Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,884 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,884 cutting edge ideas.

Concentrated Probiotic

Gut-healthy probiotics are being offered in increasingly concentrated forms

Implications - Probiotics are no stranger to the health and wellness industry, and the healthy live bacteria are now being introduced in increasingly concentrated forms. Reformatting probiotic products serves two functions: differentiating them from the standard yogurt and beverage forms, and increasing convenience of consumption. The reframing of probiotics as not just a healthy addition to consumers' diets, but a necessary one that is simple to implement, services consumers who don't have the time or desire to revolve their daily routines around a highly disciplined lifestyle.
Workshop Question - How can your brand offer its product or service in a more convenient format?
Trend Themes
1. Concentrated Probiotic - Reformatting and concentrating probiotic products increases convenience of consumption and services consumers who don't have the time or desire to revolve their daily routines around a highly disciplined lifestyle.
2. Probiotic Supplements for Children and All Ages - Supplementary probiotics have expanded their targeted audience beyond health-conscious adults, seeking to provide an enjoyable experience for children to consume. These products aim to make it easier to maintain a healthy lifestyle in the busiest of schedules.
3. All-in-one Digestive Supplements - Probiotics have expanded their focus to digestive enzymes and other health-supporting ingredients, acknowledging the importance of a healthy microbiome and offering comprehensive support for digestion and immune systems.
Industry Implications
1. Health and Wellness - The health and wellness industry is continuously innovating to create more accessible and appealing probiotic products.
2. Food and Beverage - The food and beverage industry has introduced numerous probiotic products as consumer awareness of gut health increases.
3. Supplement and Nutritional Products - The supplement and nutritional industry continues to explore ways probiotics can help consumers improve overall well-being.
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 50 Examples:
103,789 Total Clicks
Date Range:
Jul 17 — Oct 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Probiotic Wellness Shots
Probiotic Wellness Shots
So Good So You's Compact Shots Support Support Digestive & Immune Health
Alongside its range of healthy beverages, So Good So You is now making a series of refrigerated, organic, non-GMO and vegan Wellness Shots. The So Good So You Probiotic Wellness Shots are offered... MORE
Exotic Probiotic Smoothie Pouches
Exotic Probiotic Smoothie Pouches
The NOMVA Island Time Probiotic Smoothies are Nutrient-Dense
Making your own smoothie means keeping all the essential ingredients on hand and taking the time to prepare it, but the NOMVA Island Time Probiotic Smoothies are a new flavor option that further... MORE
Probiotic Sugar-Free Lollipops
Probiotic Sugar-Free Lollipops
Dr. John's THRIVE+ Lollipops Feature Two Billion CFUs
Dr. John’s makes a range of chocolates and caramels that are sweetened with erythritol and xylitol, as well as sugar-free lollipops that are enriched with probiotics. THRIVE+ with Probiotics... MORE
Beautifying Probiotic Capsules
Beautifying Probiotic Capsules
HUM Nutrition's 'Gut Instinct' Supports One's Skin and Health
‘Gut Instinct’ is a vegan/vegetarian dietary supplement from HUM Nutrition that provides 25 billion organisms and 10 probiotic strains for the maintenance of overall health and well-being,... MORE
All-in-One Digestive Supplements
All-in-One Digestive Supplements
EBOOST's CULTURE is Packed with Probiotics and Enzymes
CULTURE is a daily probiotic supplement from EBOOST that offers comprehensive support for the digestive and immune systems. On top of being free from caffeine, gluten and soy, the product also... MORE
Juvenile-Focused Probiotics
Juvenile-Focused Probiotics
The OLLY Kids Quick Melt Probiotic Sticks Boost Gut Health
Parents are continuously on the hunt for products that help to keep their kids as healthy as possible, which is exactly what the OLLY Kids Quick Melt Probiotic Sticks look to help enable. Packed... MORE

Related Examples

Immune-Boosting Skincare Systems
Immune-Boosting Skincare Systems
LaFlore's Skincare Trio Strengthens One's Immunity and Flora
Microbe-Balancing Skincare Sprays
Microbe-Balancing Skincare Sprays
This Trio of All-Natural Topical Probiotic Sprays Soothe Skin
Topical Probiotic Treatments
Topical Probiotic Treatments
The Beauty Chef's Skin Refiner Exfoliates, Hydrates & Boosts Collagen
Calming Skincare Supplements
Calming Skincare Supplements
Ethical Nutrients' Eczema Shield Soothes Inflamed, Irritated Skin
Vitamin-Packed Probiotic Smoothies
Vitamin-Packed Probiotic Smoothies
Olly's Smoothie Powder Mix Contains a Meal's Worth of Vitamins
Probiotic Pet Supplements
Probiotic Pet Supplements
Isle of Dogs' 'Daily Fix' is a Nutritional Probiotic Supplement
Manuka Honey Lollipops
Manuka Honey Lollipops
Wedderspoon's Organic Honey Pops are Packed with Vitamin C
Bone-Based Collagen Powders
Bone-Based Collagen Powders
Ancient Nutrition's Bone Broth Collagen Supports Healthy Skin
Beard-Specific Supplements
Beard-Specific Supplements
'Instabeard' is a Beard and Hair Growth Formula for Men
Anti-Inflammatory Tinctures
Anti-Inflammatory Tinctures
Naturopathica's Muscle & Joint Tincture Can Be Added to Drinks
Development-Supporting Child Supplements
Development-Supporting Child Supplements
The Meijer Omega Bites Provide Dietary Support for Kids
Hangover Prevention Shots
Hangover Prevention Shots
Riley&Riley Offers Drinkable Solutions for Preventing a Hangover
Concentrated Antioxidant Shots
Concentrated Antioxidant Shots
Replere's 'Restore & Fortify Beauty Shooter' Feeds One's Skin
Drinkable Skincare Products
Drinkable Skincare Products
'Hyaluronic Molecule' is a Skincare Product in the Form of a Beverage
Collagen-Enriched Powder Supplements
Collagen-Enriched Powder Supplements
The Dr. Axe Multi Collagen Protein Powder Boosts Any Meal
Probiotic Coconut Shots
Probiotic Coconut Shots
Thirty-Two Degrees Makes Two-Ounce Coconut Water Kefir Shots
Dual-Drink Shot Glasses
Dual-Drink Shot Glasses
The 'DoubleTake' Drinking Shot Glasses Pack Alcohol and a Chaser
Vinegar Shot Packets
Vinegar Shot Packets
Vermont Village Makes It Easy to Take a Shot of Apple Cider Vinegar on the Go
Functional Vinegar Shots
Functional Vinegar Shots
Ethan's Offers Apple Cider Vinegar Shots in Sweet, Tart and Spicy Flavors
Adult Candy Recipe Books
Adult Candy Recipe Books
'Candy is Magic' is Filled with Original DIY Confection Recipes
Gaming App Pop-Up Cafes
Gaming App Pop-Up Cafes
The Candy Crush Cafe Was Hosted Over a Two-Day Period in London
Digestive Wellness Shots
Digestive Wellness Shots
'FYLO' Features a Blend of Herbs and Minerals to Support Digestive Health
Functional Probiotic Sprays
Functional Probiotic Sprays
JÚS by Julie's Probiotic Shots are a Convenient Way to Support Health
Edible Eyeball Lollipops
Edible Eyeball Lollipops
These Lollipops are Shaped Like the Eyes of Creepy Creatures
Marijuana-Infused Pizzas
Marijuana-Infused Pizzas
Ermont Inc, a Massachusetts Dispensary, Sells Pizza with THC Tomato Sauce
Friendly Produce Snack Packaging
Friendly Produce Snack Packaging
The Googly Fruit Organic Snacks Have a Charming Branding Design
Cavity Prevention Lollipops
Cavity Prevention Lollipops
The HealthyGrid 'Loloz' Lollipops Provide Protection from Decay
Nutritious Superfood Fruit Chews
Nutritious Superfood Fruit Chews
BaoBest's BaoBites are Made from Ethically Harvested Baobab Fruit
Teeth-Cleaning Confections
Teeth-Cleaning Confections
Zollipops' Sugar-Free Treats Promote a Clean and Healthy Mouth
Probiotic-Packed Plant Protein Bars
Probiotic-Packed Plant Protein Bars
The Ona Treats Organic Functional Fuel Bars are USDA Organic
Chewable Probiotic Gummies
Chewable Probiotic Gummies
Olly's Probiotic Supplements Boast Bold Berry Flavors
Effervescent Probiotic Drinks
Effervescent Probiotic Drinks
Farmhouse Culture's 'Gut Punch' is Naturally Sweetened with Stevia
Culinary-Inspired Probiotic Drinks
Culinary-Inspired Probiotic Drinks
Wonder Drink's Trio of Flavors Celebrate Offbeat Food Pairings
Probiotic Mushroom Beverages
Probiotic Mushroom Beverages
Health-Ade's Newest Kombucha Flavor Blends Cacao and Reishi Mushroom
Hoppy Citrus Kombuchas
Hoppy Citrus Kombuchas
Humm Kombucha's 'Hopped Grapefruit' Introduces a New Flavor Pairing
Nutritional Skincare Supplements
Nutritional Skincare Supplements
The OLLY Flawless Complexion Skincare Supplement is Balanced
Medical Marijuana Lollipops
Medical Marijuana Lollipops
Mountain High Suckers Come in a Diverse Range of Flavors
Exotic Dried Fruit Snacks
Exotic Dried Fruit Snacks
These Healthy, Dried Fruit Snacks Offer a Taste of Thailand
Wholesome Fruit Snacks
Wholesome Fruit Snacks
Kind Snacks' Fruit Bites Contain One Full Serving of Fruit Per Pouch
Pear-Based Natural Fruit Snacks
Pear-Based Natural Fruit Snacks
The Goodness Me Fruit Nuggets are Vegetarian and Allergen-Free
Storybook Character Fruit Snacks
Storybook Character Fruit Snacks
Peter Rabbit Organics' Fruit Snacks are Organic and Additive-Free
Sleep Cycle-Correcting Supplements
Sleep Cycle-Correcting Supplements
The OLLY Restful Sleep Pills are in a Tasty Gummy Form
Crispy Fruit Sticks
Crispy Fruit Sticks
Snack Factory's Natural 'Fruit Sticks' Boast a Satisfying Crispy Texture
Magazine-Style Fruit Pouches
Magazine-Style Fruit Pouches
These Freeze-Dried Fruit Snack Packages Resemble Print Publications
Flavored Probiotic Crystals
Flavored Probiotic Crystals
Olly's Probiotic Sticks Offer Health Bacteria for Digestive Health
Probiotic-Packed Fruit Snacks
Probiotic-Packed Fruit Snacks
The Nomva Fruit Packs Each Contain Billions of Probiotics
Tea-Inspired Vitamin Packaging
Tea-Inspired Vitamin Packaging
HUM Nutrition's Supplement Packs Take the form of Portable Sachets
Cavity-Fighting Breath Mints
Cavity-Fighting Breath Mints
Dr. John's Tangy Melon Mints Contain Cavity-Fighting Xylitol
Custom Beauty Supplement Routines
Custom Beauty Supplement Routines
Hum Nutrition is a Line of Cosmetic Dietary Supplements
Natural Energy Supplements
Natural Energy Supplements
EBOOST is a Blend of Vitamins, Minerals and Super-Nutrients