The digital age has brought technology like augmented reality, artificial intelligence and virtual reality to the table and these tools have come to be utilized by art institution to achieve high-impact, immersive museum and gallery experiences.
Whether the technology is used by an artist or by the institution itself, the endeavor promises to bring a crowd to the exhibition space as AR, AI, and VR are still currently being discovered by the general public and are, therefore, of high interest. Immersive museum activations in this category include CapitolaVR's augmented reality feature that is tied to a well-known Rembrandt van Rijn painting — 'The Anatomy Lesson of Dr. Nicolaes Tulp,' as well as the MoMAR app which brings Jackson Pollock paintings to life.
Without a doubt, these immersive museum and gallery experiences allow visitors to feel more connected to the masterpieces.
15 Immersive Museum Experiences
15
AI-Only Art Exhibitions
The Nature Morte Gallery Showcases Exclusively AI-Generated Art
14
Facial Recognition Tech Installations
R Luke Dubois & Zach Lieberman's Piece is Somewhat Dystopian
13
AR Art Gallery Apps
The MoMAR App Brings Jackson Pollock Paintings to Life
12
AR Art Museum Exhibits
A Boston Museum is Showing Stolen Pieces in Its 'Hacking the Heist' Exhibit
11
Immersive AR Museum Experiences
CapitolaVR Boasts a Unique Experience for Mauritshuis Museum Goers
10
AR Documentary Apps
BBC's Civilisations Series is Paired with the Interactive Civilisations AR App
9
Extensive AR Art Offerings
Google's Virtual Vermeer Museum Showcases Incredible Artwork
8
Musician-Honoring AR Exhibits
The New York Times is Presenting a David Bowie Exhibit Through AR
7
Artist-Inspired 3D Digital Avatars
Marina Abramović Debuts a Mixed-Reality Art Installation
6
VR Museum Exhibitions
The Smithsonian Offers a Virtual Experience on a Social VR Platform
5
Haptic VR Art Experiences
The Touching Masterpieces Campaign Allowed The Blind To Experience Art
4
Recreated French Palaces
Virtually Versailles Brings the Iconic Chateau to a Singaporean Art Space
3
VR Art Festival Exhibitions
The Art of Burning Man Smithsonian Exhibit Will be Physical and VR
2
Deepfake Art Video Installations
Gillian Wearing's Has a Piece That Doubles as Art & Advertising
1
Deepfake Dalí Video Experience
The Dalí Museum Uses AI Tech to Bring the Surrealist Back to Life
Related Ideas
Venetian-Inspired Museum Designs
The Conceptual Floating Glass Museum is AI-Generated
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
AI-Generated Retrofuturistic Objects
Vadim Sadovski Uses Midjourney AI for This Series
AI-Generated Real-World Transformations
AI-Artist Who Gives a Unique Design to Real Objects
AI-Inspired Digital Art Programs
Scorpios and HOFAA Gallery Introduce 'Evolving Perspectives'
AI-Powered Content Creation Platforms
Niloom.ai's Platform for Creating AR/VR Content Uses AI
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Digital Footwear Experiences
Reebok Impact is a Next-Gen Shoe Experience with AI and Wearables
Fluidless Scent-Releasing Facemasks
Hong Kong Researchers Developed a Smart Mask Using Wax Pads
AI-Enabled Smart Glasses Demonstrations
Vuzix® Will Lead Interactive Demonstrations at CES 2024
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Multi-Sensory Flagship Stores
KATE Shibuya Offers Immersive Digital and Physical Experiences
Experiential Entertainment Spaces
Illuminarium is Set to Open in Toronto's Distillery District
French Museum-Themed Tech Accessories
The Louvre Museum and CASETiFY Join Forces on a Capsule
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
Immersive Living Room Concepts
Moooi Presents an Immersive Journey for Milan Design Week
Nostalgic Light Installations
Toronto's Illuminarium is Launching 'LITE-BRITE: Worlds of Wonder'
Immersive Multimedia Experiences
Sony Pictures' Wonderverse is an Engaging Entertainment Stop
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
AI Artist Audio Experiences
The Ask Dalí Experience Invites Visitors to Speak to the Artist
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Premium-Quality VR Experiences
'Sandbox VR' in Toronto Offers Fully Immersive Journeys through VR
Multi-Sensory Education Devices
The Conceptual 'Squashy' VR Education Device Has a Tactile Form
AR-Powered Try-On Rooms
Snapchat Unveils a New AR Locker Room at Selfridges Oxford Street London
Cave-Inspired Installations
Cave Bureau Design an Installation for Louisiana Museum of Modern Art
Artful Beauty Metaverses
The Lancôme Happiverse Offers an Immersive Exploration of the Louvre
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Nostalgia-Inspired Experiences
Bubble Planet Creates a Sensory Journey with Distinct Bubble Rooms
Family-Friendly Interactive Museums
LEGO's Superpower Studios is Devoted to Hands-On Play
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Immersive Scotch Whisky Journeys
The Macallan Celebrated 200 Years with a Multisensory Experience
Immersive Halloween-Themed VR Experiences
Zero Latency VR Offers Suspenseful 'Halloween Thrills'
Contemporary Smartphone Exhibitions
Ester Bruzkus Architekten Designs 'The World in My Hand'
Mixed-Reality Wellness Apps
Alo Moves XR Creates Immersive Fitness Experiences on Meta Quest 3
Multi-Sensory Art Experiences
Arcadia Earth Toronto & Benjamin Von Wong for A Sustainable Future
Interactive Fantasy Universe Attractions
VIBRANT Debuts DUNGEONS & DRAGONS: The Immersive Quest
Wonderous Art Installations
Olafur Eliasson’s 'Your Psychoacoustic Light Ensemble' is Immersive
Immersive VR Shopping Apps
Mytheresa Worked with Obsess on New Apple Vision Pro App
4D Designer Exhibitions
Gucci Visions in Bangkok is an Immersive Fashion Experience
AR Music Concerts
The Rolling Stones Bitmoji Show Lens Promotes a New Album
Seoul-Themed Immersive Digital Exhibitions
London Opens the New Digital Delight Installation
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
AI Art Tools
Muse Pro Let's iPad Users Enhance Their Paint and Design Projects
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Immersive Hotel Art Installations
The St. Regis Venice Introduces 'Terrazza 365º Azzarret'
VR Cat Experiences
Catting Offers an Interactive Feline Friend in Virtual Reality
Memory-Making AR Experiences
Rokid Celebrated Dads This Father's Day with AR & AI
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Luxury AR Packaging Solutions
Mytheresa Released App-Controlled Innovative Product Packagings
Audio Guide Tourism Apps
Tourly Uses AI and Audio to Make Every Landmark Speak
Perception-Challenging Art Exhibitions
Raise the Moral Studio Presents the Becoming Familiar Show
Vibrant Museum Foyer Renovations
Studio Besau-Marguerre Transfroms Mk&g's Foyer
Holographic Health Concierges
Immertia Created an AR Assistant for One A Day's Packaging
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
3D Product Visualization Services
Herman Miller and Design Within Reach Tap 3D Cloud™ by Marxent
Dynamic Art Exhibitions
The 'Art in Motion' Exhibition Features Moving Artworks
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
AI-Generated Cancer Exhibitions
Gallery of Hope Uses AI to Picture Patients' Future Memories
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Immersive Art Escape Rooms
Daydream Adventures Traps Players in an Enchanted Forest or Sci-Fi Cave
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Influencer-Led Virtual Shops
Walmart Launches the New Walmart Realm Digital E-Commerce Experience
AR Fashion Creations
The ETERNITEE AR Platform Enhances Consumer Interaction
Spatial Content Creation Systems
Sony Corporation Boasts an Xr Head-mounted Display & Controllers
Immersive VR Musical Experiences
BLACKPINK is Hosting a VR Concert in Meta's Horizon Worlds App
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Immersive Holographic Zoos
Hologram Zoo Lets Visitors Interact with Animals Like Never Before
AI-Powered Employee Training Services
VirtualSpeech Blends Generative AI with VR for Training
AR Watch Try-Ons
Perfect Corp. and TIMEZ Created a Digital Experience for Luxury Watch Shopping
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Collaborative 3D Art Installations
Samsung Canada x Nicolas Abtan Debut the Re:Frame Installation
Interactive Mixed-Reality Films
What If...?: An Immersive Story is an Apple Vision Pro Exclusive
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Cutting-Edge Digital Art Exhibitions
Arte Museum Las Vegas Offers Exclusive Deals to Residents
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
Sustainably Built Public Attractions
National Geographic Society Unveils the Museum of Exploration
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Augmented Reality Wine Bottles
DeBortoli's AR Sinister Wine Enhances the Consumer Experience
Sensory Explorative Art Exhibitions
Chromasonic Presents the Making Sense of Color Exhibition
Virtual Reality Treatment Experiences
xydrobe and Dr. Barbara Strum Unveils the Pause Experience
Virtual Luxury Archives
The Manolo Blahnik Archives Provides a Look at Exquisite Craftsmanship
Immersive Art-Technology Installations
WNDR Museum Boston Will Feature 20 Exhibitions
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
AI Virtual Staging
Real Estate Agents Can Effortlessly Enhance Listings with Virtual Furnishings
AI-Generated Elizabethan Experiences
The Museum of Shakespeare Will Recreate 16th Century England
Immersive Garden Bar Experiences
BLOOM Explores America's First Botanical Garden in NYC
Dynamic Immersive Play Museums
LEGO Group Presents the Superhero Studios Initiative in Paris
AR Home Decor Apps
Auki Labs' 'McKenna' Uses Spatial Computing to Simulate Physical Places
3D Art Presentation Platforms
ANASAEA Introduces Groundbreaking Technology in the Art Industry
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Mobile Escape Rooms
Phone Escape: Hopeless Takes Mobile Entertainment to New Dimensions
Smart TV Museum Partnerships
The Samsung Art Store Has Collaborated with a New York Museum
Web-Based 3D Creation Engines
Anitya Seeks to Democratize Immersive Experience Development
Immersive Light Art Installations
Olafur Elisson Presents Your Psychoacoustic Light Ensemble
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
Tech-Forward Contemporary Art Exhibitions
SPACES Was Organized by HOFA Gallery and PhillipsX
AI Sound Installations
Björk and Aleph Unveil Immersive AI Sound Piece at Paris’s Pompidou Centre
AR Try-On Technologies
Nextech3D.ai Intends to Acquire Designhubz to Expand Its E-Commerce Prowess
Immersive Soccer Player Experiences
The Messi Experience Lets Visitors Interact Through AI
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
AI-Powered Pain Visualization Experiences
Panadol Hosted the Art of Release Experience
VR Horror Hotel Experiences
Dracula's Hotel is an Immersive and Transportive Test of Fear
AI-Enhanced Map Softwares
Google Maps Announced a Suite of AI-Powered Enhancements Coming to Maps
Mixed Reality Storytelling
Storytelling XR Redefines Real-Time VFX for Content Creators
Spaceship-Like Robot Museums
Melike Altınışık Architects Designs the Seoul Robot & AI Museum
Digital Audio-Visual Exhibitions
'Future Shock' by 180 Studios and FACT Magazine is Online
VR-Based Sensory Exhibits
xydrobe and Dr. Barbara Sturm Launch a New Virtual Reality Experience
Personalized AI Storytelling
MidReal Let's Users Create Interactive Stories with AI
Generative AI Historical Art
Google Presents the Art Selfie 2 Feature Fusing Art and Selfies
Immersive Audio-Visual Installations
180 the Strand Unveils Its Latest Exhibition, 'Reverb'
AR 3D Model Apps
Arrea is an AR app for iPhone That Lets Users Explore Augmented Reality
Painting-Immersive Photo Exhibits
Abelardo Morell Presents the New Ground Exhibition
Scientific Communal Museums
Stefano Boeri Architetti Designs the Museum of Technology in Xi'an
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Virtual DEI Exhibits
DRDA ART's 'New Horizons. Echoes of Unity' Exhibit Features Global Talent
3D Royalty-Based Museums
The Princess Diana Museum Features a Virtually Guided Experience
Virtual Museum Queueing Systems
Philadelphia Museum of Art Taps Accesso's Virtual Queueing System
AI-Made Digital Content
ChatArt Generates Narratives and Produces Striking Visual Pieces
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
Reinterpreted Immersive Events
The Wizard of Oz 360 Experience Retells the Classic Tale
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Manga-Inspired Museum Exhibits
The Museum of the Moving Image Presents a Yu-Gi-Oh! Experience
Exploratory Art Exhibits
The Saga of the Department Stores Exhibit Explores Shopping’s Evolution
Immersive Spring-Themed Exhibits
Colors in Bloom Features 12 Immersive Rooms
Artist-Dedicated Gallery Spaces
Instituto Inhotim Recently Unveiled Galeria Yayoi Kusama in Brazil
Zoo AR Experiences
The Cincinnati Zoo and Discover Crystal River Florida Launch an AR Experience
Boundless Art Exhibitions
The Frameless Experience Showcases Iconic Art Beyond Reality
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Immersive Space Exhibitions
‘Beyond the Light’ Immerses Guests in NASA’s Scientific Discoveries
Light Garden Installations
Imaginarium360 is an Immersive Walkthrough Garden Event
Comprehensive Museum Visitor Apps
The Chester Beatty Museum & accesso Refine Visitor Experiences
Augmented Reality Microscope Prototypes
Google Prototypes an ARM with the Department of Defense
Immersive Balloon Experiences
The Balloon Story Pop-Up Event is Whimsical and Imaginative
AI Travel Guide Apps
DocentPro Offers Insights and Stories of Nearby Attractions and Sites
Scanning Software Expansions
Vivid-Pix Now Serves Senior Living, Museums, & Other Establishments
Computer Evolution Museums
Evolution Museum Explores Iconic Computers Through History