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Cognitive Novelty

Parental concern for juvenile mental health sparks demand for developmental play

Implications - As the rates for cognitive differences like autism continue to rise, toy manufacturers are responding in kind with playthings that look to directly enhance physical and mental stimulation. Particularly targeting males, the innovations place a distinct focus on correlating development with play to satisfy parental desire to combat social alienation, as the toys mimic the look and feel of traditional goods to bolster interaction.
Trend Themes
1. Neurodevelopmental Toys - As the rates for cognitive differences like autism continue to rise, toy manufacturers are developing playthings that directly enhance physical and mental stimulation for children.
2. Open Creative Play - Toy companies are encouraging children to express their creativity by offering building blocks that do not come with instruction manuals.
3. Multisensory Toys - Toy makers are creating toys that engage a variety of senses and are particularly attractive to children with sensory processing differences, like autism.
Industry Implications
1. Toy Manufacturing - Toy manufacturers are actively developing innovative products that address children's growing needs and concerns.
2. Education - The development of neurodevelopmental toys and open creative building games could lead to the formation of new educational programs in schools that leverage these toys for learning.
3. Gaming - The introduction of advanced interactive gaming, like the Futuro Cube, offers new possibilities for game developers in terms of creating more engaging and stimulating experiences for players.
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 38 Examples:
270,466 Total Clicks
Date Range:
Mar 13 — Apr 14
Trending:
Average
Consumer Insight Topics:

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