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Niche Blundertainment

Sites dedicated to specific failures give humor common ground

Implications - With the popularity of blogs like Cheezburger Network’s ‘Fail Blog,’ the mistakes of others have become a staple in Internet humor. Now, specific variations of “fail” are gaining attention, thereby earning their own respective sites. The success of each particular blunder blog lies in its ability to connect to specific consumers that most likely make the same mistakes.
Trend Themes
1. Specific Blunder Blogs - Niche blunder blogs are gaining attention, creating communities around specific failures and connecting with consumers who make the same mistakes.
2. Humor-based Viral Marketing - Comedic and entertainment-based ad campaigns have become a key success factor in viral marketing due to social media and Internet interconnectivity.
3. Viral Photo Fails - Photo archives featuring humorous and awkward images that range from childhood fashion to tattoo fails and yearbook photo fails, are increasingly becoming a popular and shareable content type on social media platforms.
Industry Implications
1. Marketing and Advertising - Marketers can leverage the trend of viral humor and utilize comedic and entertainment-based ad campaigns for viral marketing, creating a conversation that influences brand image.
2. Social Media and Digital Content - The increasing popularity of niche humor content depicts an opportunity for social media platforms and digital content creators to cater to specific audience segments and drive engagement.
3. Photography and Videography - The trend of viral photo fail archives presents an opportunity for photographers and videographers to create and monetize unique, humorous, and shareable content, potentially capitalizing on its virality.
5.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 47 Examples:
4,008,327 Total Clicks
Date Range:
Mar 10 — Nov 10
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

Childhood Fail Blogs
Childhood Fail Blogs
The 'Stuff My Kids Ruined' Blog is Too Cute to Stay Mad At
The 'Stuff My Kids Ruined' blog is dedicated to children and all of the chaos that they can and will cause. Just a quick clarification, the 'stuff' in the title is actually supposed to be sh*t. Don't get… MORE
Blogs for Bad Tattoos
Blogs for Bad Tattoos
'Tattoo Fails' Blog Makes Sure You Think Before You Ink
I love the 'Tattoo Fails' blog, because like most other people in the world, I love a bad tattoo. Seriously, nothing makes me happier then to see someone with a stupid piece of body art. Whether it be… MORE
Yearbook Photo Fails
Yearbook Photo Fails
The 'Bad Yearbook Photos' Blog Unearths Embarrassing Memories
Considering how most have taken a bad yearbook photo at some point in their lives, the 'Bad Yearbook Photos' blog will reassure you that you're not the only one. I feel a tinge of embarrassment for the… MORE
Auto-Correct Fails
Auto-Correct Fails
'Damn You Auto Correct' Captures Unintended iPhone Text Miscues
While the auto-correct function on the iPhone serves with good intentions, it doesn't always work out. 'Damn You Auto Correct' is dedicated to the failures of the auto-correct system on the iPhone. What… MORE
Childhood Fashion Fails
Childhood Fashion Fails
'My Mom Loves Chanel' Showcases Young Fashion Victims
If you were a childhood fashion victim, then you will get a kick (or tear) out of 'My Mom Loves Chanel.' This blog is dedicated to documenting young fashion victims. Granted, we should be blaming the… MORE
Traffic Fail Blogs
Traffic Fail Blogs
The 2m40 Blog Documents Parisian Truck Driver's Stupidity
I think I just fell in love with the Internet all over again. This time it was the 2m40 blog that had me hello. It doesn't matter that it is written in French. RYou see, there is a notorious Parisian… MORE

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