Adding a personal touch saves money, induces gratitude
Implications - With the economy remaining bleak, people are not willing to spend as much on fancy gifts; they are, however, willing to go the extra mile for something that won't cost much, but shows they care. Homemade goods, or items that show that thought has been put in, go a long way in the impact department.
Trend Themes
1. Personalization - Consumers are looking for simple yet thoughtful ways to show they care and feel a personal touch with gifts, making homemade goods and personalized treats trending.
2. Whimsical Design - Customers want to escape modern stress and look for unique ways to enjoy everyday products with playful designs, promoting the rise of spontaneous and imaginative items.
3. Crowd Sourcing - Companies can benefit from innovative invention inspired by crowdsourcing, eliciting responses from consumers and seeing which ideas are most popular and widely received with minimal effort.
Industry Implications
1. Food and Beverage - These trends, especially personalization and whimsical design, can create a unique food design opportunity in the food industry and offer exclusivity to attract a wider audience.
2. Art and Design - The trends identified here highlight the importance of design and personalization in the consumer experience, presenting an opportunity for artists and designers to offer creative solutions in the industry.
3. Retail - As consumers demand personalized and whimsical products, the retail industry needs to focus on design innovation and personalized customer experiences to differentiate from competitors.
12 Featured, 47 Examples:
3,257,411 Total Clicks
Date Range:
Mar 09 — Sep 09
Trending:
V. Hot
Consumer Insight Topics: