Diverse species of animals, from orca whales to house cats, are known to toy with their live prey once they've made the catch, so we should consider the March 2018 toy trends — and indeed, the existence of toys in general — a win for humanity's innate compassion.
Last month held the American International Toy Fair, the world's largest toy convention. It welcomes toy makers and brands from all corners, and it highlights both the best toys of today and some enticing concepts for the future. One of the most notable trends, both at the toy fair and over the past year or so at least, is the push for toys that are not only fun but also educational. In fact, STEMtrunk is a new service that lets parents rent new STEM toys on demand, giving kids access to a broad educational playscape.
Top 60 Toy Trends in March
60
Demure Hypnotic Desk Toys
The 'VORTECON' is Fun to Look at and Play with
59
Pimple-Simulating Toys
The 'Pop It Pal' Lets You Squeeze Artificial Blemishes
58
Four-in-One Sports Boards
Jakks Pacific's 'MorfBoard' Transforms into a Skateboard, Scooter & More
57
Interactive Programming Toys
The 'KicoBox' Helps Anyone Get Started with Coding
56
Wearable Plush Pets
Skyrocket's 'Pomsies' are Fuzzy, Portable and Interactive
55
Miniature Vintage Car Replicas
This Handcrafted Bentley Replica Looks Exactly Like the Original
54
Hungry Dinosaur Toys
Hasbro's FurReal Munchin' Rex Eats Plastic Broccoli and Cookie Toys
53
Palm-Sized Racer Drones
The UVify 'OOri' Micro Racing Drone Flies at Up to 60mph
52
Engaging Music Education Systems
The 'Soundbops' Music Building Blocks Encourage Creativity
51
Interactive STEM Education Storybooks
The Discover Wonders Talking Books are Fun to Use
50
Education 3D-Printing Pens
The 3Doodler Start STEM Kit Includes Educational Builds
49
Upside-Down House Playgrounds
This UK Play Park's Features are Dream-Based and Multicolored
48
Infinite Ammo Dart Guns
The Nerf N-Strike Elite Infinus Blaster Can be Continuously Reloaded
47
Car-Themed Lifestyle Collections
BMW Created a MINI Lifestyle Collection for Kids
46
Collectible Superhero Action Figures
Hasbro's New Action Figures are from Avengers: Infinity War
45
Musical Pod Toys
Fisher-Price's 'Think & Learn Rocktopus' Lets Kids Mix and Match Sounds
44
Aquatic Animal Plush Toys
BigStuffed's Plushies are Albino, Sizable and Handmade
43
Ultra-Realistic Puppy Toys
'Ricky the Trick-Lovin Pup' is a Highly Convincing Companion Toy
42
Large-Scale LEGO Superhero Sets
LEGO's Avengers: Infinity War Hulkbuster Set Has Over 1,000 Pieces
41
Digitized Mathematics Devices
The iBrain Digital Abacus Teaches Math, Coding and More
40
Pickle Jar Plush Toys
Etsy's plushoff Shop Offers a Range of Food-Inspired Toy Items
39
Educational Toy Rental Services
'STEMtrunk' Lets Parents Rent New STEM Toys for Their Young Ones
38
Touch-Responsive Board Games
'Blinks' is a Lit-Up Social Board Game That is Fit for Any Age Group
37
Kitchen Playset Pillows
Sago Mini's Pillow Toy is a Space-Saving Kitchen Playset Alternative
36
Comical Parrot Toys
Hasbro's 'Rock-a-too the Show Bird' Sings, Dances, Jokes and Imitates
35
Designer DIY Jewelry Kits
Make It Real Launched a Series of Juicy Couture Craft Jewelry Sets
34
Spell-Casting Wand Toys
JAKKS Pacific's Harry Potter Wands Recognize Movement to Cast Spells
33
Comedic Camera Candy Dispensers
#FR2 Created a New Candy Dispensing Disposable Camera
32
Relaunched Pocket Playsets
Mattel is Reintroducing Polly Pocket to Show Girls "Tiny is Mighty"
31
Wild West Board Games
The 'Deadwood 1876' Game is Suitable for Players Aged 13 and Up
30
Gesture-Controlled Air Toys
The SpinMaster Supernova Does Away with the Remote Control System
29
Suction Cup Teething Toys
POPPIES' Affordable Teether Toys Make the Process More Fun
28
Low-Tech Robotics Kits
Thames & Kosmos' Coding & Robotics Set Teaches without Mobile Devices
27
Robot Mascot Toys
SoftBank is Introducing a Robot Plush Toy Version of Pepper the Robot
26
Fidget-Friendly Writing Utensils
The 'Fidget Pen' Offers an Adult Way to Play During the Day
25
Inspiring Superhero Rag Dolls
La Loba Teaches Kids to Celebrate Being Different and Independent
24
Headworn Snacking Games
Hasbro's 'Chow Crown' Challenges Players to Eat from Spinning Forks
23
Ice Cream-Inspired Molding Toys
Play Visions' Color-Changing Floof Inspires a Sensory Experience
22
Cheating-Sanctioning Board Games
Hasbro Will Release a Monopoly Cheaters Edition This Autumn
21
Sushi-Building Children's Toys
Toyella Created a Skill-Developing Sushi Maki Puzzle Game for Kids
20
Kid-Friendly Cooking Sets
The MasterChef Junior Cooking Essentials Set Includes Three Recipe Cards
19
Intergalactic Cartoon Board Games
The Rick and Morty Edition Monopoly Game Celebrates the Series
18
Educational Dancing Robots
The New Kamigami Educational Robots Hope to Teach Basic Coding to Kids
17
Kid-Centric Screen-Free Music Players
Muuselabs' Jooki Presents a Screen-Free Alternative
16
Amateur Detective Card Games
'Noises At Night' Has Players Solving Mysteries in a Spooky House
15
Grooming Product RPG Add-ons
Old Spice Created a New Playable Class for 'Dungeons & Dragons'
14
Snack-Centric Pocket Games
Tactic Games' 'Let's Play' Includes 'Choco' and 'What's in the Fridge?'
13
Bubble-Blowing Trick Kits
'Slick Tricks' Teaches 16 Stunts That Can Be Done with Bubbles
12
Family-Friendly Card Games
'Relative Insanity' is a New Card Game Made for the Entire Family
11
Sushi-Themed Chalk Sets
Twee's Limited-Edition 'Sushi Sidewalk Chalk' Mimics Hand-Made Rolls
10
Intelligent Voice-Controlled Toys
CogniToys' 'Scout' is a Toy That Plays, Jokes and Chats
9
Powerful Electric Roller Skates
The Razor 'Turbo Jetts' are Suitable for Kids and Adults Alike
8
Smartphone-Powered Educational Robots
The 'Robobo' Helps Anyone Learn About Programming Robots
7
Remixed Color Card Games
Mattel's 'Dos' Introduces the Card Game Sequel to Uno
6
Magnetic Principle Board Games
The 'Snap Attack' Magnetic Board Game Requires a Keen Eye and Hand
5
Dessert-Themed Disney Toys
Imperial Toys' D-Lectables are Character-Inspired Confections
4
Candy-Flavored Bubbles
This Candylicious Bubbles Toy Set Includes a Solution That Can Be Eaten
3
AR Car Playsets
The Hot Wheels AR App is Bringing Modern Tech to Classic Kids' Toys
2
Cubic AR Toys
PleIQ Combines Tangible Cube Toys with Augmented Reality Interactions
1
Beauty Lab Toys
Thames & Kosmos' 'Creative Cosmetics Lab' Teaches Chemistry Through Beauty
Related Ideas
Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
Multi-Generational Anime Plushes
The Newest Build-A-Bear Sanrio Characters Captivate All Ages
AI-Powered Toy Attachments
The App-Paired ToyPal One Brings Soft Toys to Life for Screen-Free Fun
Nostalgic Cartoon-Inspired Beauty Products
Lush Debuts the Teenage Mutant Ninja Turtles Collection
Bunny-Inspired Lifestyle Accessories
Starbucks Launches a New Collection Inspired by Miffy
Anniversary-Celebrating Toy Collections
The LEGO® Group & Hasbro Unveil LEGO DUPLO® PEPPA PIG Sets
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Video Game Meal Toys
The McDonald's Japan Mario Kart Happy Meal Toys Come in Two Sets
Playful Plush Skin Products
Tonymoly Collaborates with Squishmallows to Delight Gen Z Consumers
Outdoor Anime QSR Toys
These McDonald's Japan Pokémon Happy Meal Toys Come in Eight Styles
Miniaturized Doll Collections
The Mini BarbieLand Collection Makes Playing Portable
Dish-Inspired Plushie Pop-Ups
Jellycat's 'Fish & Chips' Pop-Up is a Uniquely British Experience
Interactive Pixel Plushies
Eolo Toys' Pixel Hugs are Cuddly Plushes Enhanced with Tech Features
Adorable AI Conversational Toys
FoloToys Use AI To Offer Love, Entertainment, and Learning
Talkative AI Toys
Bubblepal is a World-First Interactive Talking Toy Based on AIGC Technology
Neurodiverse Inclusion Initiatives
LEGO® Group is Championing Inclusivity With 3 New Initiatives
Emoji-Only Communication Toys
The SEGA Emojam Lets Users Send 1,100 Emoji Characters to Friends
Cartoon-Inspired Plush Toys
Build-A-Bear Unveils a New Super Mario Collection with Accessories
Imaginative Soft Toys
Blabla's Little Monster Soft Toys Promote Listening, Curiosity and Dreams
Educational Climate Change Toys
The 'Habitat' Educational Toy Brick Sets Come in Two Options
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
Cuddly Plush Collectibles
Build-A-Bear Workshop's SKOOSHERZ are Made for Hugging
Innovative Toy Creations
Fun In Motion Toys Launches TECTI, a Kinetic Building System Toy
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Sustainable Kinetic Sand Toys
Kinetic Sand Project Planet Encourages Ecosystem Protection
Cute-Themed Collectible Bags
Sugoi Mart Launched its Kawaii Lucky Bag, Featuring Japanese Goods
Shareable QSR Meal Toys
McDonald's Happy Meal Now Offers Two Toys to Gift this Holiday Season
New Year-Themed Plush Toys
These Year of the Dragon Plushies are Launching at Disney Store Japan
Anxiety Soothing Toys
Hugimals Anti-Anxiety Plushie's are Comforting
Candy-Scented Squish Toys
These New Squishi Products Were Created with Mondelēz International
Interactive Early Education Toys
Tokidos PlayCubes Have a Screen-Free Design
Digital Snowball Competitions
The LEGO Snow Throw Pits NYC and London Stores Against One Another
Electronic Plush Toys
The Furblet Mini Toys Have Over 45 Fun Tunes, Sounds, and Furbish Phrases
Introductory STEM Toy Sets
The Zig & Go from Djeco Combines Music and Forces in an Educational Toy
Sensory Stimulated Toy Cars
Hot Wheels' Flippin’ Fast Die-Cast Cars are Made with ASAN
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Halloween-Inspired Snacks
Mars Has Released Its Halloween Lineup, Which Includes Seven Products
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
Viral Video Content Toys
Bonkers Toys Received Licensing for 'Skibidi Toilet' Toy Lineup
Pleasure Toy-Inspired Chocolates
These New Tenga Chocolates Come in Three Fruity Flavors
Nature-Inspired Pet Toys
A Team of Designers Create the Unique Triangle Toy for Pets
Virtual Pet Gaming Devices
Tamagotchi Unveils Three New Devices with Unique Finishes
Candy Refill Pop-Ups
M&M's Rescue BOOths Replenish Halloween Treats in Areas of High Demand
Expansive Seasonal Pet Products
The Petco Merry Makings Holiday Collection is Packed with Options
AI-Enhanced STEM Toys
The Kidx Classbox Fuses Montessori Methods with NFC Tech & AI
Easter-Inspired Personal Care Lines
The Lush Easter Collection Boasts Fun, Non-Chocolate Treats
AI-Powered Plushies
Curio and Grimes are Collaborating on Artificial Intelligence Toys
Mutating YouTuber Toys
Moose Toys Collaborated with MrBeast on MrBeast Lab Figures
Crowdfunded Circular Childrens Toys
Tiny Earth Toys is Launching a Kickstarter for 'Tiny Spaces'
Early Development Toys
Spin Master Collaborated on the Educational Ms. Rachel Collection
Space-Exploring STEAM Toys
LeapFrog's Magic Adventures™ Line Arrives for Kids Five and Up
Video Game-Inspired LEGO Sets
LEGO Super Mario is Sure to Capture the Attention of Fans
Springtime Holiday Cereal Branding
Lucky Charms Limited-Edition Packaging is Here for Spring
Virtual Pet Pizza Promotions
The Pizza Hut x Tamagotchi Collaboration Features a Pink Dough Pizza
Eggshell-Made Digital Pets
The Original Tamagotchi Celebration Egg Has an Eco-Friendly Form
Whimsical Candy Suites
Haribo's Treat Retreat Immerses All Ages in a Whimsically Joyful Experience
Cartoon Cat Toothpastes
MOON x Hello Kitty Made a Special-Edition Toothpaste & Toothbrush
Bouncy Plush Collectibles
Beanie Bouncers Support Active Play and Endless Imagination
Toy-Themed Jelly Beans
Jelly Belly and Mattel Partnered on Two Toy-Inspired Products
Digital Magnetic Toy Models
The Tenki Spliced Magnetic Attraction Toy is Educational
Multisensory Toy Boxes
The Janod Boxes Stimulate Sight, Touch, Hearing and More
Playful AI Tools
Morrama Releases Concept Collection of AI Tools for Children's Mental Health
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Kids' Entertainment Initiatives
Yoto x CF Shopping Centers will Offer Summer Programming for Kids
AI-Backed Family Toys
Mego Toys Showcases the New 2XL Cobot, an Interactive AI Toy for Kids
Expansive Easter Product Ranges
The Mars Wrigley Easter 2024 Range Has Eight New Products
Pop Art Legend-Honoring Dolls
Mattel Creations Celebrates Keiichi Tanaami with Whimsical Designs
Festive Candy Gifting Ranges
Mars 2024 Holiday Gift Guide Includes a Variety of Tasty Treats
Educational Plush Toys
Slumberkins' 'Dragon Egg Hatchlings' Toys Inspire Emotional Development
Playful AI Companions
Snorble Supports Social-Emotional Development & Educational Advancement
Lunar New Year-Inspired Mochis
Mochi Gummies Highlights Its Compatibility with Lunar New Year
Pet Toy Takeback Programs
PetSmart is Testing a Takeback Program for Dog Toys with West Paw
Traveler-Focused Pet Hubs
Mars Unveils a New Pet-Focused Hub in Collaboration with TripAdvisor
Buildable Paper Playsets
Playper's Curious Kingdom: Castle Playset Encourages Creativity
Fuzzy Musical Collectibles
Furblets are Interactive Toys That Introduce Furby to a New Generation
Virtual Pet Gaming Updates
Tamagotchi Uni Releases the Expansive Tama Portal Feature
Squishing Jellybean-Scented Toys
Jelly Belly Squishi Toys Come in 12 Different Scents
Playful Parental Cafe Gifts
These Starbucks Japan Mother's Day Products are Charming
Book-Themed Collectibles
Booksy's Tiny Books & Figures Inspire a Love of Reading in Kids
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Squishy QSR Toy Collaborations
McDonald's Squishmallows Happy Meal Arrives on December 26
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Tart Multi-Colored Easter Candies
Sugarfina's Lamb Sour Rainbows Candy Cube is a Sour Spring Treat
Waterless Fish Toys
Zhu Zhu Aquarium Encourages Imaginate Play Without Spills or Mess
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Collaboration Toy Toothbrushes
The Ordo Sonic Lite Toothbrush Comes in a New Squishmallows Edition
Exclusive Toy-Inspired Candy Bars
The IT'SUGAR Barbie Chocolate Bars Were Created with Mattel
Collaborative Dog-Focused Toys
BARK Launches a Stylish Pet Care Collection at Chewy Stores
Festive Marshmallow Treat Ranges
The Peeps 2024 Holiday Lineup Has New and Returning Favorites
Playful Interactive Galleries
PLAY by American Express Platinum Reimagines Toys as Art Pieces
Emotional Well-Being Dolls
Kid Kreations' Heartfuls Support Self-Belief and Resilience in Children
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Personalized Christmas Books
Manimal Tales Launches an Exciting Advent Calendar-Style Book
Toy-Specific Storage Systems
Step2 Debuts a Toy Storage Box for Developing Organizational Skills
Hatching Duck Toys
Pets Alive's Mama Duck Surprise Hatches Ducklings and Fun Reveals
Cognitive Toy Subscriptions
Lovevery is a Subscription that Delivers Developmental Toys to Kids
Candy-Scented Sensory Toys
Sloomoo x Hi-Chew Slime Smells Like Fruity Chewlet Flavors
Play-Inspired Global Holiday Campaigns
Toys"R"Us Has Introduced a New Global Holiday, Play Day
Festive Memory-Making Toys
Slumberkins' Yeti to Shine Helps Kids Embrace New Holiday Traditions
Squishy Fortune-Telling Toys
This Fortune Teller Squish Ball Reveals Answers with a Squeeze
Video Series Toy Lines
Moose Toys Will Create a Toy Line for The Amazing Digital Citrus
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Insect Habitat Toys
Smart Lab Toys' Insect Inspector Lab Bug Playground Encourages STEM Learning
Multi-Mode Smart Cat Toys
The Cheerble Wicked Ball M3 Keeps Timid & Active Cats Entertained
Magnetic Building Playsets
Moose Toys' Tile Town Has Dynamic Action Tiles to Spark Imagination
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Spring Holiday Candy Gifts
These M&M's Spring Gifts Come in New and Returning Options
Pride-Honoring Bird Figurines
Target Dresses Up the Pride Birds to Celebrate this Month
Animal-Inspired LEGO Events
The Toronto Zoo will Host a LEGO Building Experience
Baby-Focused Learning Toys
Matchstick Monkey's Playtime Toys Help Babies Develop Fine Motor Skills
DIY Robotics Toys
The WindBots from Thames & Kosmos are Intricate Learning Toys
Anti-Bullying Toy Store Campaigns
Toys “R” Us Joins WITS Programs Foundation for Pink Shirt Day
Interactive Plush Toys
Furlings are Whimsical Creatures that Feature More than 80 Responses
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Mess-Free Eco Craft Kits
Brainstorm's Create N Colour Let Kids Magically Paint with Water
Sensory Plush Accessories
Moosh-Moosh Offers Hooded Blankets and Starlight Buddies Plush Toys
STEM Education Classroom Robots
The Sphero BOLT+ Works in Three Programming Modes
Transformer Robots-Powered STEAM Education
Wefaa Robotics Recently Secured Seed Funding
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Sustainable Seasonal Chocolate Treats
PLAYin CHOC Christmas ToyChoc Boxes are Eco-Friendly
Playtime-Encouraging Toy Capsules
Oreo Unveils the Art of Play Toys in Black and White
Seasonal Gamer Ornaments
Hallmark Launches a Variety of Gamer-Approved Ornaments for the Holidays
Gamified Silicone Toys
The 'KULBUTOO' is a Fidget Toy that Uses Physics to Entertain Users
YouTuber-Inspired Developmental Toys
Spin Master Unveils a New Ms. Rachel Toy Collection
Space-Inspired Toy Collections
Stomp Rocket® Debuts the Space Collection at Target & Toy Retailers
Playful Puppet Baby Toys
Kids Preferred Taps Sesame Street for a Snuggly Baby Accessory Capsule
Functional Gaming Toys
Nintendo's Latest Gashapon Toys Can be Added as Controller Parts
Life-Sized Toy Construction Sets
The Funphix' 'Standard' is an Educational Outdoor Playset
Playful Crochet Collections
Hicrochet Brings Together Traditional Craft and Modern Designs
Festive Collaborative Plush Workshops
Build-A-Bear Unveils the Hello Kitty and Friends Workshop
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Learning-Focused Robotics Toys
The Robots In Motion Building Set Ignites STEM Interest in Youth
Special Birthday Promotions
Build-A-Bear Workshop is Celebrating Over 25 Million Birthdays
Immersive Spring-Themed Exhibits
Colors in Bloom Features 12 Immersive Rooms
Playful Toy-Inspired Exhibits
The Eames Institute of Infinite Curiosity Debuts Toys & Play Exhibit
Iconic Pink Doll Trucks
Barbie's Dreamhouse Living Tour Will Make Stops in Florida
Expanding Plush Collectibles
Miraball Shares Two “Little but Legendary” Surprises for Under $10
Arcade-Style Game Machines
Andamiro USA Launches the 'Crazy Toy 31' Game Machine