Beauty subscription services are one way cosmetic retailers are looking to entice consumers in to purchasing new products from the comfort of their homes. The idea is that consumers receive monthly or weekly packages in the mail filled with sample-sized goodies of the newest makeup products for them to test out. The concept is non-intrusive and non-committal making it fun for consumers to test the beauty waters and see what is out there.
There are a wide variety of beauty subscription services out there from general cosmetics to more niche products like perfumes. The great aspect to a subscription service is that consumers can test out trail-sized products before committing to bigger purchases. This way retailers can advertise new lipsticks, perfumes and other beauty essentials to niche markets.
11 Beauty Subscription Services
11
Monthly Makeup Subscriptions
e.l.f's Beauty Bundle Box Feaures New Beauty Products and Tools
10
Beauty Subscription Shops
Birchbox's Subscription Service Experience Now Takes the Form of a Shop
9
Sample Perfume Subscriptions
The Scentbird Cosmetic Service Lets You Try Out Popular Scents
8
Razor Subscription Services
Club Parker Ships Affordable High-End Razors to Your Door
7
Chic Customized Teeth Cleaners
The Toothbrush by Default is at Once Good-Looking and Practical
6
Seductive Subscription Services
Spice Box Delivers Adult Products Right to Your Door
5
Student Survival Gift Boxes
The Pijon Box Lets Parents Send Essentials to Students Away at School
4
Period Goodie Box Redesigns
Le Parcel Offers Monthly Gift Boxes to Make Aunt Flo's Visit Better
3
Full Beauty Subscription Services
Le Métier De Beauté Offers Pre-Release Product Perks
2
Vegan Beauty Subscription Boxes
These Boxes of Vegan Beauty Products Make Great Gifts for Vegans
1
Brotastic Beauty Sample Subscriptions
Birchbox Man Lets Guys Test Drive New Products
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Consumer-Driven Mascara Products
Essence Makeup Lash Princess Mascara Comes in Two New Options
Makeup-Themed Dog Toys
Rare Beauty Introduces Playful Dog Toys Inspired by Its Makeup
Affordable Skincare Holiday Collections
Burt's Bees Launches a Series of Giftable Bundles
Monthly Whisky Subscriptions
Drop & Dram Conveniently Delivers Single Malts to Members
Luxury Beauty Advent Calendars
Clear Your Shelf for Cult Beauty's 2024 Advent Calendar
Beauty Retailer Advent Calendars
The BEAUTY BAY Advent Calendar is Arriving Ahead of the Holidays
Customizable Beauty Brands
The Body Lab Offers Customization Expertise into Body Care
Natural Luxurious Makeup Collections
Chanel's Les Beiges Collection Delivers Impeccable Results
Beauty Refill Pod Systems
JUNOCO Furthers Its Sustainability Efforts with a New Packaging System
Fair Trade Beauty Advent Calendars
The Body Shop's Big Advent of Change Gift Set Features 25 Items
Grocer-Inspired Beauty Retail Pop-Ups
The Benefit Benemart Holiday Concept Shop is at Selfridges
Anti-Consumerism Subscription Services
The 'Nothing' Subscription Service Literally Offers Nothing
Sakura-Inspired Snack Boxes
Sakuraco Launches the Beauty of Sakura Box in March
High-Value Advent Calendars
The Makeup Revolution 2024 Beauty Advent Calendar is Available Now
Festive Cosmetics Gift-Sets
Winky Lux's New Holiday Gift Sets Have Great Value
Demystifying Skincare Pop-Ups
The Power Of Simple Experience Pop Empowers Consumers
Cosmetic Delivery Services
DoorDash, Sally Beauty and Mac Cosmetics Unite for New Delivery Options
Healthful Advent Calendars
Alo’s Beauty & Wellness Advent Calendar Gifts a Year-Long Subscription
In-Store Beauty Sampling Kiosks
Ulta Beauty and SOS are Partnering to Promote Product Discovery
Body Care Advent Calendars
SABON Unveils ‘The Magical Unexpected Hour’ Advent Calendar
Efficient Candle Subscription Marketplaces
SCENT Announces a Rebrand & a New Roster of Fragrances
Hair Care Retail Expansions
Function of Beauty Opens a Storefront With Amazon
Phygital Beauty Store Experiences
Sephora's Store of the Future Locations are Immersive
Affordable Cosmetics Holiday Bundles
e.l.f. Cosmetics Presents a Makeup Set Range for the Holidays
In-Game Beauty Experiences
e.l.f. Beauty and Roblox Partnered for a Virtual Kiosk
In-Store Perfume Refill Stations
The Perfume Shop and L’Oréal Debuted a Multi-Brand Refill Setup
Seasonal Skincare Value Sets
Bubble Debuts the New Rise & Shine and Mask & Relax Gift Sets
Summery Skincare Cosmetics
These New Tree Hut Products Include Fragrances and a Serum
Beauty Product Replicas
Mini Brands and Ulta Beauty Team Up to Release Toy-Sized Product Replicas
Customizable Cosmetic Stacks
Subtl's Stak 2.0 Makes a Whole Makeup Routine Palm-Sized
Affordable Nude Cosmetic Products
about-face Introduces the Nude Beach Collection
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
UK Beauty Summer Pop-Ups
Mecca Cosmetica is Hosting a Summer Pop-up in London and Manchester
Ninja-Inspired Curated Snack Boxes
Tokyotreat Embraces the Taste of Japan with a Ninja Theme
Curated Neurobeauty Sets
selfmade's Neurobeauty Bundle Brings Ease to the Skin and Mind
Regency Bodycare Boxes
This Lush Fresh & Flowers Box Shares a Peek at the Lush Bridgerton Collab
Accessibility Beauty Bundles
The e.l.f. Cosmetics 'Beauty For Every Eye' Bundle is Limited-Edition
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Seasonal Eyelash Kits
Maybelline New York Launches Two Holiday Beauty Sets in 2023
Cosmetic Advent Calendars
Pupa Milano's Beauty Advent Calendar Features 24 Products
Rejuvenating Springtime Cosmetics
The Tree Hut In Bloom Collection Has New and Returning Favorites
Limited-Edition Spring-Inspired Cosmetic Products
Subtl Beauty Introduces the Spring Stak
Aromatic Cosmetic Advent Calendars
Molton Brown Christmas Advent Calendar Has 24 Surprises
Stunning Beauty Advent Calendars
Yves Rocher's Advent Calendar Boasts Daily Beauty Surprises
Festival-Inspired Japanese Snack Boxes
TokyoTreat's Subscription Box is Themed & Limited-Edition
Inaugural Fashion Brand Cosmetics
Celine Beauté Will Debut a Red Lipstick This Fall
Modern Gifting Services
Fresh Sends Reinvents Flower Delivery & Gift-Giving for a New Generation
Back-To-School Beauty Kits
ESW Beauty Launches the Glow Getter Kit
Kid-Friendly Beauty Events
Beauty Explorer Day Sparks Kids' Interest in the Beauty Industry
Clinical Care Retail Expansions
Estee Lauder is Now Offering its 'Clinique' Products on Amazon
High-Performance Beauty Lines
Varsity Beauty Shares Products Made by Athletes for Athletes
Gold-Themed Cosmetics Calendars
MAC Cosmetics' 24K Holiday Advent Calendar Features New Shades
Pre-Release Cosmetics Programs
Too Faced Launches an Exclusive Pre-Release Access Program
Revitalizing Skincare Masks
The Sephora Collection Masks are Convenient and Refreshing
Opulent Beauty Product Expansions
The Prada Beauty Launch Brings the House into a New Realm
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Secret Salon Campaigns
Salon X Lets Consumers Experience a Secret Product Line
Spooky Cartoon Beauty Capsules
Mad Beauty Unveils a Beetlejuice-Inspired Collection
Fresh Fruit Subscriptions
Edible Brands Launched a Fresh Fruit Subscription Delivery Service
Targeted Luxury Beauty Sets
The U Beauty Holiday Sets Present a Variety of Skincare Solutions
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
Nostalgic Cosmetic Cases
Caboodles x Taste Beauty x Hershey's Collaborated on a Beauty Organizer
Premium Beauty Make-Up Collections
Hermès Presents its Le Regard Series to its Beauty Line
Birthday Beauty Gifts
Sephora's 2024 Birthday Gift Options Have Been Revealed
Beauty Loyalty Programs
Sephora Plans to Introduce a New Customer Loyalty Program in the UK
Cookie Tin Beauty Palettes
Kara Beauty's Creative Beauty Palette is Styled Like a Sewing Kit
Toronto Mall Beauty Expansions
Sephora's Grand Opening at the Well Offers Free Incentives
Nourishing Holiday Cosmetics
The Tree Hut Holiday Collection Gifting or Self-Indulgence-Ready
Product-Integrated Filters
NYX and Snapchat Launched the 'Beauty Bestie' Shopping Filter
Intricate Fairytale-Like Makeup Sets
Flower Knows Features Four Essential Sets for the Holidays
Luxury Beauty Relaunches
Marc Jacobs Beauty is Relaunching on the Market with Coty
Singer-Made Beauty Boxes
Gwen Stefani's Ipsy Box Was Curated by the Singer Herself
DIY Waxing Kits
Sliick by Salon Perfect Brings Salon-Grade Waxing Sessions to One's Home
Customizable Makeup Stacks
Subtl Staks Saves Space and is Perfect for On-the-Go Functionality
Comprehensive Holiday Gift Sets
U Beauty's Holiday Sets Deliver the Brand's Most Potent Formulas
Luxe Colorful Beauty Collections
The Trait d'Hermès Collection is Comprised of Premium Makeup
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Digital Avatar Cosmetics
e.l.f. Cosmetics & Snapchat Debuted the First Bitmoji Beauty Drop
Affordable Holiday Gift Sets
Saltyface Aims to Capture the Attention of Beauty Enthusiasts
3D Beauty Shopping Experiences
Benefit Cosmetics and Obsess Team Up on a 3D Shopping Experience
Product-Packed Beauty Tote Bags
The Fenwick Summer Beauty Tote Has Handpicked Beauty Products
Charitable Beauty Product Boxes
The Look Good Feel Better x The Perfume Shop Beauty Box is Limited
French Beauty Advent Calendars
The Nuxe Limited-Edition Beauty Advent Calendar Offers 24 Products
Luxury Makeup Collections
The CHANEL Les Nuits De Chanel Makeup Collection is High-Quality
AI-Powered Cocktail Subscriptions
The Barsys Subscription Box Service is Debuting at CES 2024
Mocktail Subscription Boxes
Mocktail Club Offers a Subscription Service
Curated Plushie Subscription Boxes
YumeTwins Boasts Kawaii Plushies, Home Goods, and More
Localized Beauty Marketplaces
Rinna Beauty Meets the Needs of Customers Across Different Regions
Unlimited Grocery Delivery Subscriptions
Amazon Launched a Grocery Subscription for Prime Members
Musical Makeup Metaverses
Maybelline's Makeup Your Mix Campaign Immerses Roblox Users
Virtual Fragrance Workshops
The Scentbird Academy Helps Fragrance Fans Purposefully Use Scents
Upgraded Stackable Makeup Lines
Subtl Beauty Introduces the Stak 2.0
Bridal Skincare Sets
The Face Planner Curates 30-Day and Three-Month Skincare Rituals
Luxe Complimentary Cosmetic Kits
The Fenwick Seasonal Switch Beauty Box is Valued at £300
Travel Beauty Kits
ESW Beauty Launches Two Travel-Friendly Kits for the Holidays
Breath Freshener Cosmetics Collections
The Rude Cosmetics x Mentos Beauty Collection is Refreshing
Makeup-Hiding Accessories
Elf's Cosmetic Security Line Offers a Safe Hiding Space For Your Makeup
Same-Day Beauty Deliveries
Sally Beauty and Instacart Expanded Their Partnership with New Offers
Seasonal Winter Makeup Collections
Chanel's New LES BEIGES Collection is Designed for Winter
Multipurpose Beauty Mousses
Fwee's Blurry Pudding Pot Boasts a Viral Fluffy Texture
Beauty-Incentive Programs
Sephora's Beauty at the Bentway Will Offer Free Beauty Samples
Luxury Beauty Promotions
The Sephora Spring Savings Event Spotlights YSL Beauty Products
Speedy Beauty Product Deliveries
DoorDash and Ulta Beauty Partnered for Same-Day Delivery
Affordable Holiday Beauty Sets
Babe Original Debuts Exclusive Holiday Gift Sets
On-Demand Telehealth Subscriptions
'RelyMD' Launched a Subscription Service for Quick Healthcare
Mom-Focused Beauty Gift Bundles
KAI Boasts a Range of High-Quality Skincare Bundles
Sustainable Disposing Initiatives
The Perfume Shop Has Updated Its Recycling System
Premium Indian Beauty Kiosks
Character Cosmetics Opens its New Lulu Mall Kiosk for Indian Shoppers
Ultra-Stylish Bathroom Decor
Diptyque Debuts a New Bathroom Collection Called 'Beauty Accessories'
Paper Sampling Containers
Arcade Beauty Debuts a Paper-Based Sampling Solution for Beauty Products
Student Skincare Packs
Lush's Curated and Custom Boxes Make Day and Night Skincare Accessible
Pre-Holiday Cosmetic Kits
The Super Beauty Holiday Haul is Priced at £175 and Valued at £645
Italian Pantry Goods Subscriptions
Giadzy Offers 3 Subscription Boxes Starting at $35 Per Month
Exclusive Drugstore Collaborations
about-face beauty Expands into Canada with Shoppers Drug Mart
Speedy Fragrance Deliveries
Deliveroo and The Perfume Shop Partnered for Product Delivery
Affordable Luxury Cosmetics
Pretty Smart Delivers Luxury-Inspired Beauty Without the High Markup
First-Access Fan Clubs
Curie's Sniff Club Shares Lab Samples with Members
Summer-Themed Subscription Boxes
Bokksu's Summer Collection Features Unique Japanese Snacks
Affordable Natural Fragrance Sets
AromaPassions' Discovery Sets Feature All-Natural Dupe Perfumes
BNPL Shopping Subscriptions
Klarna Adds a Subscription Plan for Frequent Shoppers
Fall-Inspired Beauty Capsules
Annabelle Cosmetics Unveils Autumn-Inspired Beauty Collection
Unified Subscription Management Apps
The 'SubX' Subscription Manager Supports Over 1,000 Services
Mexican Holiday-Inspired Subscription Boxes
Hemper Pays Tribute to Día De Los Muertos
Inclusive Intimate Skincare
Beauty Below Revolutionizes Intimate Care for Women of Color
Enchanting Kid's Beauty Boxes
Dans Un Jardin Launches the Princesse Jujube Collection
Zero-Proof Subscription Boxes
Raising the Bar's Boxes Boast Alcohol-Free Spirits, Mixers, and More
Patch-Style Makeup Products
These Fazit Makeup Patches Come in Two Varieties
Clothing Try-On Services
Rixo Launches a New 'Try-Before-You-Buy' Service in the UK
Fee-Free Shopping Subscriptions
The Klarna Plus Subscription Plan is Priced at $7.99 Per Month
Beauty Retailing Expansions
Revolution Beauty Joins Amazon Distribution
High-Performance Customized Haircare
eSalon Custom Hair Care Targets Multiple Goals in One Formula
Ready-to-Blend Smoothie Kits
'SmoothieBox' Offers Premade or Customizable Smoothie Kits
Gaming PC Subscription Services
NZXT Flex Ships Subscribers a Gaming Rig Starting at $59 a Month
Smart Healthcare Imagine Subscriptions
GE Healthcare's 'Smart Subscription' Covers CT Systems
Newsletter-Finding Tools
Best Newsletters Helps Users Find Their Next Favorite Read
Premium In-Flight Cosmetics
Thirteen Lune and American Airlines Partnered for Onboard Amenities
Curated Book Subscription Boxes
Book of the Month Creates Personalized Fiction-Book Boxes
South African Delivery Enhancements
Takealot Introduces an Unlimited Free Delivery Subscription
Cheese Subscription Clubs
Murray's Cheese Club Offers Themed Journeys for Product Discovery
Digitized Hair Consultations
Sally Beauty Debuts the Free Virtual Hair Coloring Consultations