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Survival Couture

Survivalist-inspired fashion denotes widespread interest in "prepper" culture

Implications - Survivalist culture is serving as inspiration to fashion designers, who are using the subject matter as a way to make a shocking statement. Catching consumers' attention with imagery that can only be described as alarming, this stylish take on the cultural phenomenon shows that the survivalist movement is captivating to those far removed from the niche community.
Trend Themes
1. Survivalist Culture in Fashion - Fashion designers are using the survivalist culture as an inspiration for their clothing lines.
2. Anti-germ Wearables - Wearable technology that protects individuals against germs and bacteria is becoming more popular.
3. Haute Hazmat Suit Fashion - Hazmat suits have inspired fashion designers to create clothing lines that are both apocalyptic and edgy.
Industry Implications
1. Fashion Industry - Survivalist culture and apocalyptic fashion are becoming more popular in the fashion industry.
2. Technology Industry - Wearable technology that protects people from germs and bacteria is a new and growing market.
3. Medical Industry - The rise in anti-germ wearables is bringing innovation to the medical industry as well, creating new ways to prevent and fight infections.
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
618,725 Total Clicks
Date Range:
Dec 13 — Jan 15
Trending:
Warm
Consumer Insight Topics:

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