These educational retail workshops range from in-store coding classes to branded makeup tutorials like the classes lead by cosmetics giant Sephora. In addition to redesigning its stores to feature interactive elements and central stations where 'Sephora Beauty TIP Workshops,' the company is also home to 'No Makeup Makeup' courses which help visitors achieve a natural and hassle-free morning routine.
In the ream of tech, innovation leaders like Apple are offering in-store game design classes, and digital art workshops that help its customers make the most of their devices and their many hidden features.
Other educational retail workshops to take note of include web-based examples like 'Clos19.' Moet Hennessy's immersive online store is styled like an upscale blog, while connecting users to catering, tasting, and educational sessions centered around premium spirits.
20 Educational Retail Workshops

20
Edible Selfie Photo Booths
MakeLab Studio Lasers Selfies onto Macarons for Guests to Eat and Share

19
Educational Pickling Studios
Toronto's Alchemy Pickle Company Runs Hands-On Fermentation Classes
18
Futuristic Foodie Pop-Ups
Jet.com's Fresh Story Pop-Up Sold Futuristic Food & Cooking Accessories
17
In-Store Sneaker Creators
The 'Nike Makers Experience' Lets Consumers Create One-of-a-Kind Shoes
16
In-Store Meditation Spaces
Lululemon Opened an Area for 'Mindfulosophy' Within Its NYC Store
15
Creative Photography Stores
Fujifilm's 'Wonder Photo Shop' Lets Consumers Play with Their Images
14
Retail Homemaker Workshops
Selfridges' 'A Home for All' Campaign Celebrates Domestic Rituals
13
Experiential Alcohol E-Retailers
'Clos19' is a Lifestyle-Focused Web Shop from Moët Hennessy
12
High-Tech Cosmetic Stores
Sephora Beauty TIP Workshops are Spaces to Teach, Inspire and Play
11
Trial-Based Shoe Stores
Nike SoHo Lets Consumers Get the Best Shoe Through In-Store Tests
10
Virtual DIY Training Courses
The Lowes Holoroom How To is an Instructive VR Training Clinic
9
Educational In-Store Sessions
'Today at Apple' Introduces Interactive Teachings on Design and More
8
Retailer Lifestyle Workshops
The IKEA Live Lagom Event Series is Encouraging Sustainable Living
7
Community-Focused Boutiques
The 'House Of' Boutique Promotes Tennessee Fashion Designers
6
Slow-Drip Coffee Shops
'Minedrip' Turns Every Customer into a Barista with Self-Serve Coffee
5
Fitness-Focused Writing Workshops
Toronto's Bond Running Recently Hosted an 5K Run for Writers
4
Branded Makeup Classes
The Free 'No-Makeup Makeup' Classes Teach Consumers How to Apply Makeup
3
In-Store Game Development Classes
Microsoft's Xbox Academy Teaches Game Development and More
2
Beauty Store Makeover Sessions
Sephora's unNUDES Event Gives Shoppers a Perfect Lips Mini Makeover
1
Digital Art Workshops
Dubai's Apple Store Hosts Art Workshops With In-Store Devices
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Patisserie-Inspired Beauty Pop-Ups
Estée Lauder x Ladurée Partner for Sensorial Makeup
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
Restored Cafe Culture Retailers
The New Starbucks Coffee House Design Revives the Local Cafe Feel
Luxe Designer Beauty Activations
YSL Launched an Entertainment-Themed Light Club 2.0 Concept
Soft-Pink Cosmetics Pop-Up Stores
This Kylie Cosmetics Pop-Up Store Featured Bestsellers
Sensorial Luxury Beauty Stores
The Aesop Flagship Store at Sanya International Boasts Elegance
Travel-Inspired Skincare Pop-Ups
Drunk Elephant Launched a ‘See Yourself in a New Flight’ Pop-Up
Immersive Fashion Pop-Ups
SHEIN Launches Multi-Category Toronto Shopping Experience This Spring
Authenticity-Centric Beauty Series
Sephora Adds to Its 'We Belong to Something Beautiful' Campaign
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
AI-Powered Shopping Experiences
SOOT Introduced Moodboard-Inspired Shopping
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
Uniquely Commemorative Skincare Pop-Ups
Glow Recipe will Host a Beauty Night Market in L.A.
Customizable Beauty Brands
The Body Lab Offers Customization Expertise into Body Care
Grocer-Inspired Beauty Retail Pop-Ups
The Benefit Benemart Holiday Concept Shop is at Selfridges
Elite Authenticator Programs
Vestiaire Académie Fights Counterfeit Goods with Specialized Training
Retail Store Revamps
H&M Updates Shopping Experience with Luxe, Tech-Savvy Store in London
Nature-Inspired Coffee Boutiques
Nespresso Opens a Retail Location in Yorkdale Shopping Centre
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Botanical Lab Beauty Stores
L’OCCITANE Launched a Multi-Sensory Store Featuring Five Zones
Immersive High-Fashion Retail Experiences
Alaïa Opens a Bookstore and Café at Its Flagship Store
Mixed-Reality Makeup Studios
Kosé Corporation Debuted a Beauty-Tech Innovation at CES 2025
Immersive Night-Market Skincare Events
Glow Recipe Brings its Night Market Pop-Up to NYC
Exclusive Upscale Holiday-Edition Pop-Ups
The Magical House of Chanel Opens its Doors at Harrods
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Concert-Centric Makeup Activations
Sephora Canada will Launch 'Shimmer Studio by Sephora' Pop-Up
Concept Perfume Stores
Lush's Perfume Library Provides Consultations with Fragrance Experts
Sensory Accessibility Programs
Lush Cosmetics Partners with KultureCity for a Pilot Program
Premium In-Store Experiences
Lancôme's Domaine de la Rose Flagship Offers Discovery Zones
Selective Retail Pop-Ups
'Woolrich Black Label' by Todd Snyder is Taking a New Retail Approch
Pampering Beauty Flagships
The Charlotte Tilbury Flagship in Covent Garden Features a Skin Spa
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Luxury Beauty Boutiques
Estée Lauder Canada Has Unveiled Its Skin Longevity Institute
5g-Enabled Retail Showcases
Singtel is Surpassing Consumer Expectations with 5G Retail
Beauty Hack-Inspired Campaigns
Vaseline Launched 'Vaseline World' Based on Social Media Content
Gamified Beauty Pop-Ups
The Players' Lounge Pop-Up by NARS Spotlights Complexion Products
Assistive Beauty Systems
L'Oréal SYNC Makes Applying Makeup More Enjoyable & Accessible
Pride-Supporting Cosmetic Campaigns
Sephora and Haus Labs by Lady Gaga Partnered for Pride Month
Pink-Themed Summer Pop-Ups
The LANEIGE Bounce Around the City Pop-Up Launches in Five U.S. Cities
Beauty Bodycare Partnerships
Sephora Has Teamed with the Brazilian Bodycare Brand Sol De Janeiro
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Revitalized Shopping Destinations
Foot Locker's Home Court is a Basketball-Inspired Retail Space
Immersive Fragrance Retail Locations
The Perfume Shop Experiential Store is Located in Stockport
Multi-Sensory Flagship Stores
KATE Shibuya Offers Immersive Digital and Physical Experiences
Tailored Retail Experiences
Levi’s Reinvents Retail with NextGen Indigo Shopping Experience
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Luxe Pop-Up Experiences
Victoria Beckham Beauty Hosts an 8-Day Pop-Up for New Fragrance Launch
Influencer-Focused Retail Stores
Princess Polly is Adding New Stores with Selfie Mirrors, Events
Holographic Fragrance Installations
The Perfume Shop Stores Incorporate Holographic Technology
Interactive Skincare Labs
Cetaphil Launched an Educational Pop-Up Experience in Downtown Toronto
AI Beauty Shopping Experiences
Revieve x Google Cloud Launch the Next Gen AI Advisor Series
UK Beauty Summer Pop-Ups
Mecca Cosmetica is Hosting a Summer Pop-up in London and Manchester
Curated Neurobeauty Sets
selfmade's Neurobeauty Bundle Brings Ease to the Skin and Mind
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Record-Breaking Autonomous Supermarkets
Sensei Debuted a Groundbreaking Supermarket at NRF 2025
Digital Travel Retail Experiences
Clarins Debuted an Initiative at the Airport in Hainan, China
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Luxury Beauty Houses
Chanel Unveils First House of Beauty Destination in Paris
Unique Cosmetics Launch Events
Summer Fridays will Host a London Newsstand Pop-Up
Virtual Beauty Speakeasies
e.l.f. Cosmetics' Virtual Luxe Lounge Offers an Exclusive Experience
Fragrance-Focused Escape Rooms
The Perfume Shop Created the UK’s First Perfume-Themed Escape Room
Community-First Beauty Hubs
The Immersive Club MAC Retail Concept Features Experiential Zones
Holiday-Specific Beauty Pop-Ups
Beauty Pie is Launching a 'Beauty Pie Holiday Party' in Mayfair
Creativity-Centered Workshops
Gap's Workshop Initiative Empowers Local Makers in San Francisco
Elevated In-Store Experiences
Bath & Body Works Adapts its Store Designs to Appeal to Gen Z
Immersive Haircare Pop-Ups
The Kérastase House of Gloss Shares Hair Transformation & Education
Beauty-Inspired Guided Tours
L’Oréal and the Louvre Teamed Up to Offer 'Of All Beauties'
Kid-Friendly Beauty Events
Beauty Explorer Day Sparks Kids' Interest in the Beauty Industry
In-Store AI Stylists
Skechers' Luna Helps Customers Choose What to Buy
Youth-Safe Skincare Hubs
Cult Beauty's Gen A–Z Hub Educates and Empowers Gen Alpha and Gen Z
Informative Skincare Initiatives
Dermstore's #HonorYourSkin Campaign Features Industry Experts
Australian Beauty Store Expansions
Adore Beauty Unveils a Physical Store in Westfield Southland
In-The-Dark Cosmetic Pop-Ups
KissMe Ferme Debuts the Rouge Shop in the Dark Event
Cult Beauty Retail Partnerships
Rhode Will Launch at Sephora, Marking Its First Retail Expansion
Saloon-Style Beauty Pop-Ups
Clarins' Sweetheart Saloon Celebrates New Lip Products & Shades
Satirical Skincare Campaigns
Sephora Launches 'Skin Obsessed' Campaign with Taika Waititi
Luxurious Lipstick Pop-Ups
Valentino Beauty will Host a Spike Valentino Pop-Up in NYC
Beauty Brand-Supported Basketball Partnerships
Sephora Canada Becomes Partner of the Toronto Tempo
Retail Rage Rooms
Miista's Rage Room Invites NYC Customers to Destroy and Express Emotions
Conscious-Focused Retail Stores
ATLAS Opens its Doors in Westfield Century City
Beauty Store-Created Docuseries
‘Faces of Music’ Celebrates the Artistry of Beauty and Music
Immersive Beauty Shopping Experiences
e.l.f. Cosmetics Launches a New Collaboration with Obsess
Small Business Retail Spaces
IKEA Valencia Strives to Support Small Businesses with Free Space
Self-Care Festival Activations
Tree Hut Set Up a Remix Your Self-Care Experience at Lollapalooza
College-Inspired Haircare Pop-Ups
Monday Haircare Hosted an Interactive Pink Truck
Canadian-Specific Beauty Creator Programs
Sephora Canada Introduced its 'Sephora Squad Canada'
Mix-and-Match Aroma Installations
The H&M Nolita Pop-Up Lets Guests Create NYC-Inspired Scents
Hyper-Targeted Shoppable Posters
Glossier and Shop Launched Posters with Geo-Gated Location Tech
Experiential Airline Stores
The Emirates World Travel Store Features Lounge Displays
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Beauty Loyalty Programs
Sephora Plans to Introduce a New Customer Loyalty Program in the UK
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
In-Store Beauty Bars
Walmart Beauty Bars Help Customers Discover Products & Test Samples
Surrealist Pink Pop-Ups
Hourglass Cosmetics is Hosting the Unreal Pop-Up Shop in NYC
Distinctive Luxury Retail Spaces
The Jacquemus Boutique in West Hollywood is Thoughtful and Chic
Toronto Mall Beauty Expansions
Sephora's Grand Opening at the Well Offers Free Incentives
Intimate Cosmetics Events
Makeup by Mario will Host a Master Class in Toronto Courtesy of Sephora
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Collaborative Cosmetic Concept Shops
Hourglass and Barneys New York Partnered for a Concept Store
Approachable Retailer Branding Updates
The Latest Walmart Brand Refresh Reflects its Legacy
Art Deco-Inspired Tech Retailers
The Apple Miami Worldcenter is Set to Open this Friday
Makeup Vending Machines
Irá Booth Offers On-the-Go Makeup with Style and Technology
Science-Driven Skincare Shops
Estée Lauder's Skin Longevity Institute Offers Skin Analysis
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
Inclusive Retailer-Backed Films
The Sephora Beauty & Belonging Film Prioritizes Diversity
Teen Skincare Hubs
Indu 101 Educates, Empowers and Inspires Young Beauty Consumers
Accessible Fashion Tours
The Walmart Style Tour Shares Personalized Color Analysis & Styling Tips
GenAI Makeup Marketing
MAC Cosmetics is Tapping into the Power of Adobe Firefly Services
Education-Supporting Beauty Brands
Sally Beauty Debuts Its Annual Rooted in Success Initiative
Retail Innovation-Focused Events
Spar International Hosts the Spar Transform Event to Boost Retail
Beauty Brand Development Courses
The Lipstick Lesbians Created the Let's Learn About Beauty Course
Relaxing Personal Care Stores
The Bath & Body Works Gingham+ Store Design is Elevated
Skincare Tailgate Tours
The Bubble Skincare Tailgate Tour Brings Premium Formulas to Gen Z
Shoppable Beauty Metaverses
The Fenty Beauty Experience on Roblox Shares an Exclusive Gloss
Black Women-Focused Haircare Pop-Ups
Gymshark Debuted the Twist N' Sets Pop-Up Salon in London
3D Beauty Shopping Experiences
Benefit Cosmetics and Obsess Team Up on a 3D Shopping Experience
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
Branded Creativity-Focused Workshops
The LEGO Group Unveils Its 2025 Creativity Workshop Series
Boutique-Style Fragrance Shops
The Perfume Shop Boutique Stores Offer a Refined Retail Experience
Foundational Skincare Classes
MasterClass' Skin Health Series Shares Expert Tips and Guidance
Clean Makeup Initiatives
Sephora Canada will Host a Free Makeup Masterclass at The Bentway
Exploratory Art Exhibits
The Saga of the Department Stores Exhibit Explores Shopping’s Evolution
Autoshop-Transformed Skincare Boutiques
Bernheimer Architecture Designs New Malin+Goetz Store
Scandinavian Aesthetics-Forward Shop Designs
Quadrant Design Shapes the Atmosphere in Eton's Shop
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Beauty-Incentive Programs
Sephora's Beauty at the Bentway Will Offer Free Beauty Samples
Energetic Green Retail Makeovers
Heatherwick Studio Updates a Longchamp Store in Manhattan
Professional Masterclass Tours
Sephora and Mario Dedivanovic are Expanding Beauty Education
Student Skincare Packs
Lush's Curated and Custom Boxes Make Day and Night Skincare Accessible
Interactive Store Hubs
The Samsung Experience Store at Scarborough is a New Hub for Tech Lovers
Retail-Exclusive Skincare Ranges
Skin + Me is Debuting an Exclusive Line at John Lewis and Boots
Corporate Inclusion Transformations
Walmart Leads Major Shift in Corporate Diversity Strategies
Premium Indian Beauty Kiosks
Character Cosmetics Opens its New Lulu Mall Kiosk for Indian Shoppers
In-Store Repair Workshops
Primark's Free Love It for Longer Teaches Simple Mending Techniques
Various Textural Homeware Boutiques
Studio Shoo Designs a Retail Space for Estil.io in Armenia
Application Optimization Tools
Resume Workshop Tailors Resumes to Fit the Jobs You’re Targeting
AR Merchandising Tools
Instore Activation Enhances Trade Marketing With Real-Time AR Solutions
Teacher Appreciation Giveaways
GIMME Beauty's Back-To-School Campaign Focuses on Teachers