Enhanse Men's Hybrid Skincare Supports Skin and Corrects Issues
Michael Hemsworth — April 29, 2024 — Fashion
Enhanse men's hybrid skincare is a new range of products from co-founder of Dundas and Dundas Beauty Evangelo Bousis that's formulated with supporting skin and blurring imperfections in mind.
The skincare products will work diligently for men looking to simplify their grooming routines, while also incorporating color-correcting properties into their regime. The products include the Super Clean facial cleanser, Mattifying Milk, Jet Set Face, Jet Set Body and Enhansed Eyes+, which are each formulated with beneficial skincare ingredients. The products also feature ingredients to combat hyperpigmentation and cover problem areas in a single step.
Enhanse men's hybrid skincare aims to destigmatize skin and makeup products for men that take a luxury approach without the associated price tag.
The skincare products will work diligently for men looking to simplify their grooming routines, while also incorporating color-correcting properties into their regime. The products include the Super Clean facial cleanser, Mattifying Milk, Jet Set Face, Jet Set Body and Enhansed Eyes+, which are each formulated with beneficial skincare ingredients. The products also feature ingredients to combat hyperpigmentation and cover problem areas in a single step.
Enhanse men's hybrid skincare aims to destigmatize skin and makeup products for men that take a luxury approach without the associated price tag.
Trend Themes
1. Luxury Men's Skincare - Opportunity for luxury brands to introduce high-end skincare tailored specifically for men in the hybrid skincare category.
2. Simplified Grooming Routines - Potential for grooming brands to innovate with products that simplify men's skincare routines by combining multiple benefits in one.
3. Color-correcting Skincare - Chance for beauty companies to create skincare products for men that not only enhance skin but also provide color-correcting properties.
Industry Implications
1. Beauty and Cosmetics - Beauty companies can tap into the growing market of men's skincare by developing hybrid products that blur the lines between skincare and makeup.
2. Luxury Goods - Luxury brands have the opportunity to expand into the men's skincare market by offering high-quality, luxury hybrid skincare solutions.
3. Grooming Products - Grooming brands can disrupt the market by creating innovative products that streamline men's skincare routines while providing effective solutions for common skin issues.
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