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Accessibile Zoo Experiences

Tallinn Zoo Has Launched a Pilot Project Using the NaviLens App

— September 3, 2024 — Social Good
Tallinn Zoo is testing out the NaviLens app to enhance accessibility for visually impaired visitors. The app, which utilizes special codes that can be scanned by mobile cameras, provides spoken directions and information about zoo attractions. This move is expected to make it easier for those with visual impairments to navigate the zoo independently. This initiative, led by the Tallinn Strategic Management Office’s Tourism Department, is part of a broader effort to modernize the city’s signage and accessibility infrastructure.

The NaviLens app is designed to be flexible, supporting not only visually impaired individuals but also offering features like sign language and simplified content for children or those with intellectual disabilities. The app has been successfully implemented in other cities, including Barcelona and New York, where it has received positive feedback from users.

Tallinn Zoo has integrated the app into its environment by installing 15 NaviLens codes from the entrance to the Rainforest exhibit. This is in addition to existing accessibility features like Braille information boards and tactile pathways. The zoo is keen on gathering feedback from users to assess the app’s effectiveness and consider further integration into the city’s accessibility initiatives.

Image Credit: Maret Po?ldveer
Trend Themes
1. Inclusive Navigation Apps - Emerging technology allows visually impaired visitors to navigate public spaces independently using mobile devices and specialized codes.
2. Multi-language Accessibility Solutions - Tools that offer support beyond visual impairments, including sign language and simplified content, broaden accessibility for diverse populations.
3. Smart Signage Integration - Integrating advanced apps with existing accessibility features like Braille boards and tactile pathways enhances user experience in public venues.
Industry Implications
1. Assistive Technology - Innovative apps that facilitate independent navigation for visually impaired individuals represent significant advancements in this sector.
2. Tourism and Hospitality - Modernizing signage and accessibility infrastructure can transform visitor experiences, making destinations more inclusive.
3. Education and Childcare - Adapting educational content to be accessible through simplified app interfaces caters to children and individuals with intellectual disabilities.
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