In 2009, bigger will most definitely not (always) be better
Implications - The combination of global population growth and the constant stream of new technologies is causing a demand for innovations to shrink in size. This doesn’t just include the rise in small-space living and the surging development of compact cars, but also new pocket-sized consumer goods.
Trend Themes
1. Miniaturization - The trend of miniaturization is causing a demand for innovations to shrink in size, creating opportunities for compact, space-saving and portable products.
2. Projection Technology - Projection technology can turn any flat surface into a workspace or screen, enabling companies to develop devices with a much smaller footprint for frequent travelers and remote workers.
3. Airport Security Safe - The recent airline security restrictions on liquids have led to innovations in airport security safe hygiene products, offering compact and practical solutions for travelers and campers alike.
Industry Implications
1. Consumer Electronics - Miniaturization trend presents opportunities for compact, space-saving and portable consumer electronics products that cater to the needs of frequent travelers and remote workers.
2. Travel and Tourism - Airport security safe and compact hygiene innovations offer practical solutions for travelers and campers that prioritize convenience and mobility.
3. Fashion and Apparel - Miniaturization trend presents opportunities for innovative fashion and apparel products that offer function and mobility, such as portable office ties and compact, space-saving clothing items.
12 Featured, 22 Examples:
440,833 Total Clicks
Date Range:
Mar 08 — Sep 08
Trending:
Warm
Consumer Insight Topics: