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51 Attention-Grabbing Billboards

From Bubbling Billboards to Naughty Auto Ads

— June 22, 2010 — Marketing
Consumers today are probably less aware of billboard advertising than they were as little as 20 years ago. But that hasn’t stopped companies from using billboards as a marketing channel, and the innovative attention-grabbing billboards that have arisen only goes to show that marketers now, more than ever before, have to go above and beyond the traditional definition of a billboard advertising.

Check out this collection of attention-grabbing billboards—which one would make you stop and take notice?
5.8
Score
Popularity
Activity
Freshness
51
Terrifying Rainfall PSAs
Terrifying Rainfall PSAs
The Solidarite Water Billboard Will Shock You
<
50
Patterned Activism
Patterned Activism
Tau Siroko Uses Strength in Numbers to Inspire Feminism
<
49
Celebrity Mockvertisements
Celebrity Mockvertisements
The Paris Hilton 'Vacant' Ad in New Zealand Makes the Heiress Angry
<
48
People Watching Billboards
People Watching Billboards
Signs Scan Faces to Target Ads to Audience
<
47
Voodoo Billboards
Voodoo Billboards
The Museum of World Culture Presents Vodou Exhibit
<
46
Accidental Ad Campaigns
Accidental Ad Campaigns
Barack Obama Billboard Makes Him a Style Icon
<
45
Naughty Auto Ads
Naughty Auto Ads
The S & M Mini Cooper Billboard Makes Me Want to Say the Safe Word
<
44
Gamer-Centric Projection Campaigns
Gamer-Centric Projection Campaigns
The BMW Joy 3D Ad in Singapore Will Blow You Away
<
43
Punchable Billboards
Punchable Billboards
Lab Nutrition 'Test Your Strength' Sign Lets you Hit Their Work
<
42
Fast Food Paparazzi Ads
Fast Food Paparazzi Ads
The McDonald's Billboard Game Has You Hunting for Food with Cell Phone
<
41
Odd Rubber Advertisements
Odd Rubber Advertisements
Russian Billboard Promotes Safety and Tires?
<
40
Recycled Electronics Ads
Recycled Electronics Ads
Best Buy E-Cycle Billboard Made from E-Waste
<
39
Minivertising
Minivertising
East Coast Trains Has Miniature Prices and Marketing Tactics
<
38
Glowing Cockroach Billboards
Glowing Cockroach Billboards
Special Ink Reacts to Lights to Show Invisible Cockroaches
<
37
Limbless Ads
Limbless Ads
Billboards That Dissect the Consumer World Have Us Losing Our Heads
<
36
Mobile Billboard Benches
Mobile Billboard Benches
Finn Magee Turns Outdoor Seating to Moving Advertisement
<
35
Green Car Ads
Green Car Ads
The Toyota Prius Flower Billboard is Pretty and Makes a Statement
<
34
Illuminated Graffiti
Illuminated Graffiti
New Guerrilla Street Art From Posterchild Fights City Debate
<
33
Stop Motion Billboards
Stop Motion Billboards
The Olympus Pen Camera Campaign Shows Some Big Love
<
32
Wrinkly Billboards
Wrinkly Billboards
SeeThePersonNotTheAge.com Wants You to like Old People
<
31
Eco Iconic Billboards
Eco Iconic Billboards
Coca-Cola Goes Green With a Billboard in San Francisco
<
30
Viral Anti-Establishment Billboards
Viral Anti-Establishment Billboards
Billbored Project Uses Art to Fight Back Against Politics
<
29
Regional Meanvertising
Regional Meanvertising
Molson Coors' Toronto-Trashing Billboards Flop
<
28
Love Letter Murals
Love Letter Murals
Steve Powers Creates 50 Poetic Billboards
<
27
Billboards on Wheels
Billboards on Wheels
AdHitch Mobile Billboards are Changing the Advertising Game
<
26
Bubbling Billboards
Bubbling Billboards
Chang Soda Water Debuts a Fizzy Billboard Packed With Pop
<
25
Fake Paparazzi Billboards
Fake Paparazzi Billboards
The Nikon D700 Phone Ad in Korea Flatters Shopping Narcissists
<
24
Hand-Painted Billboards
Hand-Painted Billboards
The Ritual Project for Stella Revives Dying Art of Hand-Painted Ad
<
23
Smelly Billboards
Smelly Billboards
The Steak-Scented Billboard Makes Makes Mouths Water During Rush Hour
<
22
Fake Landscapes
Fake Landscapes
Helmut Smits Creates a Clear Blue Sky Billboard
<
21
Graffiti-Enhanced Promotions
Graffiti-Enhanced Promotions
Bayer Aspirin Markets Pain Relief with Ads in Romanian Subways
<
20
Bejeweled Billboards
Bejeweled Billboards
The 'Treasure!' Exhibition Advertises with Real Gold and Diamond Signage
<
19
Interactive Nighttime Ads
Interactive Nighttime Ads
Adelaide United Football Club Plays With the Moon
<
18
Billboard Threesomes
Billboard Threesomes
Calvin Klein Under Fire for Steamy Ads on Giant SoHo Advertisement
<
17
Cigarette Butt Billboards
Cigarette Butt Billboards
The Cancer Society of Finland's Epic Anti-Smoking Campaign
<
16
Faux Child Billboards
Faux Child Billboards
Australian ‘Stop Child Abuse Now' Campaign From JWT
<
15
Billboard Hacking
Billboard Hacking
Prankster Routes Naughty Content to Moscow Roadside Ad Space
<
14
In-Your-Face Projection Ads
In-Your-Face Projection Ads
'Billbored' Projection Ads Will Light Up Your Life
<
13
Censored Anti-Smoking Ads
Censored Anti-Smoking Ads
Russian Anti-Smoking Billboard Meets Controversy
<
12
Violent Interactive Billboards
Violent Interactive Billboards
An Augmented Reality Billboard for Raising Awareness
<
11
Bleeding Billboards
Bleeding Billboards
Shocking Approach to Promote Road Safety in New Zealand
<
10
Morphing Billboards
Morphing Billboards
German Bus Stop Exposes the Duality of Domestic Violence
<
9
Smokvertising
Smokvertising
The Mcdonald's Angus Burger Goes Up in Smoke Billboard
<
8
Aging Billboards
Aging Billboards
'Get a Career You'll Never Want to Leave' Outdoor Ad Campaign
<
7
Public Advertising Anarchy
Public Advertising Anarchy
New York Street Advertising Takeover Axes 120 Billboards
<
6
Cutting Edge Billboards
Cutting Edge Billboards
Giant Razor Blade Slices Pigeons to Demonstrate Sharpness
<
5
Eye Candy Underwear Campaigns
Eye Candy Underwear Campaigns
Junior Ottoni New Captain Spring 2010 Ads Sell Via Distraction
<
4
Crowdsourced McAdvertising
Crowdsourced McAdvertising
The McDonalds Honor Angus Campaign is Created by Customers
<
3
Scandalous Church Billboards
Scandalous Church Billboards
St. Matthew in the City Anglican Church Stirs Controversy With Ad
<
2
Naughty iPad Ads
Naughty iPad Ads
Berlin iPad Adbusters Put Up a Scandalous Billboard in Rosenthaler Platz Subway
<
1
Human Billboards
Human Billboards
Roomservice Magazine Features Real Life Transactions
<