Seeking functionality, consumers turn to audio-embedded fashion for convenience
Implications - While on-the-go tech offers convenience, a desire for greater adaptability prompts the emergence of more integrated forms of technology. Adding everyday functionality to run-of-the-mill music players, consumers are turning to clothing and accessory pieces that seamlessly integrate audio devices, offering a way to incorporate the comfort of technology in a more subtle, accessible manner.
Trend Themes
1. Wearable Technology - The integration of useful tech in clothing and accessories creates a rise in demand for wearable technology.
2. Convenience - Incorporating technology into everyday items creates convenience for consumers.
3. Wireless Connectivity - The introduction of wireless connectivity allows for a new level of ease and accessibility in using technology.
Industry Implications
1. Fashion - Fashion industries can incorporate technology in clothing, creating more functional and useful products.
2. Audio Devices - Audio device producers can integrate their technology in accessories and create new and useful products.
3. Sportswear - Sportswear industries can incorporate technology in their products creating more convenient solutions for consumers during physical activities.