The Beverly Hills 9OH2O is the World's Most Expensive Bottled Water
— June 22, 2013 — Lifestyle
References: beverlywater & luxurylaunches
The Beverly Hills 9OH2O water is the world's most expensive bottled water, and has been rated one of the best-tasting waters in the world.
The designers modeled this creation after fine spirits and champagne, creating a product that is both delicious and packaged in sleek and champagne-like bottles. The 9OH2O water bottle boasts a pH alkalinity of 7.5, and uses perfectly balanced minerals to yield a crisp taste without a trace of acidity.
The water is meant to be served with dinners and desserts as wines might be, giving non-drinkers a luxurious alternative to wines and spirits. Since only 10,000 bottles of this delicious water are going to be produced, only the top hotels and bars from all over the world will be able to boast this creation on their menu.
The Beverly Hills 9OH2O water bottle proves that with the right marketing and the right product, even a readily available resource like water can become a luxurious commodity.
The designers modeled this creation after fine spirits and champagne, creating a product that is both delicious and packaged in sleek and champagne-like bottles. The 9OH2O water bottle boasts a pH alkalinity of 7.5, and uses perfectly balanced minerals to yield a crisp taste without a trace of acidity.
The water is meant to be served with dinners and desserts as wines might be, giving non-drinkers a luxurious alternative to wines and spirits. Since only 10,000 bottles of this delicious water are going to be produced, only the top hotels and bars from all over the world will be able to boast this creation on their menu.
The Beverly Hills 9OH2O water bottle proves that with the right marketing and the right product, even a readily available resource like water can become a luxurious commodity.
Trend Themes
1. Luxury Bottled Water - The rise of luxury bottled water presents opportunities for premium packaging designs and marketing strategies to cater to high-end consumers seeking unique and extravagant experiences.
2. Gourmet Non-alcoholic Beverages - The emergence of gourmet non-alcoholic beverages like 9OH2O creates possibilities for innovative flavor profiles and upscale pairings, offering non-drinkers a luxurious alternative to wines and spirits.
3. Limited Edition Products - The popularity of limited edition products like the 9OH2O water bottle suggests potential for brands to tap into exclusivity and scarcity to attract consumers who value uniqueness and rarity.
Industry Implications
1. Beverage Packaging - The luxury bottled water trend opens doors for beverage packaging companies to create premium, champagne-inspired bottle designs that enhance the perceived value and visual appeal of the product.
2. Fine Dining - Upscale restaurants and hotels can explore incorporating gourmet non-alcoholic beverages like 9OH2O into their menus to provide customers with a high-end dining experience and expand their offerings beyond traditional wines and spirits.
3. Luxury Hospitality - Luxury hotels and bars can seize the opportunity to offer exclusive, limited edition products like the 9OH2O water bottle to elevate their service and cater to affluent clientele who seek unique and luxurious offerings.
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