Brands in the October 2024 social good round-up engage in charitable and awareness-raising initiatives that seek to support vulnerable communities and address societal problems and climate change.
The Women's Brain Health Initiative, for example, launched a new video series titled Listen to the Children to address the growing concern of mobile device addiction among youth. Elsewhere, a popular non-profit organization To Write Love On Her Arms runs a suicide prevention campaign and provides critical mental health resources via the campaign website, PleaseStayAlive.com. Other brands like YUZU, Match Group's social app for Asian Americans, strive to engage the Gen Z demographic on the important civic duty of voting.
The October 2024 social good round-up also highlights some accessibility enhancements like Good2Go and RightHear's RightHear app for impaired individuals who need extra assistance with daily activities.
Top 45 Social Good Trends in October
45
Black-Owned Scotch Brands
Fior Scotch is Founded by Retired Marine Major Eric Dominijanni
44
Musician-Approved Phone Accessories
Bandolier Collaborates with Superstar Alanis Morissette
43
Gourmet Snack-Focused E-Commerce Platforms
Goody's Focuses on Gourmet Popcorn and Chocolates
42
Ethically Manufactured Carry-All Bags
The Amani Carry All Bag by Ecodunia is Made in Africa
41
Spicy Summer-Inspired Initiatives
Lee Kum Kee Launches the 'Heat Heroes' Program
40
Football-Based Chocolate Bar Campaigns
SNICKERS Presents the 'SatisFORTUNES' for NFL Fans
39
Transformed Rainforest Beach Resorts
The Wyndham Grand Rio Mar Features Educational Experiences
38
Gen Z Voter Engagement Initiatives
Yuzu's Asian American Youth Election Campaign Features Boba
37
Transportive Italian Pop-Ups
House of Peroni Nastro Azzurro Hosts an Immersive Event at TIFF 2024
36
Circular Fashion-Enabling Partnerships
Coach and Poshmark's Collaboration Makes Buyer Resale Easy
35
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
34
Ethical Tea Branding
Typhoo Fear Free Tea Promotes its Mission to End Sexual Violence
33
Playful Glam Pink Moisturizers
This Limited-Edition Clinique Moisturizer Boasts a Unique Keychain
32
Suicide Prevention Campaigns
To Write Love on Her Arms Launches the Please Stay Alive Campaign
31
Branded Education Engagement Reports
The LEGO Education Report Offers a Look into the Classroom
30
Bamboo-Based Sustainable Toiletries
'Caboo' Offers Wipes and Papers Made with Soft Bamboo
29
Caribbean Cultural Celebrations
Carnival Oasis 2024 Transforms Toronto into a Caribbean Haven
28
Lily-Enhanced Serum Formulas
clé de peau Strengthens the Serum with Radiant Lily Concentrate
27
Striking Environmentally Focused Campaigns
O Boticário Showcases a Bold Campaign for Renascer
26
Vegas Restaurant Initiatives
Pepsi Dig In Debuts New Exclusive Dishes from Black-Owned Restaurants
25
Portable Music Course Pianos
Duolingo Unveils a New Portable Piano That Works with its Lessons
24
Symbolic Mental Wellness Rings
CONQUERing Recognizes the Importance of Suicide Prevention Month
23
Resourceful Digital Platform Events
Meta will Host an Immersive Instagram Family Pop-Up in NYC
22
Student-Targeted Tech Programs
PwC and AWS Launch the 'Jump Start Your Career' Program
21
College-Targeted Awareness Campaigns
PepsiCo Launched its 'Taste of Tomorrow' STEM Initiative
20
River Cleanup-Supporting Cooler Lines
Rivers are Life and Grizzly Coolers Collaborate on a Project
19
AI-Powered Literature Management Platforms
Digital Science Announces the Launch of ReadCube Pro
18
Insightful Canine Behavior Workshops
A Series of Dog Workshops are Hosted at Le Ber Park Dog Park
17
3D Royalty-Based Museums
The Princess Diana Museum Features a Virtually Guided Experience
16
Cancer Awareness Snack Bars
Bobo's Chocolate Almond Brownie Bar is Limited-Edition
15
Community Gaming Initiatives
Riot Games' 'Riot Play Club' is an Inclusive, Engaging Experience
14
Accessibile Zoo Experiences
Tallinn Zoo Has Launched a Pilot Project Using the NaviLens App
13
Feline Disease-Focused Partnerships
Morris Animal Foundation & EveryCat Health Foundation Partner
12
Social Good Chocolate Products
A'cappella Chocolates Kabalagala Clusters Were Made with Nonprofits
11
Pet-Friendly Rideshare Services
Lyft Has Introduced a New Feature Called Pet Rides
10
Accessible Restroom Enhancements
Good2Go and RightHear Introduce a Restroom Security Partnership
9
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
8
Streaming Service Sweepstakes
Lights Out Sports TV and Dream Giveaway Launch a New Sweepstakes
7
Regional Gaming Platforms
Indian Esports Group 'AA Gaming' Launched 'AA Play' Platform
6
Charitable Indigenous Awareness Shirts
Giant Tiger Marks Orange Shirt Day with a Special Release
5
Inclusivity-Centric Back-To-School Campaigns
Sistema Launched a Back-To-School Survey
4
Adaptive Wheelchair-Compatible Apparel
JC Penney Announces the Jamey Perry for JCPenney Line
3
Nature-Conserving Brand Initiatives
Roots is Partnering with the Nature Conservancy of Canada
2
Transformative Chef-Based Documentaries
S.Pellegrino Released 'A Young Chef's Journey' Film
1
Virtual Faith-Based Apps
Sri Mandir is an App That Offers Hindus a Way to Practice Virtually
Related Ideas
Amazonian Bioessence Fragrances
The Natura Ekos Collection Captures Qualities of the Rainforest
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
AI-Powered Digital Avatars
Instagram Now Allows Users to Create Their Own AI Avatars
Accessorized Phone Collections
Bandolier x Google Pixel Transforms Phones Into Style Statements
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Sriracha-Inspired Music Campaigns
Lee Kum Kee Presents a Saucy Summers Playlist and Music Collabs
Sustainably Minded Skincare
Iluminar Skin Launches a Collection of Sustainable Skincare Solutions
AI Healthy Living Assistants
Hungryroot's SmartCart Simplifies Shopping and Meal Planning
Low-Density Residential Resorts
Vervana Hotel & Residences is a New Resort in Playa Venao, Panama
Stylish Cooler Accessories
DaCosta Verde's Tote Cooler Bag Collection is Fun and Functional
Photosensitive Book Experiences
Fruittella's the Outside Book is a One-Of-A-Kind Campaign
Glam Indian Apparel
Anamika Khanna x H&M Reimagines Traditional Silhouettes for Global Consumers
Luxurious All-Inclusive Resorts
Marriott Hotels Launched Its First All-Inclusive Resort in Cancun
Branded Dream Vacation Sweepstakes
Playa Bowls Looks to Sweeten the Summer Experience
Modern Fishing Gear Campaigns
Merrell 1TRL Launches the Fly Fisher Campaign
Convenient Store-Themed Pop-Ups
Lee Kum Kee Showcased its Ingredients with Retro Flare
Accessibility-Focused Nature Trail Apps
Able Active Helps Users Find Accessible Trails & Amenities
Accessibility-Focused Packaging Designs
Müller Debuts Accessible Packaging Designs
Red Carpet Partnerships
Campari Negroni is the Exclusive Red Cocktail of TIFF 2024
Actress-Inspired Fashion Collections
QVC Partners with Jennie Garth on the 'Me' Collection
Youtuber Lunchbox Collabs
Mrbeast, Logan Paul and Ksi's 'Lunchly' Aims to Make School Lunches Fun
Structured Leather Tote Bags
Coach Introduces the Empire Carryall Tote Bag Design
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Healthcare-Inspired Jewelry Collections
V Coterie Offers a Distinctive and Sleek Range of Jewelry
Jelly Sandal Pop-Ups
Melissa will Host a Vibrant 'Melissa Frizzante' Event in Paris
Natural Indian Hair Remedies
Nature Spell Offers Natural Indian Hair Remedies
Immersive Coffee Pop-Ups
Ninja will Host the Ninja Luxe Café 'House of Vibes' Event in NYC
Dog-Friendly Dining Events
CESAR Restaurant Weekend Links Dogs & Owners to Pet-Friendly Eateries
Pride-Celebrating Jewelry Lines
Awe Inspired Collaborated with Zane Phillips on a Jewlery Range
Early Development Toys
Spin Master Collaborated on the Educational Ms. Rachel Collection
Family-Friendly Interactive Museums
LEGO's Superpower Studios is Devoted to Hands-On Play
Personalized Pet Amenities
Fairmont Hotels & Resorts will Offer 'Pawsome Pampering Packages'
Sparkling Water Anniversary Packaging
S.Pellegrino and Future Brand Created a New Glass Bottle
Continuously Updated Serums
Clarins Has Introduced the 9th Generation of Its Double Serum
Inclusive Undergarment Lines
Taimi Debuts a Gender-Affirming Undergarments Capsule with Urbody
Social Media-Free Flip Phones
The HMD Barbie Phone Fuses Nostalgic Style with Digital Wellness
Local Restaurant Campaigns
PEPSI X Kelly Rowland Present the Local Eats Better With Pepsi Program
Scannable Infant Products
SMA Nutrition Introduced NaviLens Codes into its Product Packaging
Asian-Inspired Zero-Sugar Drinks
Mizu Lab Released Three Powdered Hydration Mixes
Speedboat Racing Sweepstakes
Gopuff x Team Brady Offer an Exclusive Summer Escape to Lake Como
Oversized Denim Tote Bags
Deco Denim's Selvedge Denim Tote Bag is Versatile
Chef-Approved Pizza Lines
Princess Cruises Enters a Collaboration with Tony Gemignani
Playful AI Companions
Snorble Supports Social-Emotional Development & Educational Advancement
Conscious Consumerism Apparel
&OR Collective and H Project by Holt Renfrew Unveil Exclusive Pieces
Hidden Gardens-Inspired Dress Collections
Azazie Debuts Its Latest Capsule Called Secret Garden
AI-Backed Translation Tools
The D-ID Video Translation Tool Translates and Changes Lip Movements
Audio Guide Tourism Apps
Tourly Uses AI and Audio to Make Every Landmark Speak
Pecan-Packed Candy Bars
Snickers Pecan Offers a New Twist on the Classic Candy
AI-Based Order Recommendations
ezCater Smart Ordering Simplifies Decisions for Complex Orders
Celebratory Non-Alcoholic Beverages
Le Fizz by Ghia Sweetens Special and Everyday Moments
Size-Replicating Try-On Technologies
Google Shopping Debuts Virtual Dress Try-Ons in the U.S.
QSR Travel Sweepstakes
SONIC's 'Fun on the Menu' Sweepstakes Feature Dreamy American Getaways
AI-Enhanced e-Reading Platforms
Rebind Engages Individuals with Classic Literature in a New Way
Ride-Hailing App Expansions
Uber and Turo Partner to Offer Vehicle Rentals to Uber Rent
Naturally-Inspired Whiskey Ranges
The Singleton Garden of Abundance Whiskies Include Four Options
Brick Builder Community Apps
The LEGO Play App Provides a Kid-Safe Space for Builders of All Ages
AI-Powered Building Systems
This Solution from Honeywell and Cisco Reduces Energy Consumption
Expansive Performance Running Lines
Bandit Launches 92-Piece Fall 2024 Line Inspired by Resilience
Accessibility-Focused Navigation Apps
The Atlas App is a Community-Driven Solution
Outdoor-Themed Summer Sweepstakes
CLIF BAR Encourages More People to Spend Time Outdoors
Sustainably Functional Totes
The Apex Everyday Tote is Lightweight and Non-Creasing
Supportive Back-to-School Campaigns
Staples Canada Has Unveiled Its 2024 Back-to-School Campaign
Overnight Canine Daycares
Dogtopia Offers Doggie Daycare for Busy Dog Owners
Eco-Friendly Pet Programs
Mars Petcare and Big Idea Ventures Launch a Sustainable Pet Food Program
Thrift Shop Holidays
Goodwill Industries International is Promoting National Thrift Shop Day
Film Festival Retail Events
The TIFF Pop-Up Shop Features Exclusive 2024 Merch and Apparel
Generative AI-Enhanced Education Tools
Pearson Doubles Down on Its Use of Generative AI
Youth Sports-Focused Initiatives
Gamechanger Launches the Stay & Play Champions Program
DIY Snacking Popcorns
Popcorn Kitchen's Gourmet Popping Kernels Inspire Creativity in the Kitchen
Suicide Prevention Campaigns
To Write Love on Her Arms Launches the Please Stay Alive Campaign
Movie-Inspired Truck Commercials
Ram Truck Partners with Universal Pictures, Warner Bros. Pictures
Branded Education Engagement Reports
The LEGO Education Report Offers a Look into the Classroom
Healthcare Startup Accelerator Programs
Healthworx Partners with Highmark Inc. & LifeBridge Health
Eco-Friendly Spa Capsules
Divana Unveils a New Sustainable Collection Composed of Eight Scents
AI-Generated Elizabethan Experiences
The Museum of Shakespeare Will Recreate 16th Century England
Indian Masala Millet Lines
Marico Unveils the New Saffola Masala Millets in Two Varieties
Elevated Vegan Hot Sauces
T-Rex Hot Sauce Offers Three Unique Sriracha Varieties
Localized Language App Collaborations
Duolingo Partners with FRED & FARID for Chinese Content
Iconic Doll-Inspired Exhibitions
Barbie: The Exhibition Opens at London's Design Museum
Creamy Indian Dairy Products
Parle Agro Introduces SMOODH Lassi Product in the Indian Dairy Market
Fruity Boba Drink Mixes
BOBABAM Refreshers Come in Four Caffeine-Free Flavors
Forest-Friendly Fashion Partnerships
GANNI and Canopy Join Forces to Enhance Sustainability
Animal-Inspired LEGO Events
The Toronto Zoo will Host a LEGO Building Experience
Outdoor Ecosystem Campaigns
Kodiak x Vital Ground Foundation Present the 'Keep It Wild' Campaign
Ultra-Thick Sustainable Baby Wipes
Kudos' Eco-Friendly Wipes are 99% Water-based
Social Media Impact Studies
Instagram Allows COS to Conduct Mental Health Research
Outdoor Carbon-Free Cooking Kitchens
Andrés Jaque Designs the Transspecies Kitchen Space
Outdoor Toronto Film Festivals
The Lavazza IncluCity Film Festival is Back from June to July
Immersive Soccer Player Experiences
The Messi Experience Lets Visitors Interact Through AI
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Toronto Culture Festivals
Big on Bloor Festival is Back for Its 17th Year
Student-Specific Real-World Freelance Projects
Upwork Partners with Podium Education
Canine-Friendly Restaurant Menus
Café Villa Serves Up Dog Dinners and Non-Alcoholic Beers
Sustainable Toilet Paper Brands
HeyBamboo Boasts an Eco-Friendly Approach That Appeals to Users
Elevated Cruise Experiences
Royal Caribbean International's New Star of the Seas Unveiled for 2025
YouTuber-Inspired Developmental Toys
Spin Master Unveils a New Ms. Rachel Toy Collection
AI-Powered Cancer Screening Technology
Ludwig Enterprises, Inc. Has Introduced Revealia™
International Student Employment Programs
Oregon State University Debuts the Jump Start Program
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
College-Targeted Awareness Campaigns
PepsiCo Launched its 'Taste of Tomorrow' STEM Initiative
Moisture-Boosting Lotions
Dr. Jart+ Debuts its Ceramidin Skin Barrier Moisturizing Milky Lotion
Community Gaming Initiatives
Riot Games' 'Riot Play Club' is an Inclusive, Engaging Experience
Accessibile Zoo Experiences
Tallinn Zoo Has Launched a Pilot Project Using the NaviLens App
High-Capacity Rolling Coolers
Primo Water's 5-Gallon Rolling Cooler is a Roving Hydration Station
Pet Travel Concierge Services
GlobalVetLink Simplifies International Travel for Pet Owners
Disco-Inspired Toronto Events
Rosé Disco is Coming Back Again This August
Virtual Museum Queueing Systems
Philadelphia Museum of Art Taps Accesso's Virtual Queueing System
Animal Welfare Collaborations
Animal Surgical Center Partners with Big Dog Ranch Rescue
Colorful Premium Popcorn Snacks
Popcorn Kitchen Rainbow Sweet & Salt is Flavorful and Chromatic
Chef-Supported Dairy Campaigns
Anchor Food Professionals Debuts the Taste of Tradition Campaign
Animal-Focused GLP-1 Supplements
Better Choice Announces Partnership with Aimia Pet Health
AI Business Intelligence Platforms
Chat Bi Helps Businesses Generate Insightful Visualizations
Educational Back-To-Cafeteria Campaigns
ASHA Offers Guidance to Families During Back-To-School
Coconut-Packed Plant-Based Chocolates
The NONO Coconut Chocolate Bar Targets the Indulgence Market
Indian Sweet Bars
Pistabarfi's Mithai Bars Share a New Take on a Traditional Treat
Vibrant Boba Beverages
Krak Boba Introduces Bold, Fruit-Forward Menu Items in California
Limited-Edition Pet Collections
DOG iD & 4 Paws for Ability Tailor Their Collab to Working Dogs
Thrilling Storm-Chasing Contests
MyRadar Has Launched a Contest Offering for Weather Enthusiasts
Vet-Formulated Cat Probiotics
PetLab Co.'s Probiotics for Cats Maintain Gut and Immune Health
Luxurious Wine Pop-Ups
Kim Crawford will Host a Golden Wine Lounge at The Well Toronto
Relaxed Luxurious Dynamic Hotels
The Riviera Maya EDITION at Kanai is Sustainably Designed
Minimal Braille Learning Devices
SAQ Design Introduces a Look at the SMARTIO EDU Device
Indian Esports Analytic Tools
AFK Gaming Unveils a New Analytics Dashboard for India-Based Esports
Comprehensive Museum Visitor Apps
The Chester Beatty Museum & accesso Refine Visitor Experiences
Modern Neutral-Toned Suites
Beach Club at The Boca Raton Redefines Contemporary Luxury
AI Document Management Tools
Docu Dig Employs Sophisticated Algorithms to Enable Smart Searches
Immersive Balloon Experiences
The Balloon Story Pop-Up Event is Whimsical and Imaginative
Brand-Supported Advocacy Campaigns
Lush Advocacy Spotlights the Grassy Narrows Community
Halloween-Ready Snack Bars
Clif Kid Zbar Halloween Mini Bars are Ready for Trick-or-Treaters
Inclusivity-Focused Consulting Firms
HandiAcc Works on the Local Level to Improve Accessibility
Ethical GenAI Tools
Brandtech Group's Bias Breaker Produces More Diverse and Inclusive Images
Nourishing School Meal Programs
Farm Boy Has Launched the 'Nourish to Flourish' Initiative
AI Marketing Cofounders
Yuzuu is a Marketing Cofounder Tailored to Understand Consumers
Simultaneous Ride-Hailing Features
Uber Introduces the Concurrent Rides Feature Across India
Handcrafted Flower Crown Collections
Katice Ramirez Debuts the Illuminating Darkness Collection
Nature-Focused Hardware Store Initiatives
Home Hardware Stores Celebrates National Forestry Week