As of late, messages supporting anti-enhancement in commercials and print media have been a pretty popular trend. Digitally manipulating images of models and celebrities in the name of making them appear more beautiful can be a dangerous thing. These sort of image alterations have been accused of giving people -- namely young women -- an unrealistic and unhealthy view of beauty.
This refreshing cluster of anti-enhancement innovations covers some interesting ground, from models with belly flab to stars sans makeup.
17 Anti-Enhancement Innovations
17
Unretouched Nudetorials
Harper's Bazaar Naked Celebrities Shoot Promotes Natural Bare Beauty
16
Models without Makeup Shoots
Harper's Bazaar Features 90s Mega Models Cosmetics-Free
15
Models With Belly Flab
Lizzie Miller Nixes Airbrushing & Goes Au Naturale in Glamour
14
Anti-Photoshop Artwork
Photography That Gives the Illusion of Digital Enhancements
13
Rebelling Against Photoshop
Flawed Brad Pitt Exposed by Chuck Close in W Magazine
12
Real Beauty
Dove Video Shows Evolution from Real Woman to Billboard Model
11
No Photoshop Editorials
‘Super Models' Go Natural For Hedi Slimane in Vogue Hommes
10
Photoshop Bans
Britain Aims to Asterisk Airbrushing & Eliminate It in Ads Geared at Youth
9
Reverse Photoshopping
Celebrities as Zombies
8
Makeup-Less Magazine Covers
Scarlett Johansson Goes Natural in July Elle France
7
Stars Sans Photoshop
Elle France Shows Natural Female Beauty
6
Fighting Photoshop Rumors
Kim and Khloe Kardashian Defend PETA Ad
5
Stars Sans Makeup
People's Most Beautiful Flaunts Some Natural Faces
4
Airbrush Arguments
Kate Winslet Protests Wrinkle Removal in Magazines
3
Wrinkly Spokesmodels
Brooke Shields Is The New Face of Coppertone NutraShield
2
Au Naturale Editorials
The Unretouched Harper's Bazaar 'Supermodels Supernatural' Photo Spread
1
Model-Free Magazines
Germany's ‘Brigitte' Magazine Bans Professional Models
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GenAI Flip Phone Campaigns
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AI-Inspired Fantastical Bridal Collections
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Mobile-Compatible Body Scans
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Beauty-Enhancing Ampoule Drinks
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Distorted Burger Campaigns
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Empowering Body-Confidence Sports Ads
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Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Bio-Enhanced Skincare Ranges
Orveda's Signature Products are Powerful and Effective
AI-Generated Soup Can Art
The Campbell’s 'pAIntings' Initiative is Inspired by Artistic Greats
Multi-Action Concealers
The Triclone Skin Tech Concealer Covers, Blurs, Brightens and Depuffs
AI-Powered Skincare Devices
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Hilarious Judicial Beauty Ads
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AI-Powered Editing Tools
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Beauty Standard-Redefining Wellness Apps
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Plant-Based Firming Moisturizers
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Teen-Targeted Skincare Products
InstaNatural Besties Offers Fun Ways for Teens to Enjoy Skincare
AI Beauty Shopping Experiences
Revieve x Google Cloud Launch the Next Gen AI Advisor Series
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Affordable Nude Cosmetic Products
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Buttery Face Palettes
Smashbox's HALO Sculpt + Glow Face Palette is Redefining Radiance
Fashion AI Platforms
AI Fashion Concierege App 'Aesthetic' Creates a Tailored Shopping Experience
AI Facial Treatment Visualizers
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Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Cell-Harnessing Luxury Skincare Lines
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Mixed-Reality Makeup Apps
e.l.f. Cosmetics Launches a New Shopping App for the Apple Vision Pro
Star-Studded Luxe Fashion Campaigns
Alexander McQueen Presents its Dramatic FW23 Campaign
Skincare Versatility Campaigns
The 'Expect More with Eucerin' Campaign Stars Mandy Moore
Sustainable Singaporean Skincare
Belle Femme Offers Inclusive and Accessible Skincare Solutions
Invisible Pimple Patches
Starface's Hydro-Star Clear Patches Provide Discreet Protection
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Multi-Benefit Beauty Sticks
BOOM! Beauty Supports Maturing and Menopausal Skin
Fashion-Branded Beauty Products
Giorgio Armani Beauty Boasts the Glow Trio
Upcycled Algae Makeup
The Unseen Beauty's Absorption Collection Uses Living Ink's Algae Black
Fact-Checking Skincare Campaigns
CeraVe's #FactCheckYourFeed Campaign Stars Jack Whitehall
Luxe Regenerative Serums
Angela Caglia's Cell Forté Serum is Powered by Proprietary BIOMSC Tech
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
AI-Aided Social Networks
Why Be Real Online when you can BeFake
eCommerce AI Photos
PhotoHero Provides Free Images and Editing Abilities
Hyper-Personalized AI Campaigns
Tesco's Stronger Starts Uses AI to Recognize Customers by Name
Rapper-Approved Product Campaigns
Topicals Introduces a New Fading Product with Rapper Flo Milli
Nourishing Bronzing Drops
e.l.f. Cosmetics' Affordable Bronzing Drops are Rich in Antioxidants
AI-Driven Fashion Platforms
HeyBeauty Offers a Virtual Fitting Room Where Users Can Try on Clothes
Makeup-Free Fashion Campaigns
Pamela Anderson's Fresh Face Stars in Proenza Schouler's 2024 Shoot
Unholy Skincare Campaigns
e.l.f. SKIN's Divine Skintervention Saves All Skin Types
Nighttime Cosmetic Campaigns
The Estée Lauder Night Night Club Campaign Stars Nicole Richie
Age-Restricted Skincare
Mantle Implemented an Age Limit on Its Website to Protect Gen Alpha
Pigmented Singer-Backed Products
Ariana Grande's REM Beauty Launches Three New Makeup Products
Mind-Skin Connection Kits
Selfmade's Securely Attached Kit Includes a Relationship Psychology Book
AI Fashion Photography
Adstronaut AI Creates Stunning eCommerce Images for Fashion Brands
Invisible Acne Patch Lines
Franz Skincare Debuts Three Virtually Invisible Patches for Acne
Textured Hair Advertising Campaigns
From One Queen to Another is Mielle's First Ever Campaign
DHA-Infused Contour Sticks
This Dolce Glow Innovation Combines Makeup, Skincare and Tanning
Masculine Hybrid Skincare Ranges
Enhanse Men's Hybrid Skincare Supports Skin and Corrects Issues
Scream Queen Skincare Campaigns
philosophy and Sarah Michelle Gellar Partnered for a Retinol Ad
Holistic Anti-Aging Products
The Beauty Kitchen Pure Source Collagen Collection is Sustainable
Teen Skincare Hubs
Indu 101 Educates, Empowers and Inspires Young Beauty Consumers
Reality TV Cosmetic Campaigns
The IT Cosmetics 'Keep IT Real' Campaign Takes a Comedic Approach
Digital Avatar Cosmetics
e.l.f. Cosmetics & Snapchat Debuted the First Bitmoji Beauty Drop
Proactive Modern Skincare Lines
Mimosa Lane Enters the Beauty Market, Focusing on Sun Protection
Actor-Supported High Jewelry Campaigns
BULGARI Debuts Zendaya & Anne Hathaway for Eternally Reborn
Glow-Enhancing Vegan Cosmetics
NUXE's Prodigieuse Boost Delivers a Radiant & Luminous Complexion
Protective Color Cosmetics
Screensaver Makes Color Cosmetics with Blue Light-Blocking Benefits
Modern Aging Fitness Programs
BOOST Camp Helps Adults Embrace Quality Protein & Strength Training
Celebrity-Backed Wellness Supplements
iHerb Introduces a New Line of Wellness Supplements
Tech-Enhanced Facial Workouts
NuFACE's Fitness For Your Face Introduces a New Facial Workout
Revitalizing Melanin-Targeted Skincare
brownkind Addresses Signs of Aging in Skin of Color
Multitasking Body Serums
An Award-Winning Facial Retinol Inspired the Body Reform Treatment Serum
Athlete-Centric Beauty Campaigns
Milani Cosmetics Partners with Female Athletes
Stackable Skincare Treatments
Dr. Few Skincare Shares Clean, MD-Formulated Skincare
Glow-Boosting Skin Tints
Revolution Beauty's Bright Light Face Glow is Multifunctional
All-Over Sculpting Correctors
The Instant Perfector Corrects & Protects with a Lasting Formula
Breakthrough Collagen Delivery Systems
The INGENIOUS Beauty Supplement Boosts Collagen Absorption
Athlete Hair Campaigns
Schwarzkopf Professional's Up Your Hair Game Celebrates a Product Relaunch
Artful Illusory Ads
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Inclusive Beauty Brands Initiatives
Annabelle Cosmetics Debuts 'Pride and Beauty for Everyone'
Transformative Textured Fashion
ANREALAGE SS 2024 Features Outfits That Change Color & Pattern
Beauty Corporate Diversity Ads
E.l.f. Beauty's So Many Dicks Ad Urges for More Corporate Diversity
Filling Facial Creams
MAËLYS' TOO-BOOSTED Enhances the Appearance of Skin Fullness
Celebrity-Backed Injectable Campaigns
Demi Lovato is Xeomin's New Self-Love-Promoting Ambassador
Styling-Targeted Haircare Ranges
Authentic Beauty Concepts Boasts a High-Performance Styling Range
Scar Tissue-Evading Implants
This Medical Implant Alters Drug Delivery to Curb Scar Tissue Impact
Elegant Pressed Finishing Powders
Michelle Phan & Em Cosmetics Debut Portrait Mode Setting Powder
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
Fan-Fueled Skincare Campaigns
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Celebrity Skincare Expansions
Kriti Sanon's Brand Hyphen Expanded Its Line of Skincare Products
Skincare Investment Campaigns
Kiehl's Skin-Vestment Pairs Skincare Solutions and Financial Jargon
Featherweight Skin-First Foundations
No Makeup Makeup Foundation is Hydrating & Skin-Nourishing
Aesthetic Stock Platforms
Dupe Photos Offers Social Media-Style Imagery for Modern Brands
Diversity-Promoting Beauty Campaigns
e.l.f. Cosmetics Releases a Thought-Provoking Message
Science-Backed D2C Skincare
Deinde is Using Science to Reduce Signs of Aging
Glowing Melanated Skin Products
Jergens Melanin Glow Moisturizing Glow Enhancer for Face is Bright
Tattoo-Style Pimple Patches
ZitSticka x Jonboy Tattoo Undercover Patches Feature Custom Designs
Inflammaging Serums
Eyeam's Inflammaging Skin Solution Targets Premature & Preventative Ageing
Non-Invasive Cellulite Treatments
Goldincision Revolutionizes Aesthetic Treatments for Cellulite
Authentic Ambassador Campaigns
BeReal is Looking for "The Realest Person on Earth"
AI Maternity Photoshoot Apps
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Spot-Correcting Skincare Lines
HYPHEN Debuts a Line of Acne-Fighting Skincare for Indian Consumers
AI Lifestyle Image Generators
SceneMagic AI Turns Basic Product Images Photorealistic
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Perception-Redefining Brand Campaigns
Hennessy's Made for More Campaign Boasts a Striking Vision
Empowering Visual Content Campaigns
Getty Images and Hiki Launches #AutisticOutLoud
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Patch-Style Makeup Products
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AI-Indicating Content Labels
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Neutral-Toned Acne Patches
Starface Launches a Clear Version of its Iconic Pimple Patches
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Empowering AR Applications
Black Radiance is Unveiling a New Augmented Reality App for Black Women
Modeling Pack Kits
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Goal-Oriented Health Apps
The 'Bright' App Offers a Holistic View of One's Health
Debunking AI Apps
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Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Ethical GenAI Tools
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AI Social Media Enhancement
Attract AI Elevates Charm on Social Media with a Few Taps
Scientifically Proven Natural Skincare
Finally All Natural's Formulas Avoid Fillers & Irritants
Generative AI-Image Editing Tools
Photoshop is Allowing Users to Integrate AI to Expand Images
Safety-Oriented Social Tools
Instagram Aims to Protect Vulnerable Teens with its New Safety Update
Inclusive Toxin-Free Makeup Products
Defiance Beauty by Nechami Introduced Two New Products
Machine Learning Face Blurring
Blur Faces Helps Protect People's Identities in Photos