Smartphone usage takes a domestic approach as users seek day-to-day efficiency
Implications - As consumers grow more technologically dependent, mobile devices are expanding in use toward more domestic, at-home endeavors. Broadening technological convenience into more traditional realms, consumers are utilizing their smartphone devices as an alternative aid in cooking, reflecting a desire to maintain elements of tradition in a more digitally efficient manner.
Trend Themes
1. Digitally Enabled Cooking - As consumers grow more technologically inclined, the use of mobile devices are expanding towards more domestic, at-home endeavors such as cooking.
2. Connected Kitchen Appliances - Emerging developments and innovations in technology that connect kitchen appliances to the internet and smartphones to provide greater convenience and control in cooking.
3. Smart Devices That Enhance Amateur Cooking - With smart devices like smart pots, coffee makers, and water kettles, even amateur cooks can prepare meals and drinks with precision and convenience.
Industry Implications
1. Consumer Electronics - From Wi-Fi cutting boards to smartphone-controlled water kettles, manufacturers are pushing boundaries to bring advanced technologies and innovative products into the household.
2. Food and Beverage - Innovative culinary devices allow for ease and efficiency in food preparation and storage, while crowdsourced connected refrigerators make it possible for consumers to customize their kitchens and lifestyles.
3. Smart Home and Iot - Connected kitchen appliances, like the ChillHub refrigerator and Poppy Pour-Over coffee machine, make homes smarter, more efficient, and more convenient through digital platforms that interact with physical cooking machines.
7 Featured, 65 Examples:
651,684 Total Clicks
Date Range:
Jun 13 — Apr 15
Trending:
Warm
Consumer Insight Topics:
