Heightening snack foods, consumers turn to alternative snack ingredients
Implications - Taking a more nutritional approach to mass-produced snacks, consumers are turning to baking techniques and organic ingredients for appeal. Offering the allure of classic junk food options like chips without the fear of preservatives or extra calories, these DIY alternatives speak to a desire for health-conscious consumption without sacrificing a sense of indulgence.
Trend Themes
1. DIY Snacks - Consumers are turning to homemade and healthier alternatives for pre-packaged snacks.
2. Unconventional Flavors - Emerging snack recipes feature ethnic and bold seasoning options.
3. Veggies as Snacks - Consumers want tasty and healthy alternatives to traditional potato chips made of vegetables.
Industry Implications
1. Food and Beverage - These emerging snack trends provide opportunities for product innovation and line extensions.
2. Wellness and Fitness - Entrepreneurs in this industry can capitalize on the trend towards healthier snacking with nutrient-dense and functional ingredients.
3. Home Cooking - These trends align with the growing interest in DIY and home-cooking, presenting opportunities for cookbook authors and cooking equipment companies.