Sensory-intriguing workout devices serve to activate both mind and body
Implications - With healthy living becoming more prevalent, consumers are becoming bored with regular exercise equipment. Obscure workout products that engage consumers on a multi-sensory level allow for an extra level of status and interest.
Trend Themes
1. Multi-sensory Workout Equipment - Consumers are becoming bored with regular exercise equipment, thus looking for obscure workout products that engage consumers on a multi-sensory level.
2. Quantitative-qualitative Feedback Systems - Feedback systems that track workouts in a quantitative and qualitative way, allowing users to input specific goals and communicate feedback in a qualitative manner.
3. Visualizing Exercise Data - Turning exercise achievements into abstract artworks that users can proudly showcase in their homes via visualizing exercise data.
Industry Implications
1. Fitness & Training Industry - Innovative technologies and sensory experiences in exercise equipment are disrupting the traditional fitness industry, appealing to consumers looking for new and exciting ways to stay healthy.
2. Data Visualization Industry - Visualizing data to showcase personal achievements through exercise can disrupt how individuals view their fitness journey, leading to new business and industry opportunities.
3. Interactive Technology Industry - Interactive technology that utilizes multi-sensory experiences and feedback systems to engage consumers during their workouts, changing how people view exercise and the tools they use to stay fit.