The Dalí Museum Uses AI Tech to Bring the Surrealist Back to Life
Kalin Ned — January 29, 2019 — Art & Design
References: youtube & boingboing.net
The Dalí Museum in Florida is staying on the cutting-edge of technology with its Dalí video experience. The immersive initative was done in collaboration with GS&P who utilized machine learning to revive the surrealist painter and give visitors of the museum an unparallel realistic experience.
For the purposes of the Dalí video, an AI algorithm was fed existing archival footage of the surrealist painter. Once the data was collected, the technology was able to recreate the likeness of Dalí onto "an actor with the same general physical characteristics."
The Dalí video will, without a doubt, baffle and excite visiting audiences as the installation showcases the incredible advancement of technology and the possibility of reviving historic narratives.
For the purposes of the Dalí video, an AI algorithm was fed existing archival footage of the surrealist painter. Once the data was collected, the technology was able to recreate the likeness of Dalí onto "an actor with the same general physical characteristics."
The Dalí video will, without a doubt, baffle and excite visiting audiences as the installation showcases the incredible advancement of technology and the possibility of reviving historic narratives.
Trend Themes
1. Deepfake Video Experience - The Dalí Museum's use of AI to bring back the surrealist painter highlights the trend of immersive deepfake experiences.
2. Machine Learning in Art - The collaboration between the Dalí Museum and GS&P demonstrates the trend of using machine learning to recreate historical figures through AI algorithms.
3. Reviving Historic Narratives - The Dalí video installation showcases the trend of using technology to revive and present historical stories in a realistic and engaging way.
Industry Implications
1. Museum and Exhibit Technology - The immersive Dalí video experience presents an opportunity for businesses in the museum and exhibit technology industry to explore new ways of engaging visitors through AI and deepfake technology.
2. Artificial Intelligence in Entertainment - The use of AI algorithms to recreate the likeness of Dalí opens up disruptive innovation opportunities for the entertainment industry, including virtual experiences and interactive storytelling.
3. Advertising and Marketing - The Dalí video experience highlights the potential for AI-driven advertising and marketing campaigns that leverage deepfake technology to create unique and captivating experiences.
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