Ranging from curated survival kits to compostable personal care pods, the April 2020 life trends showcase how brands spanning various industries are responding to the needs and preferences of the modern consumer.
One notable example of the April 2020 life trends is Curfew's Dream Blanket that's infused with CBD to provide relaxing and therapeutic benefits. The blanket uses microencapsulation to infuse CBD into the threads, meaning each time the blanket is used, a small amount of CBD is released. The CBD-infused blanket shows the best results with direct skin contact. The brand reports that the CBD-infused lasts for approximately 20 wash cycles or about two years.
Another intriguing example is the powder-to-liquid hand soap from Forgo. The water-activated soap helps to minimize waste packaging waste that comes from throwaway plastic bottles and bags with its easy-to-use refillable glass model. Alternatively, consumers can order the Forgo powder-to-liquid soap online, that's ultra-lightweight and delivered in water-soluble packaging.
Top 45 Life Trends in April

47
Compostable Personal Care Pods
Eco Pods Offer an Alternative to Wasteful Single-Use Products

46
Powder-to-Liquid Hand Soaps
Forgo Makes Natural Hand Wash with Less Packaging Waste
45
Eco-Friendly Shower Filters
Klean is an Aluminum Tool That's Supports Smart Showers & Self-Care
44
Beach-Inspired Travel Goods
Garrett Leight and RIMOWA Prepare for Vacation in a Fashionable Manner
43
Home-Setting Campaign Launches
Knix's Campaign Takes a New Angle in Light of Social Distancing
42
At-Home Foot Spas
The No-Mess Steam-Powered oFlexiSpa Needs Only 30 Seconds to Get Ready
41
Candy-Scented Hand Sanitizers
IT'SUGAR Created Four Types of Candy-Themed Hand Sanitizers
40
Trail-Ready Lifestyle Sneakers
The ASICS GEL-Venture Re Shoes are Chunky and Minimal
39
Song-Playing Soap Dispensers
Deeplocal's Scrubber Plays 20 Seconds of a Favorite Song
38
Neutral Tonal Camping Gear
The North Face's FIELUDENS Collection Readies for the Outdoors
37
Urban Comfort-Focused Running Shoes
Aimé Leon Dore Creates Its Own New Balance 827 Design
36
Female-Focused Cannabis Brands
Aja is a Cannabis Brand for Women Targeting Gen X and Millennials
35
Crispy Active Probiotic Chips
These Piranha Snaps Snacks are Good for Overall Gut Health
34
Eco-Friendly Laundry Detergents
Trader Joe's Refreshed Its Lavender Scent Liquid Laundry Detergent
33
Workout App Trial Extensions
Peloton Extends Its Trial Period for the Peloton App to 90 Days
32
Curated Survival Kits
Judy Supplies Emergency Essentials for Up to 72 Hours
31
Absorbant Disposable Underwear
Nexwear's Line of Stylish Undergarments are Disposable
30
Spontaneous Voice-Chat Apps
QuarantineChat Helps to Connect Isolated People Over the Phone
29
Playfully Packed Cheese Snacks
Strings and Things' Cheeshapes Icons are a Great Source of Calcium
28
Gourmet Blended Russian Teas
Kusmi Teas Draws Traditional Methods of Russian Tea Making
27
Affordable Simulation Game Prices
EA's The Sims 4 Sale Sees the Game for Just $5 USD
26
Refrigerated Protein Bars
Perfect Bar Blends Crunchy and Creamy Recipes Enjoyed Chilled
25
Traditional Russian Oatmeal Cookies
The Posidelkino Cookies are Perfect for Breakfast or a Snack
24
Perfumed Laundry Detergents
'Dedtergent' Shares the Same Scents as Dedcool's Perfume Line
23
Aromatic Detergent Concentrates
Frey's Detergent Concentrate Comes in Sophisticated Fragrances
22
Concierge-Assisted Food Deliveries
Delivery Wow Offers Exceptional Corporate Catering Services
21
Elegantly Perfumed Detergents
The Laundress & Le Labo Created Scented Laundry Products
20
Cloud Kitchen Platforms
Kitopi Receives Orders Through Delivery Portals Before Deliveries
19
Chilled Milk-Filled Snacks
Kinde Chilled's Snacking Products Are Made with Fresh Milk
18
Amplified Credit Card Programs
The Chase Offers Program Boasts the 'Get More Deals Now' Initiative
17
CBD-Infused Blankets
Curfew's Dream Blanket Enhances Relaxation by Releasing Small Amounts of CBD
16
Co-Working Industrial Kitchen Spaces
Karma Kitchen Transforms Urban Spaces to Commercial Kitchens
15
Spring-Ready Gardening Essentials
NEIGHBORHOOD and Specimen Research Laboratory Prepare for SS20
14
Sleep Aid Blackberry Gummies
The OLLY Sleep Blackberry Zen Boosts the Body's Natural Sleep Hormone
13
Refrigerated Packable Snack Combos
Fridge Raiders' Peri-Peri Cheese & Nut Snack is High in Protein
12
Vanilla Flavored Sooshkas
These Delicious Sooshkas Honor Russian History and Tradition
11
Canned Sturgeon Fish Soups
Eco food's Canned Soups are Free of Any Artificial Preservatives
10
Convenient Gouda Cheese Snacks
The Frico Gouda Cheese Snacks are Individually Packaged
9
Restaurant Reach-Broadening Platforms
Kitchen United Offers Food Services a Turnkey to Expand
8
Online Supermarket Delivery Services
Grofers is a Low Priced Online Supermarket Based in India
7
Food Truck-Focused Meal Deliveries
FoodtoEat Serves Meals from Restaurants and Food Trucks
6
Plant-Powered Renewing Masks
Burt's Bees Boasts a Range of Moisturizing Masks for the Face & Eyes
5
India-Based Food Delivery Platforms
Swiggy Embodies the Idea of 'Hyperlocal Food Delivery'
4
Pre-Made Fruity Parfaits
Del Monte Foods's Fruit Crunch Parfait Had Crunchy Granola Layers
3
Online Food Ordering Services
Eatstreet Delivers to Over 250 Cities From Over 15,000 Restaurants
2
Fund-Based Ride-Sharing Discounts
The Lyft City Works Program is Serious About Affordability
1
Food Delivery Mobile Apps
Favor Delivery is a Food Delivery Service Available in Texas
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Wellness-Inspired Lifestyle Boxes
FabFitFun's New Year, New You Winter Box Includes Fitness Tools
Nostalgic Cartoon-Inspired Beauty Products
Lush Debuts the Teenage Mutant Ninja Turtles Collection
Couture Bathroom Tissue Fashion
The 2024 Cashmere Collection Merges Fashion and Philanthropy
Canned Hand Soaps
Craft Naturals Sells Hand Soap in Canned Packaging
Ethereal Self-Care Collections
The Dream Collection by Rituals Targets Gen Z
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Luxury Beauty Advent Calendars
Clear Your Shelf for Cult Beauty's 2024 Advent Calendar
Customizable Beauty Brands
The Body Lab Offers Customization Expertise into Body Care
Exclusive Brand Ambassador Programs
Better for All Seeks to Promote More Eco-Friendly Practices
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Ocean Plastic-Made Skincare Packaging
LATHER Introduced Its New Landscapes Collection
Nature-Inspired Home-Cleaning Products
Grove Co. Collaborates with The Nature Conservancy
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Sustainable Beauty Bars
Sunniemade Offers an Array of Hand + Body and Hair Sustainable Swaps
Clean Hair Product Launches
California Naturals Launches at 14,00 Ulta Beauty Stores
Toothpaste Refill Pouches
Life Supplies' Oral Care Set Brightens Smiles & Reduces Plastic Waste
Sustainable Body Wash Products
neat. Refillable Foaming Body Wash is Arriving in the UK
Sustainable Silk Accessories
Emily's Pillow Launches Beauty-Enhancing Sleep Products in Canada
Canned Castile Soaps
Utama Spice Packages Its All-Natural Liquid Soap in Stubby Refill Cans
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Game-Themed Soap Collabs
Dr. Squatch X Call of Duty Bring Battle-Ready Hygiene to Your Routine
Premium Next-Gen Juices
Loom is Introducing "Juice from the Future" for Gen Z
Style-Conscious Body Washes
The Olay x Wantable Power Edit Helps Fashionistas Feel Their Best
Viral Organic Tampons
Vive for your V Restocks the Viral Tampons That Had a Waitlist
Hand Soap Refill Bars
Canary Creates Plastic-Free Alternatives to Liquid Soap Refills
Eco-Friendly Soap Packagings
Little Danube is a Vegan Soap Brand with Redesigned Packaging
Plastic Intervention Programs
Cleancult's Program Helps Households Make Sustainable Changes
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
Sustainable Dishwashing Sets
This Zero Waste Dishwashing Starter Set Includes 3 Products
Post-Gym Skincare Routines
Après Beauty Presents a Convenient High-Performance Skincare Line
Curated Neurobeauty Sets
selfmade's Neurobeauty Bundle Brings Ease to the Skin and Mind
Compostable Sheet Mask Sets
ESW Beauty Introduces the Pastel Bloom Sheet Mask Set
Plastic-Free Laundry Sheets
Cleancult Debuts One-of-a-Kind Laundry Detergent Sheets
Eco Refillable Hand Soaps
MaisoNovo’s Refillable Bottles are Sold With Soap Packs
Unique Cosmetics Launch Events
Summer Fridays will Host a London Newsstand Pop-Up
Plastic-Free Hotel Amenities
ZeroWaste Global Introduces Plastic-Free Guest Amenities for Hotels
Refillable Natural Haircare
Wild Launched Tesco-Exclusive, Eco-Friendly Shampoo & Conditioner
Modular Fragrance Bodycare
Loopha's Aromatic Hand & Body Washes are Made for Layering
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Back-To-School Beauty Kits
ESW Beauty Launches the Glow Getter Kit
Luxury On-The-Go Skincare Lines
evolvetogether Launched the Convenience-Focused On-The-Go Edit
Waste-Minimizing Household Cleaners
The Grove Co. Spring Collection Has a Special Launch Partner
Sustainable Furniture Launches
Retroloop's Sustainable Furniture Boasts a Nostalgic Aesthetic
Hygiene Refillery Stores
Viva Earth Refillery Offers an Assortment of Refillable Natural Products
Heartwarming Life-Tech Apparel
nanamica Introduces a New Collection for Spring/Summer 2025
Earth-Inspired Special-Edition Tofu Packaging
Pulmuone Emphasizes Its Commitment to Sustainability
Potent Science-Backed Skincare
Acure Skincare Debuted New Branding and Products for Spring
Home-Compostable Cutlery
This LifeMade Cutlery Offers a Sustainable Alternative to Plastic
Probiotic Cleaning Sprays
Cif Infinite Clean Keeps Surfaces Tidy with Microbiome Technology
Eco-Friendly Refill Stores
Desert Refillery Provides Shoppers with Sustainable Personal Products
Self-Care Festival Activations
Tree Hut Set Up a Remix Your Self-Care Experience at Lollapalooza
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Progressive Protein-Material Fashion
Nanamica Launches the Second Instalment of Brewed Protein
Biobased Cleaning Pod Expansions
Dropps Accelerates Retail Expansion with Wegmans and Walmart.com,
Bio-Based Cosmetic Packaging
The Sulapac Nordic Collection from APG Europe is Sustainable
Nostalgic Bodycare Revivals
Lush Brought Back 45 Previously Discontinued Retro Products
Cannabis Holiday Promotions
Trulieve Launches Special Cannabis-Focused Events for April 20th
Portable Gym-Care Beauty Kits
Après Beauty Focuses on Practicality and Performance
Upcycled Bathroom Essentials
MaisoNovo's Modern Products Promote a New Way of Living
Positivity-Boosting Body Washes
method's Good Karma Body Wash Collection Inspires & Uplifts
Athletic Health-Focused Gadget Lines
Therabody Debuts Offerings Ahead of the 2024 Holiday Season
Fashion Industry Greenwashing Reports
Fashion Takes Action Zeroes in on Greenwashing Practices
Zero-Waste Hi-Tech Premium Fashion
&Or Collective Prepares for Earth Month with New Initiatives
Personal Care Refill Solutions
Zero Co Unveils its New Paper-Based Refill System
Microbial Home Composters
Reencle Gravity Launched During CES 2024
Sustainable Soap Bundles
Me Mother Earth Boast the Amber Foaming Soap Pump + Castile Soap Bundle
Actress-Approved Skincare Boxes
The goop Detox Box Contains Gwyneth Paltrow’s Glow Essentials
Redesigned Insect Repellent Packagings
Murphy's Naturals has Undergone a Brand Refresh
Wellness-Focused Meditative Gift Sets
b, halfmoon Presents Its Fall/Winter 2024 Collection
Microbiome-Friendly Fragrances
State of Change Specializes in Clean, Biocompatible Scents
Biodegradable Supplement Capsules
Vapsula's Nespress-Compatible Pods Make Daily Wellness Delicious
Inspiring Food Color Reports
Oterra Color Trends 2025 Put Four Trends in the Spotlight
Multi-Sensory CBD Bodycare
Lush's Magik Collection Plays with CBD, Mushrooms and Adaptogens
Buy Nothing New Campaigns
The Buy Nothing New Month Campaign Was Launched by Keep Britain Tidy
Paper-Made Butter Tubs
Flora Launches a Plastic-Free Paper Tub for its Butter Products
Health-Conscious Sparkling Beverages
Cloud Water Unveils New Products and a Fresh Brand Makeover
Mix-and-Match Sensorial Bodycare
Jukebox's Clean-Label Soaps & Deodorants Share Nostalgic Scents
Botanical-Inspired Laundry Products
These New Comfort Laundry Products Leave Behind No Residue
Aluminum-Packaged Hand Soaps
Grove Co. Debuted New Branding and Packaging
Plastic-Free Laundry Challenges
The Tru Earth Plastic Free July Challenge Reduces Household Waste
Plastic-Free Body Moisturizers
Slo Naturals' Moisturizing Body Stick Comes in Compostable Paper
Science-Backed Odor Removers
Fresh Wave Launched a Line for Pets, Fresh Wave Pet
Customizable White-Label Consumables
Printify Offers On-Demand Consumables for Brands & Businesses
Sustainable Laundry Packaging
Ecover Launches the Laundry Capsules with Eco-Friendly Packaging
Food-Based Body Bars
The Hygiene Bank & Goodwash Created The Edible Soap to Expose Hygiene Poverty
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Naturally Derived Cleaning Solutions
The Lab Co. Introduced Three New Products for Home Cleaning
Concentrated Laundry Product Lines
Henkel Strengthens the Formulations of Its Offerings
Bamboo-Based Sustainable Toiletries
'Caboo' Offers Wipes and Papers Made with Soft Bamboo
Fragrance-Forward Bodycare
BORNTOSTANDOUT's Body Care Collection is a Sensorial Treat
Intricately Crafted Brass Lighters
Zippo Unveils the 20th of April Collection of Lighters
Witchy Personal Care Capsules
Lush Releases a Line of Products Inspired by the 'Wicked' Movie
Understated Ultra-Soft Blankets
The Blanket from Lifestyle Brand tuck Blends Elegance and Comfort
Pod-Style Skincare Packaging
JUNOCO Unveils a Refillable Interchangeable Pod System
Eco-Conscious Canned Water
Wenlock Spring's Revamped Cans Appeal to Gen Z
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Eco-Friendly Spa Capsules
Divana Unveils a New Sustainable Collection Composed of Eight Scents
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Eco-Friendly Indian Fashion
Latin Quarters Debuts a Stylish Capsule Using Sustainable Practices
Sustainable Soap Bundles
The Clean Freak Gift Set by Soapply Features Exclusive Merch
Bathing-Inspired Pop-Ups Bars
The #DoveDeluxeBar Shares Sensorial Cocktails & Mocktails
Festival Season Survival Kits
The Cheeky Panda Festival Essentials Bundle is Sustaianble
City-Wide Single-Use Plastic Bans
Hong Kong is Banning Single-Use Plastic Items
Mother's Day-Focused Self-Care Capsules
Lush's Mother's Day Collection is Colorful & Sustainable
Community-Made Skincare Products
Consumers Can Help Make Kiki World's Skin Development Kit
Hotel Refill Programs
The Tofino Soap Company Features Dispensers for Luxurious Stays
Miniature Household Cleaners
The 5% Collection by Grove Co. Shares an Important Recycling Reminder
Self-Care-Centric Premium Collections
Tekla Presents a Cozy New Winter Bathing Collection
Sustainable Zero Waste Initiatives
LILYSILK is Unveiling a Series of New Zero Waste Initiatives
Shea Butter-Infused Lip Treatments
Kinfield's Lip Rescue Moisturizing Lip Treatment is Recyclable
Home-Compostable Pouch Packaging
TIPA and Fresh-Lock Partnered on Flexible Packaging Solutions
Eco-Friendly Single-Use Cutlery
Better Earth Debuted Compostable Cutlery and a New Dispenser
Premium Cotton Bedding Collections
Tekla Unveils its New Spring 2024 Capsule Using Organic Cotton
Eco-Friendly Paper Towels
Bravo's Paper Towels are Made from 90% Recycled Materials
Paper Sampling Containers
Arcade Beauty Debuts a Paper-Based Sampling Solution for Beauty Products
Green Pet Refresh Capsules
Henry Wag Unveils a New Eco-Conscious Pet Care Collection
Powder-to-Gel Washing Liquids
Homethings Invests in Refillable Tech with its Washing Up Liquid
Student Skincare Packs
Lush's Curated and Custom Boxes Make Day and Night Skincare Accessible
Eco-Conscious Self-Care Gift Sets
Fountain of Waters Presents Its Special Set of Gifts for Her
Compostable Cutlery Dispensers
The Touch-Free Pressed Fiber Cutlery Dispenser is Hygienic
Rental Bathroom Amenity Projects
Sojo and Clean the World Revolutionize Rental Amenities Recycling
Perma-Black Towels
The Black Towel Collection by Lenzing Saves Resources & Resists Color Loss
Plant-Based Household Products
The Paperbird BLUE Range Now Includes a Variety of Additional Items
Weather-Centric Beauty Collections
Newbeauty's Winter 2024 TestTube is Your Winter Beauty Arsenal
Circular Non-Shrink Apparel
John Lewis is Unveiling a 20-Piece Eco-Friendly Clothing Capsule
Biodegradable Scent-Free Refills
This Complete At-Home Refill Station Kit Eliminates Plastic Use
Organic Postpartum Care Lines
LOLA Unveils its Functional New Postpartum Collection
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Disruptive Hairstyling Campaigns
Bed Head's The Lab of Life Breaks the Fourth Wall
Sustainable Growing Containers
The HC Companies Debuts the Revamped Horticultural Containers
Skincare Cannabis Brand Expansions
Autumn Brands Introduces "now melt," a Self-Care Brand
Compostable Takeout Containers
Good Start Packaging Launches a New Range of Takeout Containers
Floral-Inspired Bath Kits
The Terra Floral Love Bath Experience Gift Set Promotes Self-Care
Free-From Private Label Cleaners
Nature Grocers Brand Household Cleaners Come in Six Options
Self Care Planners
The 2024 Self Care Planner Helps People Prioritize Self Care
Biodegradable Refill Pouches
Wonderfeel Launches Bio-Assimilative Packaging for Refill Program
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Soothing Sleep-Promoting Accessories
Baloo Living Offers a Variety of Luxurious Sleep Essentials