Beautyrest by Christian Siriano Was Inspired by a Bridal Collection
Laura McQuarrie — June 1, 2021 — Art & Design
References: beautyrest & prnewswire
The Beautyrest by Christian Siriano mattress was inspired by Siriano's bridal collections and created with couples in mind. With its colorway and ruffles top-panel design, the aesthetics of the mattress remind of a black-tie affair and its elegant design promises to be a wedding registry staple this summer.
The mattress includes features like the BlackICE 4.0 system for cool and comfortable nights of rest, plus Beautyrest's Premier Support System and T3 Pocketed Coil Technology, which helps couples sleep undisturbed by their partner's motions as they share a bed. The Beautyrest mattress is a solution for those who are looking for balanced comfort, cooling and peaceful nights of rest, all the while experiencing plush support for key areas of the body like the hips and shoulders.
The mattress includes features like the BlackICE 4.0 system for cool and comfortable nights of rest, plus Beautyrest's Premier Support System and T3 Pocketed Coil Technology, which helps couples sleep undisturbed by their partner's motions as they share a bed. The Beautyrest mattress is a solution for those who are looking for balanced comfort, cooling and peaceful nights of rest, all the while experiencing plush support for key areas of the body like the hips and shoulders.
Trend Themes
1. Wedding-themed Mattresses - Creating mattresses with designs that are inspired by weddings presents exciting opportunities for furniture manufacturers that can capitalize on the growing demand for aesthetically pleasing yet functional mattresses.
2. Cooling Mattress Technology - The implementation of cooling technology in mattresses presents an opportunity for companies to disrupt the market by creating more comfortable sleeping experiences, especially for couples sharing a bed.
3. Personalized Sleep Solutions - Personalized sleep solutions that provide customized support based on an individual's unique sleeping habits, preferences and body type represents a lucrative opportunity for companies in the sleep industry to offer a more tailored solution to customers.
Industry Implications
1. Mattress Manufacturing - The mattress manufacturing industry can take advantage of the growing trend of wedding-themed mattresses to create customized sleeping experiences.
2. Furniture Retail - Furniture retailers can capitalize on the trend of aesthetically pleasing mattresses by offering a wider range of stylish and functional mattresses for couples.
3. Sleep Technology - Companies that specialize in sleep technology can innovate with cooling and personalized sleep solutions to provide better sleeping experiences for consumers.
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