Even the most conventional product categories are changing shape
Implications - Even in some of the most traditional sectors, style is becoming more important than function. Luxury timepieces used to be a static product category, with only a few brands and classic designs representing status. However, modern design and cutting-edge technology are evolving style far beyond the status quo.
Trend Themes
1. Luxury Hi-tech Watches - Combining both experimental technology and a luxury style makes a product like the Shine watch by Vlad Icobet appealing to the young wealthy entrepreneurs.
2. LED Technology in Fashion - LED Swarovski crystals were used in the Swarovski Signity watch to create a design that changes color in response to touch, suitable for the high-tech society we live in.
3. Timepieces as Fashion Accessories - Custom luxury watches like Kudoke Skeleton watches can charge a very high price by placing emphasis on the intricate mechanics and clockwork qualities of their designs making it a one-of-a-kind fashion accessory.
Industry Implications
1. Luxury Watches - Integrating technology in the designs of luxury watches gives companies opportunity to target wealthy youth and Master of the Universe type customers
2. Fashion Accessories - There is a growing demand for fashion accessories that reflect modern technology. LED technology has become especially popular for companies who want to cater to that demand.
3. Airlines - The development of electronic paper and wearable technology has opened up opportunities for airlines to begin issuing smartwear gadgets like Ticketime board passes to their passengers.
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Date Range:
Apr 08 — Sep 08
Trending:
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