Sustainable wedding products and services become more popular
Trend - Eco-friendly wedding products and services are on the rise, with everything from intentionally understocked wedding dress stores to repurposed wedding decor being used to reduce these events' overall impact.
Insight - The event planning industry has an enormous impact on the environment, with factors like travel emmissions, food waste and single-use decor contributing to environmental harm. With consumers being more eco-friendly now due to the work of scientists and activists, their lifestyles are slowly changing. For more people this includes more than just day-to-day purchases, but also larger investments.
Insight - The event planning industry has an enormous impact on the environment, with factors like travel emmissions, food waste and single-use decor contributing to environmental harm. With consumers being more eco-friendly now due to the work of scientists and activists, their lifestyles are slowly changing. For more people this includes more than just day-to-day purchases, but also larger investments.
Workshop Question - How is your brand authentically prioritizing sustainability?
Trend Themes
1. Sustainable Weddings - The rise of eco-friendly wedding products and services.
2. Circular Fashion - An increase in upcycled and secondhand wedding apparel.
3. Sustainable Event Planning - A focus on reducing waste and emissions in the wedding industry.
Industry Implications
1. Event Planning - Exploring ways to make the event planning industry more sustainable and environmentally friendly.
2. Fashion - Looking at ways to reduce waste and increase sustainability in the bridal fashion industry.
3. Floristry - Developing sustainable practices and working with eco-friendly farms to provide fresh wedding florals.
