These genderless retail innovations reject common masculine and feminine stereotypes and connect consumers through common interests rather than through elements that are gender-specific.
While the concept of unisex fashion retail may not be a new one, emerging labels are not the only ones adapting this bold vision to their business model -- heritage department store Selfridges made headlines recently after opening two levels of genderless retail space at its London flagship boutique.
In addition to fashion businesses, food and beverage retailers are also embracing genderless marketing practices. By launching ventures like cyclist community cafes, organic grocery stores and vegan cheese shops, food and beverage brands are recruiting patrons by appealing to their niche interests. These retail concepts appeal to consumers' core values and replace gender-specific branding with marketing that conveys a greater sense of community.
14 Gender-Neutral Retail Concepts
14
Unisex Ergonomic Sandals
These Comfortable Sandals from Maku Were Originally Made for Running
13
Unisex Fragrance Container Pop-Ups
This Experiential Activation in London Launched the New CK2
12
Minimalist Eyewear Boutiques
Ace & Tate is an E-tailer with a New Physical Outpost in Amsterdam
11
Caged Unisex Fashions
The ETQ Amsterdam Store Boasts an Austere Interior Decor
10
Localized Unisex Skincare Shops
The New Aesop Hanover Store is Inspired by the Frankurt Kitchen
9
Sustainable Urban Fashion
This Toronto Apparel Brand Counters the Fast Fashion Movement
8
Gender-Neutral Clothing Stores
Natalia Manzocco Curates Fashion Perfect for Both Men and Women
7
Unisex Denim Collections
The Guess 'His + Hers' Collection Offers a Range of Gender-Neutral Styles
6
Unisex Fast Fashion Lines
The Zara Ungendered Collection Offers Stylish Unisex Wears
5
Gender-Neutral Toy Stores
Shed Architects Designs Harrods Toy Kingdom for Both Boys & Girls
4
Gender-Neutral Fragrance Collections
These Perfumes Were Designed to Appeal to Both Men and Women
3
Naturalized Cosmetics Outposts
The Aesop Frankfurt Boutique Was Designed by Philipp Mainzer
2
Authentic Handmade Denim Designs
The Jack/Knife Outfitters Apparel is Personally Made by a Team
1
Gender-Free Shopping Sections
The Selfridges 'Agender' Campaign Promotes Individuality
Related Ideas
Sizeless Clothing Collections
Sene Partners with Camille Leblanc-Bazinet for a New Capsule
Neutral Tonal Lifestyle Footwear
DJ and New Balance Join to Unveil New 9060 Sneaker Colorways
Industrial Cellphone Concepts
The Nokia N90 x Nothing Concept by Viet Doan Duc is Retro and Modern
Next-Gen Sneaker Stores
Foot Locker's Store of the Future Concept is Bolder and Easier to Shop
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Luxury Fashion-Branded Hospitality Projects
Coach Debuts Restaurant & Coffee Shop in Indonesia
Minimalist Gallery Runways
The Saint Laurent Spring/Summer 2024 Menswear Debuted on June 12th
Water-Scarce Product Concepts
The Drop Store Envisions Products from a World with Less Water
Gen Z-Focused Fashion Labels
The 'MIXT' Label Caters to Youthful Fashion-Forward Indian Consumers
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Grocer-Inspired Beauty Retail Pop-Ups
The Benefit Benemart Holiday Concept Shop is at Selfridges
Spa-Like Flagship Stores
Monos Unveils a Multisensory Toronto Store
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Concept Perfume Stores
Lush's Perfume Library Provides Consultations with Fragrance Experts
Ultra-Sophisticated Modern Apparel
Uniqlo's Fall 2024 Range is Designed by Clare Waight Keller
Contemporary Engaging Stores
New Balance Opens Unique Retail Concept Store on in Boston
Luxury Resort Wear
Wheat Aims to Elevate Hotel Boutiques with Luxury Resort Wear
Community-Driven Retail Stores
Stone Island's Munich Store Emphasizes the Importance of Community
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
Sculptural Luxury Fashion Stores
Burberry's New Store in Milan is Situated at Via Sant' Andrea 2
Zen-Inspired Experiential Retail Concepts
One Golden Thread Opens Its Innovative Space
Localized Retail Experiences
UNIQLO Sherway Blends Japanese Tradition with Toronto Culture
Phygital Beauty Store Experiences
Sephora's Store of the Future Locations are Immersive
Hug-Activated Marketing Machines
UNIQLO France and The Pull Launch the Hug to Unlock Ad
Diverse Sporty Apparel Collaborations
Liverpool FC Joins Converse on a Collaborative Capsule
Genderless Tooth-Adorned Heels
GCDS Launches its Unisex 'Morso' Line in a Wider Size Range
Revitalized Shopping Destinations
Foot Locker's Home Court is a Basketball-Inspired Retail Space
Hospitality-Themed Shoe Designs
The JJJJound x Vans Collaboration Embraces Minimalism
Multi-Sensory Flagship Stores
KATE Shibuya Offers Immersive Digital and Physical Experiences
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
One-of-One Clothing Collections
mmERCH Uses Generative Design to Create "Neo-Couture"
Luxury Jewelry Concept Stores
Birks Has Opened a New Concept Store at Royalmount
Gender Inclusive Ballerina Shoes
Balenciaga Launch Gender Inclusive 'Leopold Ballerina' Shoes
Tech-Driven Sexual Wellness
Experience the Future of Intimacy
Culturally Rich Sports Stores
adidas' New 'Home of Sport' Flagship Features Unique Digital Tools
Circular Shopping Experiences
The Stock Market by Selfridges is a Sustainable Shopping Experience
Fitness-Focused Coffee Shops
GymNation Launched the World's First Fit-Café Concept
Masculinity-Exploring Fashion Collections
Dior Spring 2024 Draws Inspiration from Menswear Codes
Genderless Cruise Collections
Wolf & Shepherd Launches New Line, Expanding Beyond Men's Footwear
Scent-Inspired Streetwear
The Fresh af Collection Shares Styles That Celebrate 25 Years of Febreze
Interior Design Concept Guides
IKEA Unveils its Inaugural Style Guide on Home Design
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Size-Inclusive Designer Shoes
Zalando and Seven Designers are Launching Footwear for All
Small-Format Department Stores
Macy’s Unveils Plan to Open Up to 30 Small-format Stores
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Golf-Themed Convenience Store Collections
7-Eleven Has Introduced 'The Always Open, Open'
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
Genderless Menstruation Products
Vuokkoset's New Menstrual Care Collection is Gender Neutral
Y2K-Inspired Fashion Collections
The Bench Revival Collection Boasts a Range of Nostalgic Styles
Minimally Designed Fashion Boutiques
Another Burberry Store Opens in London on Bond Street
Genderless Performance Apparel
Kiko Kostadinov Unveils a Look at the ASICS NOVALIS Series
Phygital Gen Z Fashion
Walmart is Relaunching the No Boundaries Brand on Roblox
Stylish Footwear Campaigns
Under Armour Targets Gen Z in its New 'Flex As You Go' Campaign
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
Gender-Fluid Soccer Apparel
The Latest Nike x Martine Rose Collection Breaks Down Gender Norns
Solution-Based Menswear
BRIC Boasts Elevated Essentials That are Fitted Perfectly
Breathable Eco-Friendly Sneakers
The National Geographic Launch the Contour Zero Sneakers
Genderless Post-Streetwear Apparel
Italian Knitwear Scion Margherita Missoni Launches 'Maccapani'
Mindful Athletic Brand Initiatives
Nike's 'Wellness Collective' Promotes 5 Key Wellness Pillars
Affordable Genderless Fragrances
The 'Arkive Makes Scents Collection' Features Four Scents
Flagship Store Window Designs
6a Architects Highlights Sex Shop Windows in New Storefront Design
Masculine Fashion House Jewelry
The Louis Vuitton Les Gastons Vuitton Collection is Demure
Tech-Centric Automotive Retailers
Mercedes-Benz Kelowna Unveils a Futuristic Showroom Concept
Retail Rage Rooms
Miista's Rage Room Invites NYC Customers to Destroy and Express Emotions
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Generation-Blending Skateboarding Campaigns
Vans' Always Out There Campaigns Nods to Y2K Styles
Vegan Sportswear Pop-Ups
Hylo Athletics' Pop-Up at Harrods Includes a Recycling Component
Warranty-Covered Unisex Shoes
Grounded People is Releasing a Special Unisex Shoe Collection
Home Decor Concept Stores
Fable will Offer Simplistic Possibilities with its New Retail Location
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Conscious Consumerism Apparel
&OR Collective and H Project by Holt Renfrew Unveil Exclusive Pieces
Neighborhood Retail Concepts
Hasty Market Launches a "Neighborhood" Retail Concept in Hamilton
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
No-Fuss Fashion Collections
MM6 Maison Margiela Debuts Its Resort 2024 Collection
Tech Brand Apparel Collections
Nothing Apparel Shows Off its First Drop with a Hat and Coat
Gender-Neutral Candle Collaborations
Aerangis & Non Gender Specific Release the FLOOID HOM Candle
Leisure Activity Grocery Stores
The FreshTake Concept Grocery Store Blends Experiences
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Regionally Inspired Retail Destinations
Japan & France Converge in the Kenzo Dubai Boutique Design
Shampoo Bar Concepts
The Shampoo Bar by Lush Offers Wash and Style Services
Sporty Upcycled Vintage Collections
Nike Relaunches the Re-Creation Program in London and Paris
Collaborative Cosmetic Concept Shops
Hourglass and Barneys New York Partnered for a Concept Store
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Pink-Tinted Artful Concept Stores
Isern Serra Designs the Moco Concept Store in Barcelona
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
Genderless Self Care Lines
Prohibition Wellness Offers Premium Wellness Products for Everyone
Gender-Neutral Fragrances
OffCourt Launched its Vegan, Cruelty-Free Fitness Fragrances Today
Designer-Approved Mid-Century Fashion Lines
JW Anderson and Uniqlo Embrace Mid-Century Aesthetics
Minimal Preppy Fashion Capsule
G.H. Bass Presents a Look at the Modern Ivy Collection
Rugged Fashion-Forward Jackets
FJackets Marries Form and Function With its Diverse Collection
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Refned Retail Boutiques
242 Mulberry in Soho Offers an An Eclectic Mix of Products
Artist-Styled Nostalgic Lookbooks
AURALEE and New Balance Reimagine Archival Fashion Designs
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Eco-Minded Malaysian Markets
ECO-SHOP Opens its Doors to Sustainability-Focused Malaysian Shoppers
Updated Pet Store Concepts
Pets at Home Unveils New Interactive Screens at its Relaunched Location
Unexpected Football-Centric Collaborations
UNDEFEATED Partners with Birmingham City Football Club
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Low-Waste Shopping Solutions
ASDA, Avery Berkel & Hanshow are Enhancing Sustainability in the UK
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Gender-Neutral Period Products
Aunt Flow Offers Period Products Free of Gendered Language
Hybrid Community Supermarkets
The After Market is a Grocery Store and a Food Pantry
Timeless Fashion Collections
ORGANICJOHNPATRICK Presents a New Range of Pieces for the Season
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
90s-Inspired Tween Fashion
John Lewis' New Collection Will Outfit Gen Alpha
Stylish Everyday Men's Footwear
Lululemon Introduces the New Men's Footwear Collection
Preppy Collaborative Retail Capsules
JW Anderson and Uniqlo Continue Their Ongoing Collaboration
Sleek Kid-Oriented Apparel
Authentic Brands Group Partners with Kidz Concepts for Aéropostale Kids
Genderless Warm-Toned Apparel
Aries Taps YOOX for an Inclusive and Genderless Collection
Omnichannel Retail Initiatives
J. Jill is Aiming to Provide Women More Positive Retail Experiences
Apothecary-Style Supplement Stores
The New GNC Flagship Boasts a Warm, Open, Inviting Atmosphere
Newly Renovated Fashion Stores
NEIGHBORHOOD Recently Re-Opened Its Shibuya Flagship Store
Exclusive Fragrance Concept Stores
Scent Journals by Novela Debuts in Singapore
Calming Aesthetic Menswear Stores
Stòffa Gets a New Retail Design in New York Flagship
Eco-Friendly Timepiece Stores
Heinemann Oceania Unveils Two Sustainable Concept Stores
Global Food Retail Expansions
Supermarket Italy Emphasizes Global Flavors from Around the World
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Phygital Membership Programs
Selfridges Unlocked Provides Access to Digital & Physical Offers
Gendered Concept-Exploring Furniture
Formafantasma Presents its Dynamic La Casa Dentro Range
Convenience Chain Golf Collections
7-Eleven Unveils its new Convenience Tour Golf Collection
Creature-Themed Graphic T-Shirts
Mr Jones Watches Debuts its First Line of Unisex T-Shirts
Genderless Court-Ready Apparel
Humanrace and evian Create a New, Genderless Athletic Collaboration
Virtual Convenience Store Concepts
Aldi Launches a Virtual Convenience Store Called Aldi Express
Artist Loft-Resembling Stores
Tutto Bene Took on a New Retail Design Project in Angel, London
Simplistic Everyday Fashion Designs
C2H4 Unveils its New Case#R007 Genesis Collection
Employee-Free Smart Stores
The 'Teo' Employee-Free Store in Germany is a Success Story
Ultra-Green Deadstock Stores
The Kisarazu Concept Store is Deeply Rooted in Sustainable Practices
Sophisticated Supermarket Sub-Brands
Asda Unveils its 'Exceptional' Brand for High-End Shoppers
Female-Centered Restaurant Concepts
Trust Bae Showcases the Culinary Perspectives of Female Chefs
Locally Focused Footwear Stores
The Athlete's Foot Opened a Neighborhood Concept Store in Atlanta
Revamped Gen Z Fashion
Walmart Refreshes its Gen Z-Focused 'No Boundaries' Collection
Meat-Free Retailer Expansions
Continente is Adding a Range of Meat and Cheese Alternatives