We all love being awarded by a reward. Whether it is a handsome sum or just a simple pat on the back, a reward is never negative and is always welcome.
So, in order to reward you for suffering through that awful introductory paragraph I just wrote about rewards, check out these 18 rewarding innovations. Enjoy.
Implications - It has become a goal for businesses to provide other positives which come with the products they are selling. Environmentally friendly fashion pieces are an example of this, allowing the consumer to purchase a stylish item, with the bonus reward of remaining friendly to the environment. The reward system has shown to be successful in the past and it therefore makes sense for companies to continue with this concept in the future.
18 Rewarding Innovations

18
$2 Million Rewards
FBI Seeks Winter Hill Gang Boss, James "Whitey" Bulger

17
Athlete Rewards
Why Did Kirsty Coventry Get a $100,000 Briefcase of Cash?

16
Free Ocean Cruises
Spontaneity-Driven Recession Rewards from Imperial Majesty Cruise Line
15
Rewarding Irresponsibility
AIG Executive Post Bailout Retreat
14
Million Dollar Mermaids
Mermaid Fever and $1m Reward Grips Israel
13
Hellvertising
Devilish Capital One "No Hassle Rewards" Campaign
12
Online Loyalty Program Trackers
Perkler Organizes Rewards, Points and Frequent Flier Miles
11
Rewarding People to Break the Law
Jawbone Offers $20 for Hands Free Law Violations
10
Tryvertising Rewards
Free Starbucks Ice Cream Treats for Facebook Users
9
Debt Catchers
New Site Rewards You For Ratting Out Deadbeat Friends
8
Rewarding Impatience
Microdocumentaries Fill “Need it Now” Niche
7
Tattooed Cover Charges
Pascha's Inked Customer Rewards Program
6
Rewards For Breaking The Law
Free Bluetooth Headsets From Headsets.com
5
Gamer Survival Rewards
Supermandolini Medals for 'Console War' Veterans
4
Relic Hunting Rewards
Hobbyist Uncovers Priceless Historical Treasure
3
Putting Off College
Universities Offer Financial Rewards for Student Activists
2
Bubblegum Soccer Games
The Tasty and Rewarding Gumball Foosball Table
1
Chore Rewards 2.0 (UPDATE)
Active Allowance
Related Ideas
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Customizable Latex Apparel
Sloganlatex Revolutionizes Latex Fashion with New Offerings
AI-Powered Productivity Wearables
The Limitless Pendant Helps Professionals Enhance Productivity
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
Humorous Brand Campaigns
The Ikea Rewards Program Embraces Its Late Arrival with Humor
Tech-Forward Wellness Concepts
Technogym Debuts Its New Advanced Vision Healthness™
Creative Laundry Solutions
'Uncommon' and 'Ecover' Release 'Rewear Chair' to Reduce Overwashing
Football Boot-Inspired Sneakers
Nike Launches the Air Max Plus Tiempo Sneaker Model
Model-Approved Sportswear Collections
Sporty & Rich X Irina Shayk Unveil Timeless Essentials
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Exclusive Brand Ambassador Programs
Better for All Seeks to Promote More Eco-Friendly Practices
Health-Conscious Mouse Designs
The 'Ergo' Ergonomic Mouse Concept by Pranav Kuber is Advanced
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Habit-Building Wearable Devices
The Conceptual 'DAY ONE' Tracker Can Be Attached onto Anything
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Fashion Industry Greenwashing Reports
Fashion Takes Action Zeroes in on Greenwashing Practices
Eco Storytelling Workwear Campaigns
Patagonia's We Can Get There From Here Tells is Inspiring
Contemporary Athleisure Brands
STAUD Sport Fuses Style and Functionality for Athletic Consumers
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Stylish Performance-Driven Apparel
AETHER Has Introduced the Motion Collection
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Eco-Conscious Coffee Programs
Costa Coffee's Club Loyalty Scheme Rewards Eco-Minded Customers
Tech-Enhanced Athlete Wearables
Nike and Hyperice Aim to Enhance Athletes' Warmup and Recovery
Performance-Based Nutritional Products
Reebok x Generation Joy Redefine Fitness Solutions
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Retail Overconsumption Campaigns
Coachtopia's 'The Wasted Parts' Explores Overconsumption Culture
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Digital Creator Revenue Shifts
Newsletter Platform Beehiiv Lets Readers Set Their Own Price
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Beauty Innovation Contests
Estée Lauder Launches The Catalysts Program
Apparel-Branded Smart Eyewear
Innovative Eyewear Partnered with Reebok on Pair of Smart Glasses
Smile-Focused Running Campaigns
Goody's® Pain Relief Debuts Positivity-Focused Smile 20 Campaign
Sustainable Performance Apparel
Craft Sportswear Launches Eco-Conscious Collective Line
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Athleisure Style Influencers
Reebok Ambassador Angel Reese Wins 2024 FNAA Style Influencer
Incentivized Recycling Hoodies
The SIXR ‘For Tomorrow’ Hoodie Rewards Consumers for Recycling
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Active Lifestyle-Supporting Campaigns
Kellogg's® Vector® Launches the Become Your Player Campaign
Refuge Athlete Programs
Nike Joins Forces with the Olympic Refuge Foundation
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Fully Circular Fashion Brands
Reformation Aims to be 100% Circular by 2030 with 'RefRecycling'
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Challenge-Based Fitness Rewards Platforms
Receipts Debuts the Collective Movement Series
Regenerative Sportswear Collections
The Under Armour x UNLESS Collab is Designed to Decompose
Refreshed Retail Initiatives
Target is Improving its Customer Experience Journey in 2024
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Clothing Buy-Back Programs
Eileen Fisher Revolutionizes Clothing Recycling with Renew Program
Personality-Matched Luggage Collections
Airs Debuts Personality Quiz-Based Travel Gear for 2025
Charitable Loyalty Program Expansions
Points4purpose Expands CommunityRewards™ to American Express
Holographic Game-Inspired Apparel
PUMA Unveils a New Collaboration with PlayStation
Contemporary Sports Brands
Staud Sport Aims to Elevate Everyday Athleisure
Textiles-to-Textiles Recycling
Jack Wolfskin Revolutionizes Apparel with Textiles Recycling
Wearable Fitness Tracker Concepts
Kusi Boateng Arthur Designs the Allai Wearable-1 Concept
Back-to-School Recycling Challenges
Takis and TerraCycle Teamed Up to Reward Recyclers
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
Infrared Heat-Creating Clothing
Hologenix Unveils Another Collaboration with CELLIANT®
AI-Powered Gift-Wrapping Tools
The Food Group Has Introduced the Holiday GiftWraptor
Personalized Health Gadgets
Bevel Launched a New Product That Leverages Data from Wearable Devices
Zero-Waste Hi-Tech Premium Fashion
&Or Collective Prepares for Earth Month with New Initiatives
Inaugural Sustainable Sneaker Collections
Gabriela Hearst Debuts The Ohio Footwear Line
AI Fashion Photography
Adstronaut AI Creates Stunning eCommerce Images for Fashion Brands
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Varsity Influencer Teams
UNC Turns Student-Athletes Into Social Media Monetization Experts
Sustainable Running Gear
Cloudneo and Cyclon-T: On's Innovations in Eco-Friendly Running Gear
AR Fashion Creations
The ETERNITEE AR Platform Enhances Consumer Interaction
Athlete-Focused Mental Wellbeing Initiatives
Powerade’s the Athlete Code Raises Awareness
Shopping Basket Voting Systems
WWF Japan Engages Shoppers on Sustainability in a Novel Way
Social Shopping Apps
Locker Helps Users Organize, Share, and Earn from Online Wishlists.
Circular Packaging Services
Returnity's 'In Rotation' AIms to Reduce Packaging Waste
Empowering Female Athlete Campaigns
Dove and Sports Illustrated Partnered to Celebrate Athletes
Adventurous Luxury Fashion Campaigns
Louis Vuitton's Core Values Campaign Features Tennis Legends
Playfully Patterned Adventurewear
TNF x Yinka Ilori Inspires Optimism No Matter the Weather
AI Outfit Inspiration
Outfit AI Offers Endless Outfit Possibilities
Sustainable Sports Essentials
Reebok Unveiled the Performance-Focused Workout Ready Sports Bra
Eco-Minded Workout Wear
H&M Unveils a Sustainable Activewear Line to Combat Fast Fashion
Web3-Driven Loyalty Programs
Hugo Boss Elevates its Rewards Program to Foster Customer Engagement
Treasure Box-Inspired Wellness Packaging
NATPAT Recently Unveiled Redesigned Retail Packaging
Plastic-Free Compostable Sportswear
Community Clothing's Organic Athletic Uses Natural Materials
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Sneaker-Resembling Leather Wallets
These Nike Cardholders are Reminiscent of Its Sneakers
Fully Recycled Olympic Wear
Ralph Lauren Unveiled Team USA Uniforms Featuring 100% Recycled Polos
Personalized Hydration Memberships
Gatorade Unveils its First Rewards Program for Frequent Buyers
Revolutionary Activewear Fabrics
Coolia Activewear Boosts Performance and Sustainability
Comprehensive Qsr Reward Programs
A&W Canada is Debuting a New Customer Initiative — A&W Rewards
Athlete-Backed Human Performance Companies
WHOOP Partners with Cristiano Ronaldo
Motivational AR Packaging
RXBAR's No B.S. Motivator Experience Enhances Packaging with Holograms
Appreciation Recognition Platforms
Applaudable Enables Impactful Interactions
Sports-Centric Digital Collectibles Platform
Sweet Took Part in the Launch of NHL Breakaway
Message-Driven Merch Collections
Lucky Beverage Company's Merch Collection Celebrates Resilience
Eco-Conscious Production Facilities
Soorty Enterprises Achieves SBTi Validation for Its Eco Goals
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Branded Happiness-Focused Studies
Garmin and Researchers from Harvard University & Others Partner
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
Advanced Gaming Performance Supplements
NOW Sports E-Sport Reaction Helps to Keep Gamers Sharp
Empowering Women Entrepreneur Programs
Suzy Levian Recently Launched the EmpowerHer™ Program
Spring-Ready Outdoor Apparel
Earth\Studies Launches a New Performance Articles Capsule
Forest-Protecting Fashion Brand Initiatives
Canopy Leads an Initiative To Save the Forests
Sustainable AI Fashion Platforms
Pronti AI Aims to Eliminate 'Outfit Stress'
Bridal Loyalty Incentives
David's Bridal Launches a New Loyalty Program
Hormone Innovator-Focused Award Events
Mira Has Introduced the Hormone Innovators Awards 2025
AI-Enhanced QSR Rewards
Wendy's Leverages Artificial Intelligence for its New Rewards Platform
Circular Non-Shrink Apparel
John Lewis is Unveiling a 20-Piece Eco-Friendly Clothing Capsule
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Gamified Shopping Experiences
Browse Booster Rewards Coupons for Product Views
Athlete-Inspired AI Brand Campaigns
AngelAi Taps a Groups of Athletes to Promote Its Ethos
Fresh Fast-Casual Rewards Programs
sweetgreen SG Rewards Offers 10 Points Per Dollar Spent
Gamified Plastic Bottle Journeys
Last Bottle Takes Users on an Informative After-Recycling Journey
Park-Inspired Outdoor Fashion Capsules
Parks Project Sets out to Preserve National Parks
Voting-Encouraging Ice Cream Promotions
Ben & Jerry's Ran the Red Pencils for Pints Initative
Customer Gifting Suites
Grey Bandit's Gifting Suite Gave Customers the Influencer Treatment
Empowering Soccer-Inspired Campaigns
Gatorade Has Partnered with Renowned Soccer Icons
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Parent-Honoring Olympic Campaigns
Molson'a Campaign Honors the Parents of Team Canada Athletes
Genderless Court-Ready Apparel
Humanrace and evian Create a New, Genderless Athletic Collaboration
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
4/20-Ready Rewards Programs
Curio Wellness Offers a New Loyalty Program Ahead of 4/20
Outdoorsy Branding Initiatives
REI Co-Op Continues Its Tradition of Closing All 190 Locations
Resilience-Focused Children's Books
Savvy Suzanna Inspires Young Entrepreneurs with Creativity
Ball Game-Promoting Urban Initiatives
London Sport and Saatchi & Saatchi Run 'More Ball Games'
AI Development-Focused Incentive Programs
Recall's Surge Boosts AI Agent Competition Participation
Wellness Discovery Platforms
Wellworthy Helps Individuals Navigate the Health and Wellness Market
Large-Scale Livestream Giveaways
The Big Reward by Fetch Created Second-Screen Engagement for Fans
Stimulating Word Association Games
Worlds of Words Challenges Players to Think Outside the Box
Automated eMobility Products
Tibber Debuts the Grid Rewards Program in Various European Countries
Comprehensive Business Loyalty Solutions
BusinessQR Helps Brands Build Customer Loyalty
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Explorative Entrepreneur Ideas
Hustle Momumtum Invites You to Discover and Launch Side Hustles
Fitness Studio Gamification Tools
Xplor Mariana Tek Enhances Member Motivation & Engagement
Whimsical Ethically Made Apparel
iClothing Unveils its Bold and Eco-Friendly Sugarhill Collection
Nature-Inspired Design Objects
Students at Tecnológico de Monterrey Design the Plant-Based Series
Incentive Automation Platforms
Shoutout Automates Growth with Rewards to Engage and Retain Users
Frequent Trader-Focused Loyalty Initiatives
ThinkMarkets Has Introduced the ThinkRewards Program
Celebratory Workplace Recognition Tools
Worklife Helps Employees Recognize One Another
Experiential Workplace Rewards
Bondly Has Over 300 Experiences for Employers to Reward the Team
Team-Based Wellness Challenges
Bright Break Enhances the Well-Being of Remote and Hybrid Employees
Simple Activity Trackers
Activity Journey Tracks Daily Progress and Rewards Self-Improvement Steps