Traditional Mediterranean flavors inform beverage and dessert offerings
Implications - Taking inspiration from flavor profiles associated with the Mediterranean coast, beverage and dessert offerings infused with ingredients like olive and citrus seek to epitomize the diet and lifestyle of the region. The widespread influence and adoption of Mediterranean flavors can be seen as a natural progression of consumers' desire for both exoticism and health.
Workshop Question - Who are the biggest cultural inflencers in your category and how can you incorporate elements of their success into your offerings?
Trend Themes
1. Mediterranean Flavor Innovations - Beverage and dessert offerings infused with ingredients like olive and citrus to epitomize the diet and lifestyle of the Mediterranean region, catering to consumers' desire for both exoticism and health.
2. Alternative Beverages - Alternative beverages are on the rise, with the emergence of naturally and vegetable-based drinks disrupting traditional water, coffee, and tea markets.
3. Exotic Flavored Teas - Exotic flavored teas, such as those made with saffron, offer a luxurious alternative to traditional autumn coffee flavors.
Industry Implications
1. Food and Beverage - Innovation in vegetables, alternative beverages and exotic flavors continues to disrupt traditional food and beverage offerings.
2. Hospitality - With the rise of Mediterranean flavors and alternative beverages, hospitality professionals can capitalize on serving authentic Mediterranean dishes and unique beverages to cater to the trendy consumer's palette.
3. Wellness - Mediterranean diet-inspired offerings and natural, vegetable-based alternatives to traditional beverages contribute to the trend of holistic wellness.
4 Featured, 34 Examples:
109,139 Total Clicks
Date Range:
Feb 15 — Oct 15
Trending:
Average
Consumer Insight Topics:
