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Excess Rejuvenation

A desire for overindulgence prompts boomers to turn to lavish wellness tactics

Implications - As baby boomers head toward retirement, achieving personal fulfillment becomes a priority, often resulting in surplus, health-related expenses. Straying away from the more budget-conscious concerns of cash-strapped youths, boomers are turning to overly extravagant methods of rejuvenation, signifying a new attitude toward wellness that is more about relaxation than basic bodily function.
Trend Themes
1. Luxury Wellness - Older generations prioritize self-care resulting in the boom of overly luxurious attraction offering experiences such as super trains with hot foot baths, portable steel saunas, spa hotels with mountain views, and cultural luxury spas.
2. Portable Relaxation - The need for relaxation beyond the confines of one's home or hotel room has given rise to highly portable spas and saunas, such as the Sauna Box and Bullet Trains featuring foot baths.
3. Cultural Spa Design - Spas and wellness centers are being designed to offer elaborate culturally inspired experiences by incorporating local design elements and historic practices.
Industry Implications
1. Wellness and Hospitality - Luxury hotels, resorts, spas, and wellness centers offering cutting-edge relaxation experiences are shaping the wellness and hospitality industry.
2. Luxury Transportation - Luxurious features such as foot baths and relaxation centers on transportation options like bullet trains are changing the way people travel and expect to be treated while traveling.
3. Outdoor and Portable Products - As the demand for convenience and wellness increases, the niche market for outdoor portable relaxation products integral to achieving that is expanding.
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 51 Examples:
461,644 Total Clicks
Date Range:
Jan 13 — May 14
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Luxurious Super Train Spas
Luxurious Super Train Spas
Japan's Bullet Trains Will Now Feature Hot Foot Baths
The Japanese bullet trains are going to become even more luxurious than they already are. The trains will be getting two long warm bathtubs for users travelling on a certain line. People know the... MORE
Health Rejuvenation Vacations
Health Rejuvenation Vacations
Medical Travel Yucatan Offters Luxe Health Care Services Abroad
Whether you need dental work, surgery, a deep tissue massage or a little botox, Medical Travel Yucatan is the place to be. Instead of recovering at home, having to cook meals for yourself, why not... MORE
Looping Mountain View Hotels
Looping Mountain View Hotels
Images of the Lofoten Opera Hotel by Snøhetta Have Been Unveiled
Architecture firm Snøhetta has unveiled pictures of it’s design for a unbelievable mountain view hotel. The Lofoten Opera Hotel will be located in Norway’s Lofoten island chain. The... MORE
Luxurious Cedar Spas
Luxurious Cedar Spas
The Hudson Valley Sauna is Inspired by Traditional Finnish Spas
The Hudson Valley Spa was designed by New York based architect firm Andre Tchelistcheff Architects. He has managed to convert 90 acres of unused Hudson Valley estate land that features historical... MORE
Portable Steel Saunas
Portable Steel Saunas
The Sauna Box Allows for a Steamy Good Time Anywhere You Travel
If you’ve ever wished you could take a private sauna with you wherever you go, then the Sauna Box should definitely be on your wish list. The full-size sauna is built into a steel shipping... MORE
Cultural Luxury Spas
Cultural Luxury Spas
The Marriott Quan Spa in New Delhi Brings Culture to your Spa Experience
The Marriott Quan Spa in the New Delhi offers a culture relaxing experience. The interior of the spa is a cross between cultural India and a modern spa that feels like you are in a museum. With... MORE

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