Cannabis is used to treat some of the symptoms of aging
Trend - As cannabis emerges as a popular ingredient in everything from confections to skincare, it's now being used specifically for its potential in anti-aging products. Whether topical or ingestible, these items cater to consumers looking for distinct but effective forms of preventative self-care.
Insight - The booming cannabis industry in North America has resulted in consumers being more aware of the benefits of the plant’s properties. The fact that it’s natural, and it’s ability to treat consumer concerns like inflammation, has resulted in its production in a range of industries—everything from pain to cosmetic-related issues are now being addressed by cannabis.
Insight - The booming cannabis industry in North America has resulted in consumers being more aware of the benefits of the plant’s properties. The fact that it’s natural, and it’s ability to treat consumer concerns like inflammation, has resulted in its production in a range of industries—everything from pain to cosmetic-related issues are now being addressed by cannabis.
Workshop Question - How could your brand add a distinct element to one of its more distinct products/services?
Trend Themes
1. CBD Skincare for Anti-aging - CBD is being used in skincare for its anti-aging properties as well as addressing other skin-related concerns.
2. Specialized Cannabis Products - Cannabis is being used to address specific concerns such as anti-aging, menopause, acne, and more.
3. Natural Skincare Solutions - Consumers are becoming interested in plant-powered beauty products that offer natural and effective skincare solutions.
Industry Implications
1. Beauty and Skincare - There is a growing demand for CBD and natural plant-powered skincare products that address specific skin-related concerns.
2. Cannabis - The cannabis industry is booming and being used in various industries to address specific symptoms and concerns.
3. Health and Wellness - Consumers are looking for natural solutions for wellness and health-related concerns, including skincare.