Tactile creations cater to special consumer needs
Implications - According to the World Health Organization (WHO), about 135 million people worldwide are visually impaired and 278 million people have moderate to profound hearing loss in both ears. Statistics like these means this consumer demographic can no longer be ignored; as such, more and more innovations are catering to these specific needs. From tactile watches to employment opportunities for those hard of hearing, these specially targeted innovations will only continue to increase in demand.
Trend Themes
1. Accessibility Innovation - The growing trend of accessibility innovation caters to the needs of visually and hearing-impaired individuals and provides product opportunities for businesses.
2. Tactile and Braille Technology - The usage of tactile and braille technology in watches and gadgets that assist the blind provides opportunities for companies to produce innovative products for this consumer demographic.
3. Social Enterprises for the Disadvantaged - Social enterprises that provide employment opportunities for disadvantaged individuals such as Mirakle Couriers provide promising business models for companies to address social problems while building a sustainable business model.
Industry Implications
1. Accessibility Technology - Companies in the accessibility technology industry can produce innovative products such as sensory design and tactile timekeepers that cater to visually and hearing-impaired individuals.
2. Social Enterprises - Companies in the social enterprise industry can provide employment opportunities for disadvantaged individuals using business models similar to Mirakle Couriers.
3. Cookware Manufacturing - Companies in the cookware manufacturing industry can create user-friendly and safe kitchen utensils designed for visually and hearing-impaired individuals such as Sento Cookware.
8 Featured, 57 Examples:
774,903 Total Clicks
Date Range:
Sep 10 — Oct 11
Trending:
Warm
Consumer Insight Topics:
