Customizeable commericals and animations as emotional marketing strategies
Implications - Creating personalized cartoons doesn’t require graphic (or any) art skills, thanks to new computer technologies that allow easy customization. This is frequently seen in the form of avatars in virtual worlds. Personalized commercials comprised some of the top viral marketing strategies of the year.
Trend Themes
1. Personalization - The rise of personalized cartoons and avatars allows for unique and tailored emotional marketing strategies for brands.
2. 3D Virtual Reality - The use of 3D virtual reality technology, combined with social networking, presents new opportunities for user engagement and immersion.
3. Gamification - Online games and interactive ads continue to be popular marketing strategies, offering fun and engaging experiences for users.
Industry Implications
1. Marketing and Advertising - Personalized cartoons and gamified ads offer new forms of emotional marketing that can increase user engagement and brand loyalty.
2. Social Media - 3D virtual reality and social networking sites continue to transform the way users interact with each other online.
3. Technology - The use of 3D virtual reality and gamification technologies presents new opportunities for innovative startups and companies looking to disrupt the market.