Fifties-inspired fashion & themes point to a love for flashy style
Implications - Fashion often alternates between classic, understated and polished pieces to more bright and bold styling. This year, fashionistas, designers and photographers are choosing the latter, with a bold and almost garish look being the coveted aesthetic. Fifties inspiration is taking the spotlight in this regard; this fashion era provides a plethora of kitschy and crudely colorful designs of which style mavens and fashion creatives can’t get enough.
Trend Themes
1. Retro Fashion - The early 2000s embraced a love for flashy, bold and retro 50s-inspired fashion designs where increasingly more modern brands re-imagine and revive old elements of fashion from the past.
2. Kitsch Style - Kitschy and crudely colorful designs, particularly from the 50s and 60s, are gaining popularity among style mavens, fashion creatives, and photographers and becoming more prominent than classic, understated and polished pieces.
3. Bold Color-pop Aesthetics - A new kind of footwear produced by companies such as Irregular Choice combines kitschy English sensibilities with Japanese 'Gothic Lolita' absurdity to deliver a fantastic blend of over-the-top shoes for both men and women.
Industry Implications
1. Fashion - Fashion has always been a revolving door of trends and influences, with brands constantly re-imagining and remixing past designs and patterns to create new trends.
2. Footwear - A new genre of footwear brands such as Irregular Choice, which mix kitschy English and Japanese 'Gothic Lolita' styles, is pushing the boundaries of what we understand as typical footwear designs.
3. Photography - Today photographers around the world are using bright and bold set designs, as well as a maximalist pop color palette, to create unique shoots and bring retro styles back to the forefront of fashion.
7 Featured, 58 Examples:
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Date Range:
Mar 11 — Oct 11
Trending:
Warm
Consumer Insight Topics: