The NONO Coconut Chocolate Bar Targets the Indulgence Market
Michael Hemsworth — September 10, 2024 — Lifestyle
References: nomochoc & foodanddrinktechnology
The NONO Coconut Chocolate Bar is the brand's latest addition to its product lineup that's crafted with taste, texture and quality in mind to work well for consumers on the hunt for a way to indulge their sweet tooth this fall.
The bar is characterized by its premium profile that includes Rainforest Alliance Certified cocoa along with desiccated coconut on the interior to give it a sweet, creamy and slightly complex taste. The plant-based chocolate is free from dairy, eggs, gluten and nuts, and is thus great for those with a penchant for coconut or who are simply on the hunt for a nut-free option to indulge in.
Senior Brand Manager Tara Stevens spoke on the NONO Coconut Chocolate Bar saying, "We’re thrilled to introduce the Nomo Coconut Chocolate Bar to our lineup. This product is more than just our newest flavour; it’s a step forward in our mission to ensure that no one misses out on the joy of chocolate, no matter their dietary restrictions. We can’t wait for our customers to experience this little taste of paradise.”
The bar is characterized by its premium profile that includes Rainforest Alliance Certified cocoa along with desiccated coconut on the interior to give it a sweet, creamy and slightly complex taste. The plant-based chocolate is free from dairy, eggs, gluten and nuts, and is thus great for those with a penchant for coconut or who are simply on the hunt for a nut-free option to indulge in.
Senior Brand Manager Tara Stevens spoke on the NONO Coconut Chocolate Bar saying, "We’re thrilled to introduce the Nomo Coconut Chocolate Bar to our lineup. This product is more than just our newest flavour; it’s a step forward in our mission to ensure that no one misses out on the joy of chocolate, no matter their dietary restrictions. We can’t wait for our customers to experience this little taste of paradise.”
Trend Themes
1. Premium Plant-based Indulgence - The NONO Coconut Chocolate Bar showcases the growing demand for high-quality, plant-based confections that suit various dietary restrictions.
2. Ethically-sourced Ingredients - Featuring Rainforest Alliance Certified cocoa, the trend highlights a shift towards sourcing ethical ingredients in confectionery products.
3. Dairy-free Sweet Treats - The NONO Coconut Chocolate Bar taps into the rising popularity of dairy-free options among health-conscious consumers.
Industry Implications
1. Vegan Confectionery - The launch of the NONO Coconut Chocolate Bar reinforces the expansion of vegan options in the confectionery industry.
2. Sustainable Food Products - By incorporating Rainforest Alliance Certified cocoa, this product falls within the sustainable food products sector, appealing to eco-conscious consumers.
3. Allergy-friendly Foods - The nut-free, gluten-free, and dairy-free characteristics of the NONO Coconut Chocolate Bar position it within the burgeoning market for allergy-friendly foods.
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