Technology mitigates language barriers for inclusion and efficiency
Implications - In the past, technology has been monumental in bridging gaps created by written and verbal language barriers; now, real-time technologies are creating the possibility for more seamless interactions. Products that not only decipher spoken speech but physical gestures, coded language and more, are empowering consumers to leverage tech as a humanization tool. This progression showcases how, contrary to popular belief, technology can be leveraged to enhance social interactions.
Workshop Question - What is one new way that your brand could leverage technology to add more humanizing characteristics to its products/services?
Trend Themes
1. Real-time Language Translation Technology - There is a surge in the development of real-time language translation technology, which can help mitigate language barriers and promote more seamless communication.
2. Machine Learning and AI-powered Wearables - The development of machine learning and AI-powered wearables can enhance the functionality of glasses, making it possible to automatically recognize images and read them aloud to the wearer.
3. Recognition of Unique Challenges for Language Translation - Tech companies are now recognizing the unique challenges presented by languages like Sign Language, meaning that helpful translation software and video games can be developed for users who may have previously felt left out.
Industry Implications
1. Language and Translation Industry - Real-time translation technology is an opportunity for the language and translation industry to attract more users and offer effective communication services.
2. Wearables Industry - Machine learning and AI-powered wearables are disruptive innovation opportunities for the wearables industry.
3. Gaming and Education Industry - Recognition of unique challenges for language translation presents disruptive innovation opportunities for the gaming and education industry to create inclusive games and educational material.