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Simplified Consumption

Utilities tracking becomes easier for the modern consumer

Implications - As Millennials age, previously complex areas of adult life need to be tweaked to suit their consumption style. One area where this shift is being implemented is in utility tracking. Gamifying, simplifying, or simply adding a visual element to the process adheres to the standards set by digital interactions, showing a convergence of industries and tones.
Workshop Question - If you consider one of your more complex offerings, is there a way you could simplify it to suit the needs of consumers?
Trend Themes
1. Gamified Utility Tracking - Gamifying, simplifying, or adding a visual element to utility tracking adheres to the standards set by digital interactions, showing a convergence of industries and tones.
2. Smart Home Energy Monitoring - Echo technology and Apple Watch apps provide more insight and information on habits and consumption, paving the way for further innovation opportunities.
3. Dynamic Visual Bill Design - Clarity of layout found on the web is now being adopted by paper bills with the use of dynamic visual systems.
Industry Implications
1. Energy Management Software - The rise of gamified and smart home energy monitoring creates new opportunities for the development of energy management software and related technologies.
2. Mobile Application Development - Utility usage-tracking apps and companion apps for smart home devices require continued development in the mobile application sector.
3. Design Consultancy - Dynamic visual bill design calls for the expertise of design consultancies to create informative and user-friendly bill layouts.
2.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
179,042 Total Clicks
Date Range:
Apr 12 — Aug 16
Trending:
Mild
Consumer Insight Topics:

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