Fashion brands are creating functional designer gadgets for the kitchen
Trend - Fashion houses are going beyond wearable collections to offer niche and aesthetically pleasing goods for kitchen spaces while keeping function in mind. The aesthetically themed units being produced span all types of kitchen appliances.
Insight - Younger consumers, especially Millennials, prefer their environment to align with their preferred aesthetics, often inspired by what they see on social media. These consumers curate their environments because they view their design preferences as extensions of their individual identity.
Insight - Younger consumers, especially Millennials, prefer their environment to align with their preferred aesthetics, often inspired by what they see on social media. These consumers curate their environments because they view their design preferences as extensions of their individual identity.
Workshop Question - How can you make a practical product offering more fashion-forward without losing functionality in the process?
Trend Themes
1. Fashion-forward Kitchen Appliances - Fashion brands are creating aesthetically pleasing and functional kitchen appliances to cater to younger consumers' preference for aesthetics in their living spaces.
2. Sustainability-focused Packaging Innovations - Brands are developing environmentally-friendly packaging solutions to meet consumers' growing concerns about minimizing single-use plastics and reducing waste in the environment.
3. Designer Collaborations in Kitchen Appliances - Fashion designers are partnering with appliance manufacturers to create one-of-a-kind, luxurious kitchen appliances that offer artful and handcrafted designs to elevate the look of a modern kitchen.
Industry Implications
1. Home Appliances - Appliance manufacturers can consider collaborating with fashion designers for creating high-end and aesthetically pleasing kitchen appliances that offer functionality and design that appeals to younger, fashion-conscious consumers.
2. Packaging - Sustainability-focused packaging innovations are a growing trend that can be adopted across industries beyond food and beverage, such as cosmetics and personal care industries.
3. Luxury Home Design - Designer collaborations in kitchen appliances offer a disruptive innovation opportunity for the high-end luxury home design industry to create unique and artful kitchen appliances that cater to consumers' preference for one-of-a-kind, exclusive designs that elevate the look of their living spaces.
5 Featured, 41 Examples:
249,644 Total Clicks
Date Range:
Feb 18 — May 19
Trending:
Warm
Consumer Insight Topics:
