Regardless of what the "in" pair of jeans may be, Levis will always be the most iconic denim maker ever. The creative Levis marketing moves featured in this cluster of trends are great examples of how they have maintained that status.
The trends here show that Levis understands innovation is the key to success. From promiscuous denim campaigns to green jeans, enjoy these creative Levis marketing moves.
Implications - The success of many companies is in large part attributable to the maintenance of creative marketing campaigns that are inspired by relevant current events. the use of promiscuity and sexual imagery is a major example of this, as sexuality has become much more publicized as of late, and the consuming public continues to respond to the use of it in marketing campaigns.
36 Creative Levis Marketing Moves
35
Levi's Truth Booth
34
Denim Addictions
Levi's On 4 Life Red Tab Ads
33
Youth Sexvertising To Sell Jeans
'First Time' Commercial by Levi's
32
Stripping on Highways
Sexy Levi's 501 Billboard
31
Green Jeans
Levi's Eco Jeans Ads
30
Pop Art Pants
The Andy Warhol Collection by Pepe Jeans
29
Haute Denim Hook-Ups
Levis and Jean Paul Gaultier Spring 2010 Collab is All About Raw Denim
28
Fashionable Special Effects Commercials
Levi's (Live Unbuttoned)
27
Stealth Viral Ads
Did Levi's Dupe Us with "Guys Backflip into Jeans"?
26
Driven Denim Ads
Levi's Laid-Back Campaign Encourages Wearers to Go Forth
25
Denim Shockvertising
Release Your Beast in Levi's 501 Jeans
24
Your Chance to Reinvent Levi's Jeans
Levi's Project 501 Design Challenge
23
Levi's to launch iPod Jeans. Let's mix technology with fashion.
22
$17,000 Denim
Vintage Levi's Jeans
21
Graffiti Streetwear Mashups
Krink Levi's Collaboration for Fall/Winter 2009
20
Dangerous Denim Ads
Levi's Button Fly Jeans Leave You On the Edge
19
Bloggers as Models
Perez Hilton for Levi's Unbuttoned
18
Archived Denim Inspirations
Robert Geller's Vintage Vision for Levi's Jeans
17
Paint-Splashed Models
Levis Ambiance Ad is a Titillating Paint Promotion
16
Pants That Cause Accidents
Levis Runaway Jeans
15
Digitizing Denim
Levi's Mobile Phone
14
Portable Closets
Innovative Levi's Storage Folds Under the Bed
13
$27,000 Jeans
Psychedelic Designer Levis by Damien Hurst
12
Robotic Fashion Campaigns
Levi's Metal Denim Passion
11
Backwards Commercials
Levi's: Onion Peel
10
HIV/AIDS Awareness Fashion
Levi's ‘69 Com Camisinha'
9
Jean Phones II
Levis Red Tab Mobile
8
Rainbow-Hued Denimwear
The Levis Ranchero Jean Jacket Offers a Pot of Fashion Gold
7
Stupid Viral Video Tricks II
Guys Fill Jeans with Helium for Levi's
6
Denim-Branded Hotels
Ace Hotel and Levi's Team for Suite 501
5
Denim Snowboard Pants
Moutain Gear Wrapped in the Super Nova Box from Levi's and 686
4
Street Cred Denim
The Obey and Levi's Clothing Merger Will Make You Empty Your Wallet
3
Canned Jeans
Clever Paint Bucket Packaging for Levi's Denim
2
Men's Disco Denim
Levi's Fenom U.E. Navy Disco Decoration 505 Jeans with Swarovski Crystals
1
Art-Inspired Denim
Damien Hirst Designs for Levi's
Related Ideas
Branded Denim Puzzle Cubes
The Levi’s x Rubik’s Cube is Covered in Deadstock Denim
Perma-Dark Wash Denim
Levi's Stay Dark Technology Preserves the Color of Jeans
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Deadstock Denim Clogs
Levi’s x Crocs Upcycles Fabric Into One-of-a-Kind Footwear Designs
Japanese-Inspired Selvedge Denim Capsules
Levi's Presents its Made in Japan Collection
Thematic Denim Collections
Soorty's SS26 Collection Merges Innovation with Sustainable Practices
Brand-Honoring Staple Bold Footwear
Dr. Martens' 14XX Blends New and Retro Brand Themes
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Collaborative Dark Minimalist Capsules
Levi’s and JJJJound Team Up for a Stylish Fall Collection
Curated Denim Capsules
Silver Jeans Launched its Fall 24' Collection in Time for Back-to-School
Anime Film-Inspired Whimsical Fashion
Levi's Launches a Special Princess Mononoke Collection
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Nostalgic Upcycled Denim
Levi's Plant-Based 501 Jeans are Made from the Fabric of Older Jeans
Expansive Pride Month Initiatives
The Latest Primark Pride Collection and Campaign are Inclusive
Co-Branded Californian Streetwear
The Levi's x Stussy Collaboration Line is Effortlessly Cool
Reinvigorated 90s Fashion
The Old Navy '94 Reissue Collection Revives Nostalgic Style
Brand Heritage Watch Collections
GUESS Celebrates with the Launch of Four Iconic Watches
Brand Heritage-Appreciation Campaigns
Timberlands Racy 'ICONIC' Campaign Honours Its Legacy
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
High-Rise Denim Revivals
Silver Jeans Co. Launches '90s-Inspired Trouser Leg Jeans
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Vintage-Inspired Racecar Apparel
Levi’s x McLaren Partner for a Second Exclusive Capsule
Beer-Washed Denim
Beer Wash Jeans are the First and Only Wrangler Denim Washed in Coors
Nostalgic DIY-Inspired Denim
The Levis 501® 90s Patchwork Women's Shorts Boast Intricate Detailing
AI-Powered Travel Campaigns
Samsonite's Bring It 2024 Campaign Exudes Timeless Style & Durability
Naughty Holiday Campaigns
Diesel's XXXMas is Inspired by Erotic 90s Aesthetics
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Bold Denim Collections
Levi's and ADSB Andersson Bell Join Forces to Reimagine Denim
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Utility-Inspired Denim Capsules
Mavi’s Sustainable Denim Collection Boasts a Utility Aesthetic
Movement-Inspired Fashion Campaigns
The Bottega Veneta's Going Places Features Going Places
Graphic Garment-Dyed Streetwear
Stüssy and Levi's Join on a New Collection Together
Leathery Black Sporty Fashion
adidas and IVY PARK Continue to Work in Collaboration
Next-Generation Fashion Campaigns
REVOLVE Partners with Jeon Somi for a Gen Z Campaign
Creative-Inspired Denim Lines
7 For All Mankind Partners with Devon Lee Carlson in New Fall Launch
Collaborative Fashion Denim Collections
Kiko Kostadinov and Levi's Drop Co-Branded Jeans
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Sustainability-Backed Denim Collections
The RE/DONE x Pamela Anderson Collection is Chic
Y2K-Inspired Fashion Collections
The Bench Revival Collection Boasts a Range of Nostalgic Styles
Refreshed Expressive Fashion Brands
The Cheap Monday Relaunch Retains Its Punk Aesthetics
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Quirky Athlete-Centric Mayo Campaigns
Hellmann's New 'Mayotivations Campaign' Features Will Levis
Repurposed Denim Furniture
Levi's Icons Re/Outfitted Refreshes Iconic Designs with Discarded Denim
Humorous Collab Fashion Campaigns
Barbour and Maison Kitsuné Launches a New Campaign
Oversized Collaborative Streetwear
Awake NY and Levi's Work Together on a Limited Capsule
Smoothie-Inspired Denim
Icon Denim's Smoothie Capsule Collection Mixes Lilac & Cream
Artistic Apparel Illustrations
UNIQLO and Kenshi Yonezu Team Up to Make Creative Graphic Tees
Juxtaposing Artful Denim Capsules
Levi's and Kenzo Join Forces on a New Collection Together
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Star-Studded Luxe Fashion Campaigns
Alexander McQueen Presents its Dramatic FW23 Campaign
Oversized Denim Campaigns
Pacsun Co-Created Better in Baggy with The Pacsun Collective
Anime Merch-Inspired Apparel
Levi's Launches a New Collection Inspired by Mobile Suit Gundam
Singer-Collaborative Fashion Capsules
Joe Jonas and Scotch & Soda Present a Joint Capsule
Planet-Friendly Denim Collections
Soorty's Stunning New Denim Pieces Are Sustainably Crafted
Collaborative Celebrity Denim Capsules
Khy's Drop 005 Brings an Assortment of Stylish Denim Pieces
Vintage Co-Branded Racing Gear
Levi's Partners with McClaren Racing to Create Racing-Style Apparel
Generation-Blending Skateboarding Campaigns
Vans' Always Out There Campaigns Nods to Y2K Styles
Song-Enthused Jean Collaborations
Levi's Partners with Beyoncé for the 'Reiimagine' Campaign
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Themed Denim Collections
Soorty's SS2025 Collection is Named Denim Threads of the World
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Upcycled Denim Collections
The Latest Wrangler Reborn Collection Celebrates Circularity
Denim-Centric Streetwear Capsule
Carhartt WIP Presents its New Collection for the Season
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
Miner-Inspired Denim Jeans
Levi's 1917 Homer Campbell 501 Tells the Story of Durable Denim
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Kids Denim Collections
Levi's Announces 'Levi's Kids' is now available in Canada
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Circular Fashion-Enabling Partnerships
Coach and Poshmark's Collaboration Makes Buyer Resale Easy
Heritage Brand Boot Ads
Blundstone Launches Global Campaign Celebrating Personal Boot Stories
Wide Denim Collaborative Capsule
Levi's and BEAMS Join on the Super Wide V2 Collection
Flattering Retro Oversized Denim
JNCO Jeans Back a Triumphant Return with a Wide Silhouette
AI-Powered Denim Catalogs
Salsa Jeans Implemented MySize's Smart Catalogue to Improve Fit & Sizing
Reproduced Premium Vintage Denim
The Levi's Vintage Clothing 9Rivet Uses Plain Selvedge Denim
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Premium Sustainable Denim Collections
Miu Miu Unveils its New Upcycled Denim Collection
Denim-Detailed Lifestyle Sneakers
The Bleached Denim Air Jordan 1 Shoes are Meant to Fade
Minimal Preppy Fashion Capsule
G.H. Bass Presents a Look at the Modern Ivy Collection
Plant-Based Denim Jeans
Levi's Launches a Plant-Based Version of the Popular 501 Denim Jeans
Menswear Brand Expansions
Mack Weldon Adds Two Sleek Additions to Its SILVER Denim Collection
Iconic Artist-Adorned Jeans Lines
The Lee x Jean-Michel Basquiat Capsule is Effortlessly Stylish
Sustainable Stonewashed Denim
GUESS AIRWASH Makes Classic Stonewashed Styles Eco-Friendly
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Intimate Customized Denim Events
Mars the Label Brings its Friends with Mars Event to London
In-House Minimalist Apparel
Crescent’s Contemporary Women’s Clothing for Timeless Elegance
Colorful Collaborative Lifestyle Sneakers
New Balance and Levi's Join Forces on the MT580 Shoes
Eco-Conscious Denim Collections
Mango Debuts Versatile Jeans Line Blending Style & Sustainability
Denim Pride Collections
Levi's Releases Its Pride Collection Called Rainbow Rodeo
Co-Branded Bespoke Denim
Diesel and Lee Team Up for a Collaborative Denim Collection
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Denim Take-Back Events
Target's New Denim Event Encourages Customers to Trade In Old Items
Timeless Workwear Collections
visvim Just Recently Released Its Fall/Winter 2023 Offerings
Retailer-Collaborative Fall Streetwear
Stüssy Presents Another Collection Alongside DSM London
Colorful 80s-Inspired Denim Collections
Lee Has Introduced the 80's Archives Collection
Brand Refresh Preview Events
Closer Previews for Anticipation at a Lively Cheap Monday Event
Timeless Jean Releases
Lee® Just Launched the Reimagined Women’s Lee Rider Jean
Eco-Friendly Indian Fashion
Latin Quarters Debuts a Stylish Capsule Using Sustainable Practices
Mature Fashion-Forward Brands
'Wit & Wisdom' Launched for Older Consumers to Stay Fashion-Ready
Banana-Based Denim Collections
This Apparel Makes Use Of a Novel Cotton and Banana Fiber Blend
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Multi-Generation Footwear Campaigns
Red Wing Heritage's Will Your Wings Stitches Wills Into Boots
Statement-Making Logo-Adorned Jeans
Chanel's Denim Collection Emphasizes the Brand's Identity
British Vintage-Tinged Streetwear
Yardsale Presents its Latest Collection of Retro Looks
Comprehensive Apparel Brand Campaigns
Apparel Group Launches Its Expansive 'Summer-Time' Campaign
Heritage-Driven Denim Campaigns
The Gap 'Get Loose' Campaign Stars Troye Sivan
Romantic Narrative-Inspired Fashion
Edward Cuming Unveils a New Capsule for the SS24 Season
Omnichannel Retail Initiatives
J. Jill is Aiming to Provide Women More Positive Retail Experiences
Eco-Minded Denim Capsules
Bayeas Launches a New Climate-Conscious Denim Collection
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Understated High Rise Jeans
Buffalo Jeans' High Rise Wide Leg Addie Acid Wash Style is Effortless
Vintage-Inspired Fashion Collaborations
Lee® and Daydreamer® Launch a Limited-Edition Fashion Line
Star-Led Luxury Fashion Campaigns
PRADA's Re-Nylon Collection Welcomes Renowned Actors
Gargantuan Sustainable Jeans
These Gigantic Jeans Will Be Upcycled Into Other Products
Forest-Protecting Fashion Brand Initiatives
Canopy Leads an Initiative To Save the Forests
Organic Cotton Denim Capsules
Icon Denim LA Unveils a New Organic Cotton Capsule with Four Styles
Biking-Inspired Collaborative Shoes
Levi's and New Balance Unveil Two MT580 Sneakers
Expanded Denim Recycling Programs
Anthropologie Customers Can Turn In Worn Denim to be Repurposed
LA-Inspired Spring Collections
7 For All Mankind Debuts the 'Forever LA, Forever Mankind' Campaign
Sustainably Upcycled Jeans
These 'Diesel' Jeans Reuse Textile Cutting Waste Materials
Modern Denim Pop-Up Shops
Urban Outfitters Launches a BDG Pop-Up with the Denim Swap Shop
Circular Non-Shrink Apparel
John Lewis is Unveiling a 20-Piece Eco-Friendly Clothing Capsule
Brand-Collaborative Denim Staples
Lulus Partners with Levi's to Launch a Denim Collection
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Summer-Inspired Co-Branded Collections
Soho Yacht Club Joins Forces with the Emerging Limo Boyz
Durable All-Purpose Lifestyle Denim
The Standard Issue Denim 001 is Ready for Any Purpose
Park-Inspired Outdoor Fashion Capsules
Parks Project Sets out to Preserve National Parks
Eco-Friendly Denim Fabrics
This Fabric is Crafted From Cellulosic Viscose & Recycled Polyester
Sustainable Kids Cartoon Capsules
Primark & Disney Unveil a Collection Inspired by The Lion King
Stylistic Footwear Campaigns
Bata Launched its 'Make Your Way' Campaign with a Focus on Comfort
Contemporary Workwear-Inspired Fashion
Madhappy Debuted Its Utility-Focused Pre-Fall 2023 Range
London Creative Loafer Campaigns
G.H. Bass Taps Creatives for the Stepping Out Campaign
Black-Tonal Olympian Denim
DENHAM Unveils the Olympics-Inspired 'Black Kinetic Denim' Line
Size-Inclusive Adaptive Apparel
QVC Launches the Denim & Co. Adaptive Apparel Collection
Thoughtfully Designed Menswear
Léonide is on a Mission That Combines Style and Sustainability