Though most people immediately think of Juan Ponce de Leon, the turn of the 16th century Spanish explorer, when they talk about youth, the September 2017 youth trends reveal a far broader set of concepts. The youth today are creative, engaged, and well informed, and the products and ideas targeted towards them reflect those qualities.
Kids and teens are far more immersed in the digital ecosystem than their older counterparts, and there are many products devoted to making that second life safer. 'Shine', for example, is a new texting service that lets kids address any anxieties they have about going back to school through a medium with which they're more comfortable. Tbh is another app that lets users hand out anonymous compliments to one another, helping to boost kids' self-esteem.
Top 30 Youth Trends in September
From Trampoline Bed Exhibits to Chocolate Tyrannosaurus Rexes:
Joey Haar — Sep 28, 2017 — Life-Stages
30
Anonymous Truth-Telling Apps
The Tbh App Lets Users Anonymously Rate Their Friends
29
Bamboo Toy Cars
These Eco Toys Made from Bamboo Shoots are Natural, Beautiful and Sustainable
28
Compact Capsular Trackers
The Ora Kids Tracker is a Convenient Wearable for Highly Active Children
27
Educational Kitchen Accessories
'Safe Slice' Kitchenware Teaches Kids About Portion Control
26
Color-In Car Rentals
These Hertz Rental Cars Feature Coloring Book Upholstery to Entertain Kids
25
App-Enabled Children's Toys
Sphero: SPRK Edition is Teaching Kids of All Ages to Code
24
Millennial Parent Restaurant Rebrandings
Chuck E. Cheese Restaurants Have Been Stylishly Revamped
23
Collectible Egg Carton Toys
Hatchimals' Newest 'Colleggtibles' for Kids Take the Form of Cartons
22
Moon-Shaped Rocking Chairs
A Half-Moon Has Been Added to Maison Deux's Rocking Chair Collection
21
All-Organic Lunch Kits
The New Lunchables Organic Kits are Free from Artificial Additives
20
Chocolate Tyrannosaurus Rexes
The Chocolate Construction T. Rex is an Archaeological Treat
19
Combative Unicorn Card Games
'Unstable Unicorns' is Card Game That Pits Friends Against Another
18
Educational Water Events
The Children's Water Festival Highlights the Importance of Conservation
17
Protein-Packed Snack Sets
Horizon Organic's Good & Go! Snacks Boast Five or More Grams of Protein
16
One-Touch 3D Printers
'Toybox' is an Easy-to-Use, Kid-Friendly 3D Printer for Crafting Toys
15
Charitable Hearing Aid Nonprofits
'Ears On' Provides Children in Need with Recycled Hearing Aids
14
Unobtrusive Fever Indicators
'Fever Bugz' Can Be Stuck to a Child's Forehead for 48 Hours
13
Unisex Teen Skincare
SAMFARMER Creates Unisex Personal Care Products for Youth
12
Vacation-Edition Board Games
The Game of Life Now Features Vacation Cards Inspired by TripAdvisor
11
Vegetable-Rich Ice Lollies
Pip Organic's Healthy Popsicles Boast Sneaky Vegetable Additions
10
Theme Park-Branded Rideshares
The Lyft 'Minnie Van' Will Drive Passengers to Disney Theme Parks
9
Anxiety-Focused Texting Services
This Back to School Texting Service Addresses Classroom Pressures
8
Soundtrack-Accompanied Bedtime Stories
The 'Novel Effect' App Uses Voice Recognition Technology
7
Free-From Quinoa Snacks
NurturMe Brands Its Gluten-Free, Probiotic-Rich Snacks as 'Tummy Friendly'
6
Kid-Friendly VR Goggles
Merge Virtual Reality Goggles Let Users Interact with Digital Objects
5
Trampoline Bed Installations
Virgin Media Promoted Its Virgin TV Kids App with a Jumping Apparatus
4
Budgeting Student Wearables
The POSB Smart Buddy Programme Introduces Money Management to Kids
3
Fidget Toy Chat Apps
'Fidget Spinner Live' Helps Users Video Chat with Others While Spinning
2
Video App Messengers
The YouTube App Now Offers a New Way to Share YouTube Videos
1
Lookalike Doll Competitions
Lottie Dolls is Now Creating Toys 'Inspired by Real Kids'
Related Ideas
Curated Back-To-School Campaigns
JD Debuts the New Start Fresh Back-To-School Campaign
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Uniquely Themed Chocolate Bars
Compartés Launches Summer Chocolate Bar Capsules
Emotive Youth Skincare
The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters
Youthful Summer Fashion Ranges
The Pleasing Summer 2024 Collection Has 25 Pieces
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
Digital-First Scavenger Hunts
Chipotle Opts for Influencer Marketing for its Giveaway Promotion
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Gen Z Hotline Campaigns
Simply Spiked's 'Peach Responsibly' Campaign Addresses Generational Gaps
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Real Fruit Juice Refreshers
Tropicana Refreshers Help Summer Lovers Sip the Essence of the Season
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Social Media News Updates
Meta's Threads Update Features a 'Trending Now' Feed for Relevant News
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
Gen Z Crafting Events
Red Heart Hosted an Exclusive "Crafternoon" in NYC
Streetwear Experimental Kids Capsules
The Ksubi 'Kids' Collection Arrives Ahead of the Holidays
Next-Generation Fashion Campaigns
REVOLVE Partners with Jeon Somi for a Gen Z Campaign
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Gen Z Skateboarding Campaigns
Samsung UK's First Flips Spotlights the Galaxy Z Flip5
Y2K-Inspired Fashion Collections
The Bench Revival Collection Boasts a Range of Nostalgic Styles
Kid-Friendly Beauty Events
Beauty Explorer Day Sparks Kids' Interest in the Beauty Industry
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Child-Friendly Camera Concepts
The Camera for Kids Concept Reimagines the Digital Camera
Interactive Video Game-Themed Tours
The Play Nintendo Tour Runs from June 13 to September 2, 2024
Adventure-Inspired Outerwear Campaigns
Canada Goose & KidSuper Drop an NBA All-Star Collection
Experimental Denim Collections
The Ksubi Fall 2023 'Youtopia' Collection is Modern Art-Inspired
Gen Z-Centered Health Apps
RTRO Lauches with ChatGPT with a Focus on Mental Health
Gen Z Sustainability Campaigns
PUMA Recruits Gen Z Leaders to Showcase How They Live Sustainably
Generation-Blending Skateboarding Campaigns
Vans' Always Out There Campaigns Nods to Y2K Styles
Kids' Entertainment Initiatives
Yoto x CF Shopping Centers will Offer Summer Programming for Kids
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Birthday Beauty Gifts
Sephora's 2024 Birthday Gift Options Have Been Revealed
Glowing Movie Campaign Murals
Paramount Creates a Teenage Mutant Ninja Turtles Mural
Fancy Food Contests
Popeyes is Enticing Gen Z Aboard Its "Yachtsteraunt"
Creativity-Driving Kids Apparel
Zara Announces a Collaboration with New York Label Sea
Mexican Holiday Tequila Pop-Ups
The 1800 Taste Tiendita Returns for Cinco De Mayo
Teen-Friendly Cosmetic Lines
Bonjou's Teen Line is the Ultimate Beauty Cheat Sheet
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Lengthy Halloween-Inspired Events
Michaels Has Launched Its 100 Days to Halloween Campaign
Book-Themed Collectibles
Booksy's Tiny Books & Figures Inspire a Love of Reading in Kids
Creator-Endorsed Fruit Snacks
BloxSnacks is Using YouTuber Partnerships to Appeal to Gen Alpha
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Artful Travel-Inspired Children's Fashion
Janie and Jack Team Up with Photographer Gray Malin
International Experiential Tours
The EF Ultimate Break Tours Target Gen Z and Millennials
Fashion Lifestyle Pop-Up Events
Sundae School Hosts Their First Pop-Up in London
Retro-Inspired T-Shirt Capsules
YoungLA Embodies the 70s with Vintage Colored Tees
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Youthful Charm Bracelets
Claire's Partners with Ariella Maizer to Create a Capsule for Gen Zalpha
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Tracker-Concealing Underwear
'TreasureTrace' Underwear Keeps Parents Informed of a Kid's Location
Musical Nut Campaigns
INC's NutTunes Campaign Reaches Gen Z Through Spotify
Phone Breakup Newsletters
The Guardian's 'Reclaim Your Brain' Newsletter Helps Reduce Screen Time
Skincare Tailgate Tours
The Bubble Skincare Tailgate Tour Brings Premium Formulas to Gen Z
Generative AI Interpreter Campaigns
Samsung's 'The Next Big Thing Is You' Highlights Translation
Interchangeable Themed Shoe Charms
Coach Debuts Shoe Charms to Captivate Gen Z Audiences
Global Cuisine Baby Foods
Serenity Kids World Explorer Comes in Five International Flavors
Festive Memory-Making Toys
Slumberkins' Yeti to Shine Helps Kids Embrace New Holiday Traditions
Glow-in-the-Dark Collectible Creatures
Smiski Hippers are Designed for Decorating Your Space
Festive Candy Campaigns
Swedish Fish Targets Gen Z with its 'Be Sel-Fish' Activation
Gen Z-Focused Menstrual Care
15-Year-Old Zoe Leffler Debuts a Menstrual Wellness Brand Called Cycl
Interactive Influencer Features
YouTube's New 'Hype' Feature Allows Viewers to Share in Success
Gentle Pre-Teen Skincare
Your Skin Stuff Specializes in Youth-Safe Skincare for Ages Eight to 12
Youthful Backpack Capsules
Skybags and 'The Archies' Unite for a Gen Z-Focused Backpack Collection
Play-Inspired Global Holiday Campaigns
Toys"R"Us Has Introduced a New Global Holiday, Play Day
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Burger-Inspired Back-To-School Campaigns
Trill Burgers & LRG Clothing Debut a Line of Activations
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Visionary Youth Platforms
The Collab by Claire's Celebrates and Activates Gen Zalpha Creators
Back-to-School Smoothie Promotions
This Smoothie King Promotion Offers Kids a Free Refreshment
Gen Z Slang Translators
Great Clips' Student Slang Translators Prepare Parents for Back-to-School
Refreshed Beauty Jingles
Maybelline Reworked the Maybe It’s Maybelline Jingle for a New Generation
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Savings-Focused Youth Accounts
Absa Bank Tanzania Unveils a New Youth Savings Account
Bilingual Baby Toys
Bebé Fuerte Explores Movement as Play
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Social Media Impact Studies
Instagram Allows COS to Conduct Mental Health Research
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Child Creator Casting Calls
Kid-Focused Social Network Zigazoo Hosts Casting Call for New Creators
Rewarding Dance Apps
Desperados Dance Club Brings the Uplifting Benefits of Movement to Gen Z
Spy-Themed Spirit Campaigns
Lobos 1707 Tequila & Mezcal Taps Lebron James and Victoria Justice
Youth Movement Competitions
The PLEZi Absurdly Good Games Encourages Summer Activity
Kid-Focused Educational Tablets
Smile Zemi Targets Elementary School Students
Personalized Story Creators
TinkerTell Offers AI-Crafted Stories That Make Every Child the Hero
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Revived Decade-Themed QSR Menus
This New Taco Bell Menu Has Five Nostalgic Offerings
Modern Baby Apparel Lines
Gerber Childrenswear Launches Modern Moments™ by Gerber® Lifestyle Brand
Animated Turtle Clothing Collections
Shein's Teenage Mutant Ninja Turtles is Kid-Friendly
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
Whimsical Chocolate-Inspired Experiences
Hershey's Chocolate World is Rolling Out Summer Offerings
Cheeky Candy Campaigns
This Kinder Bueno Campaign Targets Millennial and Gen Z Consumers
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Youth Intern Social Stunts
Louis Vuitton Hires a 13 Year Old Intern After Sketches Went Viral
Tween-Targeted Weekly News Shows
Kelsey Russell is the Newest Co-Host of First Stop News
Active Young Adult Getaways
Butterfield & Robinson's Young Adult Departures are Engaging
Emotional Awareness Apps
Crown Institute Debuts an Emotional Learning App Inspired by Inside Out
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Enchanting Kid's Beauty Boxes
Dans Un Jardin Launches the Princesse Jujube Collection
Community Sweepstake Initiatives
Verizon Celebrates Hispanic Heritage Month with a Sweepstakes
Teen Fitness Programs
GoodLife Fitness Introduces Teen Memberships
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Modern Digitized Bookshelves
September is a Digital Bookshelf Where You Can Display Achievements
Youth-Targeted Reading Tournaments
311Literacy Debuts the Great Reading Tournament
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Luxurious Spring-Ready Streetwear
AMBUSH Presents a Look at its New Collection for SS24
Short-Form Fashion Competitions
#TikTokFashion Challenges Users to Create and Share Their Design
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Streetstyle Flavor Campaigns
Old El Paso's Turn It Up Entices Gen Z to Try Its Street Vibes Range
Teen Social Safety Features
Discord Launches the 'Teen Safety Assist' Feature for Youth
Youthful Backpack Collections
Travel Blue is Unveiling a New Backpack Line Marketed Toward Gen Z
Curated Autumnal Retailer Collections
ALDI Finds for September Help Shoppers Kick Off Fall
Mobile Dorm-Designing Features
Pottery Barn Teen Unveils a New Dorm Shop and Expanded Features
Inclusivity-Centric Back-To-School Campaigns
Sistema Launched a Back-To-School Survey
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Tween-Oriented Content Series
Claire's Launches a New Media Partnership with Sony Pictures TV-Kids
Parent-Rewarding Burger Promotions
This Wayback Burgers Promotion Rewards September Baby Parents
Privacy-Enhancing Social Features
Pinterest Launches the New Safety Features for Young Users
Bite-Sized Gen Z News
Mata.Today Offers Quick Insights for Gen Z to Easily Digest
Personalized Bedtime Story Generators
Bumble Stories Creates Bedtime Stories Featuring Your Child
Musical Heritage Month Campaigns
Spotify Celebrates Latinx Heritage Month with "Estamos Ready"
Youth-Focused Non-Profit Programs
In Tandem's Youth Voice Fellowship Offers Paid Opportunities
Back-To-School Barbershop Initiatives
City Gear is Launching Its Sixth Annual Cutz 4 Kids Event