This list of toy trends in November 2022 emphasizes the growing popularity of "kidult"-focused products that appeal to children, students, and consumers who are kids at heart. While products like these often rely on themes of nostalgia and scarcity for marketability, part of the fascination lies within the idea of healing one's inner child.
A notable example is the instructional science kit 'Just Add Baking Soda,' which was released by Griddly Games. This kit offers over 20 at-home science experiments that can be enjoyed by both kids and adults. The user may make decorations, bath bombs, volcanoes, and more by adding baking soda while learning about chemical reactions and scientific procedures.
Similarly, General Mills is reintroducing its popular ‘Cereal Squad’ collectible toys in specially marked boxes of its cereals. Consumers are encouraged to collect all of the characters in the series, while the Wendell the Baker toy, largely regarded as General Mills' most well-known character from the 1990s, is an exclusive addition for 2022.
Top 30 Toys Trends in November
From Spinning Toy Dolls to Collectible Anthropomorphized Toys:
Kanesa D — Nov 19, 2022 — Life-Stages

30
Screenless Learning Wands
The Kinoo Magic Wand is for Independent & Family Play

29
Candy-Themed Toy Dolls
MGA Entertainment Announces a Super-Sweet 'L.O.L. Surprise!™' Collaboration
28
90s-Inspired Plush Toys
Rubies Launches the 'Kidrobot' Plush Toy Collection for Kids and Kidults
27
Nostalgia-Inducing Cereal Toys
General Mills Relaunches the Collectible 'Cereal Squad' Toys
26
Video Game-Themed Play Cars
The Jakks Pacific Super Mario Kart 24V Ride-On Racer is Authentic
25
Adult-Focused Modeling Dough
Hasbro Revamps its Classic Scented Play-Doh for the Kidult Market
24
Sustainable EV Toys
Little Tikes’ Cozy Coupe Aims to Get Families Thinking More Sustainably
23
Anime-Inspired Huggable Plushes
Premium Bandai Reveals a Life-Sized Garchomp Pokémon Plush
22
Sporty Collectible Dolls
The L.O.L. Surprise! x FIFA World Cup Qatar 2022 Inspires Champions
21
NFT-Based Plush Toys
VeeFriends Launches Physical Version of Its Signature NFTs at Toys"R"Us
20
Replica Sci-Fi Toy Kits
The Playmobil Star Trek Klingon Bird of Prey is Star Trek-Approved
19
Educational Science Kits
Griddly Games Launched the 'Just Add Baking Soda' Science Kit for Kids
18
Nostalgic Toy Stores
Christmasville Cove is a Tennessee-Based Retailer of Fun Toys for All Ages
17
Customizable Vinyl Toys
Makeship Launches New Vinyl Figures Collection for Content Creators
16
Building Block Foosball Tables
The LEGO Table Football Has a Compact, Tabletop Design
15
Tri-Level Luxury Dollhouses
The American Girl x KidKraft Luxury Dollhouse is for 18-Inch Dolls
14
Hero-Inspired Armored Figurines
The New LEGO Hulkbuster Set is Perfect for Marvel Collectors
13
Wish-Making Lantern Collectibles
Lil Wish Lanterns Activate Imagination Through Positivity & Play
12
Collectible Anthropomorphized Toys
Epoch's Calico Critters Line Opens a Direct-to-Consumer Website
11
Nostalgic Sci-Fi Toys
Playmates Launched a Series of Retro 'Star Trek' Figurines for Adults
10
Spinning Toy Dolls
'Sky Dancers,' the Flying Toy Dolls from the 90s, Are Back in Stock
9
Tabletop Horror Games
'The Longest Rest' is a Horror Take on the Classic Tavern Tale
8
Wine-Themed Board Games
Monopoly Napa Valley Edition Reimagines the Board with Famous Wineries
7
Whimsical Collaborative Figurines
Asterisk Taps How2work for Tim Comix Figure by Martí Guerrero
6
DIY Bath Bomb Kits
Caribou Gifts Debuted the 'DIY Bath Bomb Making Kit' for Interactive Fun
5
Dice Manipulation Board Games
'Tesseract' is a Cooperative Strategy Game for 1-4 Players
4
Comic Book Antihero NFTs
McFarlane Toys Launches New 'Spawn' Digital Collectible Series
3
Mini Tug-of-War Games
Tug! is a Family Party Game That Puts Brains and Brawn to the Test
2
Gamified Action Figures
G.I. JOE Celebrates its 40th Anniversary with a World of Tanks Debut
1
Strategic Swine Board Games
The 'Badageetchy' Silly Strategy Board Game is for Two to Five Players
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Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
Baking-Inspired Scented Plushies
TeeTurtle Launches the Sanrio Scented Cupcake Reversible Plushies
Show-Inspired Collectible Dolls
Netflix and Mattel Introduces Squid Game Collectibles
Show-Inspired Miniature Toy Sets
The Stranger Things Polly Pocket is an Adorable Playset
Spooky Pop-Up Launches
The Spirit Halloween 2024 Animatronic Collection Has Been Released
Baked Goods Plushies
Tim Hortons Turned Fan-Favorite Menu Items into Collectible Soft Toys
Spooky Infant Essentials
Hello Bello and Beetlejuice Collaborate on Limited-Edition Diaper Designs
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Halloween-Ready Animatronic Line-Ups
HalloweenCostumes.com Debuted Its 2024 Halloween Animatronics
Collectible K-Pop Cereals
General Mills Dropped Limited-Edition TXT Cereal Boxes for Gen Z
Holiday-Ready Cartoon-Themed Collections
The Forever 21 x Sanrio Holiday Collection is Playful
Outdoor Anime QSR Toys
These McDonald's Japan Pokémon Happy Meal Toys Come in Eight Styles
Treat-Themed Crafting Dolls
Far Out Toys' Pretty Sweets Invites Kids to Customize Mini Desserts
Video Game Meal Toys
The McDonald's Japan Mario Kart Happy Meal Toys Come in Two Sets
Indulgent Snack Cake Collections
Wonder’s New Snack Line Offers a Modern Twist on Nostalgic Treats
Valentine's Day Cereal Lines
General Mills Unveils its Valentine's Day Line Across Multiple Brands
Doll-Inspired Movie Launches
Mattel Plans to Release More Movies Following 'Barbie's' Success
Plush Toy-Inspired Cupcakes
Baked by Melissa Squishmallows Cupcakes are Here for the Holidays
Soda Advent Calendars
Jones Soda's 2024 Advent Calendar is Creative and Exciting
Gen Alpha Barbie Launches
Barbie Announces New Doll Lineup Targeted Towards Older Fans
Cookie-Inspired Cosmetics
Hard Candy x Girl Scouts is a Limited-Time Treat for Beauty Lovers
Cuddly Costumed Dolls
The Barbie Cutie Reveal Care Bears Series Shares Fun Surprises
Cute-Themed Collectible Bags
Sugoi Mart Launched its Kawaii Lucky Bag, Featuring Japanese Goods
Candy-Scented Squish Toys
These New Squishi Products Were Created with Mondelēz International
Sauce-Inspired QSR Capsules
Wendy's x Lonely Ghost Unveil a Limited Edition Merchandise Collection
Edible Adventure Game Sets
'Gummyquest' Transforms Tabletop Gaming Pieces into Gummy Candies
Pastel Anime-Themed Fashions
The Hot Topic x Cinnamoroll Collection is Officially Licensed
Sensory Stimulated Toy Cars
Hot Wheels' Flippin’ Fast Die-Cast Cars are Made with ASAN
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Halloween-Inspired Snacks
Mars Has Released Its Halloween Lineup, Which Includes Seven Products
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
Elf-Themed Baked Product Lines
Pillsbury’s Funfetti Debuts Products for the 2024 Holiday Season
Shareable QSR Meal Toys
McDonald's Happy Meal Now Offers Two Toys to Gift this Holiday Season
Collectible Sensory Toys
Moj Moj Delights Kids and Adults with Textures, Characters & Surprises
Viral Video Content Toys
Bonkers Toys Received Licensing for 'Skibidi Toilet' Toy Lineup
Expansive Seasonal Pet Products
The Petco Merry Makings Holiday Collection is Packed with Options
Squishable Construction Toys
Squishmallows x BLDR Playsets Feature Soft Belly Pieces
Collaborative Collection Expansions
Hard Candy and Girl Scouts Bring Back Their Sweetest Collab
Mutating YouTuber Toys
Moose Toys Collaborated with MrBeast on MrBeast Lab Figures
Crowdfunded Circular Childrens Toys
Tiny Earth Toys is Launching a Kickstarter for 'Tiny Spaces'
Streaming Service Gift Boxes
The Netflix Gift Box Shares Collectibles from Favorite Franchises
Early Development Toys
Spin Master Collaborated on the Educational Ms. Rachel Collection
Superhero Chocolate Products
Kinder, DC and Funko Collaborated on Limited Edition Products
Springtime Holiday Cereal Branding
Lucky Charms Limited-Edition Packaging is Here for Spring
Spooky Lunch Snack Ranges
These General Mills Halloween Products Come in New and Returning Options
Bouncy Plush Collectibles
Beanie Bouncers Support Active Play and Endless Imagination
Toy-Themed Jelly Beans
Jelly Belly and Mattel Partnered on Two Toy-Inspired Products
Multisensory Toy Boxes
The Janod Boxes Stimulate Sight, Touch, Hearing and More
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Festive Candy Gifting Ranges
Mars 2024 Holiday Gift Guide Includes a Variety of Tasty Treats
Candy-Themed Gaming Experiences
Sour Patch Kids and Roblox Partnered on a New Experience
Sweet-and-Salty Costumes
Spirit Halloween Debuted Auntie Anne's and Cinnabon Costumes
Kidult Cougar Plushies
Build-A-Bear's "After Dark" Valentine's Day Collection Has Cuddly Cougars
Modeling Dough Fashion Dolls
Hasbro and Mattel Created the Play-Doh Barbie Collection
Interactive Educational Toy Lines
LeapFrog Debuts Its Latest Collection at Toy Fair 2025
Adult-Targeted Plush Toys
Build-A-Bear After Dark Shares Gifts & Collectibles for "Kidults"
Anxiety Relief Plush Toys
The Worry Monster Teaches Kids to Express Their Feelings
Bakery Brand Beauty Products
Sprinkles Cupcakes Beauty Products Will Arrive in 2025
Pop Art Legend-Honoring Dolls
Mattel Creations Celebrates Keiichi Tanaami with Whimsical Designs
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Educational Plush Toys
Slumberkins' 'Dragon Egg Hatchlings' Toys Inspire Emotional Development
Wizardly Candy Toy Partnerships
The Kinder Joy Harry Potter Funko Pop! Collection Has 10 Figurines
Sensory Dough Toys
Play-Doh 6 Variety Compounds are Uniquely Textured & Scented
Immersive Cereal Cities
Kellogg's Town Welcomes Virtual Visitors in a Breakfast World
Phygital Fairy Toys
The HOLOBRITE Pixie Lantern Mixes Physical and Digital Play
Festive Gummy Candy Ranges
The Haribo Holiday Collection Has New and Returning Favorites
Toy-Themed Ice Creams
These Two New Turkey Hill Ice Creams Come in Two Flavors
3D-Printed Appliance Ornaments
Aldi's Specialbuys Inspired Limited-Edition Christmas Baubles
Squishing Jellybean-Scented Toys
Jelly Belly Squishi Toys Come in 12 Different Scents
Book-Themed Collectibles
Booksy's Tiny Books & Figures Inspire a Love of Reading in Kids
Consumer-Inspired Baking Products
These General Mills Holiday Cookie Products are Arriving Now
Seasonal Character Mashup Cereals
Monsters Frightful Friends Cereal Has Four Flavors in One Box
Nostalgic Bath Product Lines
Mr. Bubble Unveils Options for National Bubble Bath Day
Holiday-Ready Toy Product Lilnes
Crayola Has Unveiled Its 2025 Holiday Product Lineup
Spring-Themed Toy Collections
MGA Entertainment Emphasizes DIY Creativity, Surprises & Pastel Hues
Mix-and-Match Scented Bracelets
Jelly Bands Simplify Jewelry-Making with Snappable Beads
Kid-Inspired Learning Programs
Staples Has Announced the Expansion of Staples Kids Learn + Play
Specialty Holiday Treat Expansions
Festive Limited-Edition Treats Bring Holiday Cheer to Canada
Easter-Themed Animation Merch
CandyRific Gabby's Dollhouse Products Will Arrive in the Spring
Vibrant Slime Collections
Sloomoo Institute Introduced 18 Colorful Slimes
Gen Z-Focused Board Games
Mattel Launches Scrabble Together for Non-Competitive Gen Z Consumers
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
Football-Themed Cereal Packaging
This General Mills Football Packaging Updates Several Brands
Crystal Floral Arrangement Kits
Cra-Z-Art's DIY Crystal Floral Kits Double as Decor for All Ages
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Exclusive Toy-Inspired Candy Bars
The IT'SUGAR Barbie Chocolate Bars Were Created with Mattel
Spooky Treat-Inspired Calendars
Ferrero Unveils its 31 Days of Halloween Countdown Calendar
Limited-Edition Seasonal Biscuits
These pladis 2024 Seasonal Products Come in Many Options
Festive Memory-Making Toys
Slumberkins' Yeti to Shine Helps Kids Embrace New Holiday Traditions
Wholesome Fun-Focused Snacks
Get'ems from Gerber Turns Kids' Snacktime into Moments of Discovery
Surreal Dark Comedy Toys
Moose Toys Created a Line for YouTube-Viral Amazing Digital Circus
Whimsical Miniature Toy Campaigns
LEGO Celebrates Star Wars Day 2025 with a Free Grogu Toy
Emotional Well-Being Dolls
Kid Kreations' Heartfuls Support Self-Belief and Resilience in Children
Glamorized Drinkware Collections
The Barbie x Stanley Collaboration Features Eight Unique Tumblers
Spooky-Fun Fast Food Meals
HalloWEENDY's Kicked Off with New Frosty Frights Kids' Meals & Toys
Cartoon Cafe Collectibles
MGA and Sanrio Collaborated on Miniverse Make It Mini Food Hello Kitty
Cinnamon-Flavored Low-Sugar Candies
These New SmartSweets Products are Arriving in January 2025
Emotional Exploration Plushes
Emotional Baggage by Solobo Toys Helps Kids with Playful Expression
DIY-Inspired Doll Designs
Rainbow High Unveils Its Exciting New Lineup of Products and Experiences
Branded Creativity-Focused Workshops
The LEGO Group Unveils Its 2025 Creativity Workshop Series
Squishy Fortune-Telling Toys
This Fortune Teller Squish Ball Reveals Answers with a Squeeze
Dark-Comedy Inspired Cereals
Kellog's Debuts Wednesday Cereal in Cookies & Creme Flavor
Video Series Toy Lines
Moose Toys Will Create a Toy Line for The Amazing Digital Citrus
Nostalgic Spring-Ready Fashion Capsules
Filling Pieces Unveils its Gelato Games Capsule for SS24
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Cereal-Inspired Accessories
Pebbles Cereal & Susan Alexandra Collaborated on Vibrant Designs
Reimagined Holiday Spots
NBA's Jingle Hoops Returns with a Holiday Spot Featuring Action Figures
Career Aspiration Doll Collections
Barbie introduces the New Dream Besties Lineup
Fragrant Rollerball Toys
Yummiland Num Noms Body Scents Helps Gen Alpha Create DIY Scents
Friendship-Celebrating Doll Brands
Maison Battat's Hey Bestie™ Product Range Emphasizes Positivity
Inspiring Entreprenurial Dolls
The American Girl 2025 Girl of the Year Speaks to Gen Alpha
Celebratory Cinnamon Bun Ranges
The Latest Cinnaholic Treats Celebrate Moms and Grads
Toy-Themed Sour Candies
Care Bears Sour Grumpy Gummy Bears Were Created with Warheads
Fantastical Collectible Dolls
L.O.L. Surprise!'s Fantasy-Themed Dolls Share New Play Patterns
Sticker Fashion Dolls
Decora Girlz Merge Creative Style Expression and Sticker Play
Age-Inclusive Board Games
Hasbro Revamps its Classic Board Games to Accommodate Aging Consumers
Long-Haul Flight Toys
Turkish Airlines Created My Travel Buddy for Young Travelers
Collectible Figurine Action Games
Funko! Announced 'Funko Fusion' for Modern Platforms
Cartoon-Inspired Holiday Capsules
The Pokémon Center Presents its 2024 Holiday Collection
YouTuber-Inspired Developmental Toys
Spin Master Unveils a New Ms. Rachel Toy Collection
Charming Creepy Collectibles
Deddy Bears Unbox from Coffins with Autopsy Reports
Nutritious Toddler Snack Ranges
The Latest Once Upon a Farm Products Come in Three Varieties
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
Low-Cost Holiday Retailer Guides
The Dollar General Holiday Toy Guide Has Options Under $20
Nostalgic Revived Crayon Colors
Crayola is Bringing Back Some Retired Colors of its Archives
Developmental Bath Toys
The Your (Un)Ordinary Bath Toy Collection Encourages Sensory Exploration
Nostalgic Baking Tool Ranges
Ann Clark Expands Its Product Line with 20 New Offerings
Playful Puppet Baby Toys
Kids Preferred Taps Sesame Street for a Snuggly Baby Accessory Capsule
Frighteningly Festive Candy Products
These New Bazooka Candy Brands Halloween Products are Tasty
Authentic Asian-American Dolls
The Jilly Doll Celebrates Heritage & Builds Confidence Through Play
Festive Collaborative Plush Workshops
Build-A-Bear Unveils the Hello Kitty and Friends Workshop
Witty Plushie Toys
Punchkins are 'Punny' Collectibles with 3D Details
Functional Gaming Toys
Nintendo's Latest Gashapon Toys Can be Added as Controller Parts
Expansive Child Product Ranges
The Latest Target Baby Products Will Come in Many Options
Sci-Fi-Inspired Toy Lines
Jazwares Partners with Netflix to Release a Stranger Things Capsule
Curated Autumnal Retailer Collections
ALDI Finds for September Help Shoppers Kick Off Fall
Child-Friendly Cartoon Art Lines
Peanuts and OOLY Unveil an Arts and Crafts Collection for Kids
Branded Wholesale Candy Ranges
These New Sweetish Candies Come in Gummies and Lollipops
Expanding Plush Collectibles
Miraball Shares Two “Little but Legendary” Surprises for Under $10
Dainty Children's Holiday Capsules
Janie and Jack Unveil a New Collection with American Girl