Food subscription services focus on children and infants
Implications - Subscription services based on offering children and infants their meals and snacks for the day are increasingly common. This shift comes as Millennial parents seek to balance work, families, and personal lives – offering them a way to simplify and streamline at least one important aspect of their daily routine.
Workshop Question - How can your brand streamline one aspect of its consumer's daily routine?
Trend Themes
1. Child-focused Subscription Services - The increase in child subscription services offering convenient meals and snacks for children and infants in line with growing time constraints and need for convenience among millennial parents.
2. Nutrient-rich Meal Preparations - Food services offering food products that prioritize nutrient-rich ingredients for both kids and adults alike.
3. Customized and Personalized Subscriptions - Food subscription services offering fully customizable meal options that cater to the needs and preferences of its subscribers.
Industry Implications
1. Food Subscription Services - Companies that offer subscription-based services that cater to the food needs of subscribers, particularly those in need of convenient and nutritious food options.
2. Child-centric Food Services - Businesses that focus on providing convenient and nutritious food options for children and infants.
3. Health and Wellness Industries - Businesses involved in promoting healthy living and wellness through the provision of nutritious food products.