Global events capable of inspiring a varied range of event-themed artwork
Implications - From home and product design to paintings and performing arts, the Beijing Olympics managed to inspire a lot of creativity. Both officially sponsored artwork, like dance performances to hype the games, and the works of Olympic fan designers, like themed home wash basins, were abundant.
Trend Themes
1. Eco-consciousness - Businesses should consider creating products that support the environmental movement, reinforcing the message that nature is beautiful.
2. Experiential Marketing - Integrated on-site activations during global events like the Olympics can enhance the consumer experience and foster excitement for the brand.
3. Limited Edition Merchandise - Collaborations with famous designers to create unique and quirky merchandise can pique the interest of consumers and drive sales.
Industry Implications
1. Sports Aesthetics - Companies can explore creating products that leverage the aesthetic appeal of sports and infusing it in home and product designs.
2. Event Merchandise - Businesses that sell products related to events can explore creating limited edition merchandise to generate hype and create a sense of exclusivity among customers.
3. Entertainment and Performing Arts - There is an opportunity for businesses to showcase and leverage local performing arts and traditional dress to enhance brand experiences during global events.
6 Featured
32,700 Total Clicks
Date Range:
Apr 08 — Sep 08
Trending:
Mild
Consumer Insight Topics:
