Beardo Bearded Toques Will Keep You Warm and Cozy This Winter
Peter Vallas — January 18, 2011 — Unique
References: beardowear & ozonweb
Beardo is a line of bearded toques created by Canadian snowboarder and winter enthusiast Jeff Phillips. We all know how cold our faces can get during winter, but ski masks aren’t always the best (or most fashionable) choice.
The bearded toques combine the look of quirky, yet fashionable facial hair with warm toques. The beards are also removable when you want that "freshly-shaven" look, and also come in a variety of colors to match your hair.
The bearded toques combine the look of quirky, yet fashionable facial hair with warm toques. The beards are also removable when you want that "freshly-shaven" look, and also come in a variety of colors to match your hair.
Trend Themes
1. Winter Themed Fashion - Creating winter clothing that combines fashion and function, such as Beardo's bearded toques, presents a disruptive innovation opportunity to expand the winter fashion market.
2. Customizable Winter Accessories - Providing customizable features in winter accessory products, such as Beardo's removable beards in different colors, presents a disruptive innovation opportunity to target niche markets.
3. Male Grooming Accessories - Introducing grooming accessories, such as Beardo's bearded toques, that cater to men's facial hair needs while providing practical functionality presents a disruptive innovation opportunity to expand the male grooming industry.
Industry Implications
1. Winter Fashion - Beardo's bearded toques present a disruptive innovation opportunity to create winter-themed clothing that combines fashion and function.
2. Winter Accessories - Introducing winter accessories with customizable features, such as Beardo's removable beards, presents a disruptive innovation opportunity to target niche markets.
3. Male Grooming - Beardo's bearded toques present a disruptive innovation opportunity to expand the male grooming industry by catering to men's facial hair needs while providing practical functionality.
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