Documentary filmmakers search for unique, personal storylines
Implications - Documentaries have long-since been a medium for marginalized groups and industries to gain mainstream attention. Today, many documentary photographers and filmmakers are moving away from the plight of groups to focus on a single subject or storyline. This shift in content reveals a consumer desire for intimate, highly personal narratives.
Workshop Question - How can your brand take a more personalized approach to appear more relatable?
Trend Themes
1. Intimate Storytelling - Consumers are demanding highly personal narratives in film, photography, and art documentaries.
2. Humorous Cultural Documentaries - Cultural and social topics can be explored with humor, creating new audiences and entertainment opportunities.
3. Independent LGBT Documentaries - With increased crowdfunding campaigns, documentaries exploring issues of sexuality, religion and LGBT family dynamics have become a source of interest for millennials.
Industry Implications
1. Art Documentaries - Art documentaries are experiencing a change in content, providing more intimate and personal narratives which shows an opportunity for documentary filmmakers to explore underrepresented groups in society.
2. Film Industry - Intimate storytelling in film has opened up new opportunities for actors, directors, and producers to create more personal and engaging visual content.
3. LGBTQ+ Community - More documentaries are exploring issues of sexuality, religion, and family dynamics, providing a platform to educate and connect with the wider world.
6 Featured, 41 Examples:
367,756 Total Clicks
Date Range:
Sep 14 — Mar 16
Trending:
Mild
Consumer Insight Topics:
