The top May 2018 toys include everything from motorcycle-inspired rocking chairs to official board games released by the CIA, as well as a mix of both high- and low-tech options for entertainment and education.
Classic kids toys like piggy banks and bubble-blowing wands are being unique new makeovers, with GoSave offering a connected plaything that helps to make money-saving fun and Candylicious Bubbles' Chocolate Bunny releasing edible chocolate-flavored bubbles.
Some of the most educational toys for kids that offer both tangible elements and digital learning include Microsoft's Project Zanzibar playmat, the empowering robotic dolls from Smartgurlz and the MangoBot toy, which helps to teach kids how to code in an easy-to-understand and intuitive way—without having to use a screen.
Top 25 Toy Trends in May
From Debate-Starting Card Games to Inflatable Dinosaur Toys:
Laura McQuarrie — May 27, 2018 — Life-Stages
25
Fidget Toy Candies
YOLO Candy's Fidget Pop Pairs Two Lollipop Flavors on a Spinning Unit
24
LEGO-Made Modular Furniture Pieces
Stüda's Life-Size LEGO Furniture is Appropriate for All Ages
23
Connected Gamified Piggy Banks
The 'GoSave' Smart Piggy Banks Make Saving Money Fun for Kids
22
Debate-Starting Card Games
The Master Debaters Smosh Edition Game Gets Conversations Started
21
Terrifying Alien Collectibles
Slideshow Collectibles Alien Queen Marquette is Scarily Realistic
20
Earth Day Kid's Collectibles
BoxLunch and Disney Created a Wall-E Collection for Earth Day
19
Motorcycle-Inspired Rocking Toys
Moto Rocker Captures the Feel of a Real Bike with Custom Pieces
18
Inflatable Dinosaur Toys
Jurassic World Inflatable Costumes Bring Fans Closer to the Upcoming Film
17
Architecture-Themed Kids Toys
Areaware's New Blockitecture Tower Set is Both Fun and Educational
16
Film Anniversary LEGO Sets
The Jurassic Park LEGO Set is Comprised Out of 360 Pieces
15
Color-Changing Toy Brand Cereals
The Funko Pop Cereal Has a Pop Culture Character in Every Box
14
Developmental Toy Subscription Services
'Elfbox' Delivers Personalized Toys Each Month
13
LEGO-Recreated Subway Systems
Aaron Chapman Created a LEGO Subway System Replica of the TTC
12
Screenless Coding-Teaching Toys
The MangoBot Toy Helps Children Three and Up Learn STEM Skills
11
Princess-Themed Board Games
Hasbro's Monopoly Disney Princess Edition is Perfect for Disney Fans
10
Realistic Figurine Collectibles
Mezco Creates a Freakishly Realistic One:12 Popeye Figurine
9
Streetwear Glow Stick Keychains
Supreme Dropped a Stylish Glow Stick Keychain for Kids and Adults
8
Miniature Villain Statues
DC Collectibles' Batman: the Killing Joke Statue Is Highly Limited
7
Plush Child Nutrition Kits
This Kit Uses Koalas and Animated Cards to Gets Kids to Eat Right
6
Biscuit Brand Board Games
'Milka Biscuit Run' is a Board Game Featuring Advertising Characters
5
STEM-Encouraging Robotic Dolls
Smartgurlz Robotic Dolls Teaches Young Girls About Coding Basics
4
Chocolate-Flavored Blowing Bubbles
Candylicious Bubbles' Chocolate Bunny Releases Edible Bubbles
3
CIA-Created Board Games
Two Official CIA Board Games are Being Developed for Everyone
2
Interactive Digital Playmats
Microsoft's Project Zanzibar Brings All Objects into a Digital Space
1
Recycled Plastic Kids Books
'The Queen of the Ocean' Book is Made from Plastic Found in the Ocean
Related Ideas
Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
AI-Powered Toy Attachments
The App-Paired ToyPal One Brings Soft Toys to Life for Screen-Free Fun
Anniversary-Celebrating Toy Collections
The LEGO® Group & Hasbro Unveil LEGO DUPLO® PEPPA PIG Sets
Celebratory Sci-Fi Toy Sets
The LEGO Star Wars 25th Anniversary Collection Has Five Sets
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Family Board Game Promos
Hasbro and Birds Eye Teamed Up to Encourage Family Bonding
Outdoor Anime QSR Toys
These McDonald's Japan Pokémon Happy Meal Toys Come in Eight Styles
Interactive Pixel Plushies
Eolo Toys' Pixel Hugs are Cuddly Plushes Enhanced with Tech Features
Adorable AI Conversational Toys
FoloToys Use AI To Offer Love, Entertainment, and Learning
Comic Book Hero Collectibles
Mattel Celebrates Iconic Comic Book Heroes with a New Line-Up
Talkative AI Toys
Bubblepal is a World-First Interactive Talking Toy Based on AIGC Technology
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
Doll-Inspired Movie Launches
Mattel Plans to Release More Movies Following 'Barbie's' Success
Educational Climate Change Toys
The 'Habitat' Educational Toy Brick Sets Come in Two Options
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
GenAI Brand Films
The Origin of Toys"R"Us Brand Film Was Made with OpenAI's Sora Tool
Gen Alpha Barbie Launches
Barbie Announces New Doll Lineup Targeted Towards Older Fans
Eco-Friendly Racing Toys
VTech's Turbo Edge Riders Inspires Racing and Recycling
Innovative Toy Creations
Fun In Motion Toys Launches TECTI, a Kinetic Building System Toy
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Inspiring Role Model Dolls
Barbie Role Models Celebrate Women from Around the World
GenAI Storybook Illustrators
Storybooks Turns Kids' Beloved Toys into Main Characters
New Year-Themed Plush Toys
These Year of the Dragon Plushies are Launching at Disney Store Japan
Candy-Scented Squish Toys
These New Squishi Products Were Created with Mondelēz International
Edible Adventure Game Sets
'Gummyquest' Transforms Tabletop Gaming Pieces into Gummy Candies
Introductory STEM Toy Sets
The Zig & Go from Djeco Combines Music and Forces in an Educational Toy
Sensory Stimulated Toy Cars
Hot Wheels' Flippin’ Fast Die-Cast Cars are Made with ASAN
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Nostalgic Toy-Inspired Fashion Collections
rue21 is Collaborating with Barbie® and Hot Wheels®
Pinkish Toy-Inspired Tech Products
The Caviar #Barbiecore Collection is Opulently Pink
Kid-Envisioned Urban Environments
The Little Big Playmat Takes a Creative Path to Design Problems
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
Viral Video Content Toys
Bonkers Toys Received Licensing for 'Skibidi Toilet' Toy Lineup
Nature-Inspired Pet Toys
A Team of Designers Create the Unique Triangle Toy for Pets
Virtual Pet Gaming Devices
Tamagotchi Unveils Three New Devices with Unique Finishes
AI-Enhanced STEM Toys
The Kidx Classbox Fuses Montessori Methods with NFC Tech & AI
Collectible Coloring Dolls
L.O.L Surprise! Loves Crayola Celebrates Creativity and Expression
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
Toy-Themed Jelly Beans
Jelly Belly and Mattel Partnered on Two Toy-Inspired Products
AI-Powered Plushies
Curio and Grimes are Collaborating on Artificial Intelligence Toys
Mutating YouTuber Toys
Moose Toys Collaborated with MrBeast on MrBeast Lab Figures
Crowdfunded Circular Childrens Toys
Tiny Earth Toys is Launching a Kickstarter for 'Tiny Spaces'
Early Development Toys
Spin Master Collaborated on the Educational Ms. Rachel Collection
Space-Exploring STEAM Toys
LeapFrog's Magic Adventures™ Line Arrives for Kids Five and Up
Video Game-Inspired LEGO Sets
LEGO Super Mario is Sure to Capture the Attention of Fans
Travel-Inspired Toy Catalogs
The Tennessee Playcation Catalog Shares the Joy of Travel
Virtual Pet Pizza Promotions
The Pizza Hut x Tamagotchi Collaboration Features a Pink Dough Pizza
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Eggshell-Made Digital Pets
The Original Tamagotchi Celebration Egg Has an Eco-Friendly Form
Bouncy Plush Collectibles
Beanie Bouncers Support Active Play and Endless Imagination
Collectible Plush Board Games
Clue: Squishmallows Edition is a Must-Have for Collectors
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Multisensory Toy Boxes
The Janod Boxes Stimulate Sight, Touch, Hearing and More
Cubic Video Game Candies
The PEZ Minecraft Collection is Arriving in September
Social Media-Free Flip Phones
The HMD Barbie Phone Fuses Nostalgic Style with Digital Wellness
Interactive Gaming Phone Cases
Bitmo Lab Introduces the Protective GameBaby Transformative Case
Iconic Toy Retailer Expansions
Toys"R"Us Canada Amplifies Retail Presence Ahead of Holiday Season
Interactive Play Experiences
LEGO's Superpower Academy Connects Families with the Power of Play
Digital Pet-Inspired Streetwear
The BAPE x Tamagotchi Collab Delivers Nostalgia with Style
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Autonomous Vehicle Kits
This Kit Teaches Kids How AI is Changing Transportation Dynamics
AI-Backed Family Toys
Mego Toys Showcases the New 2XL Cobot, an Interactive AI Toy for Kids
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Educational Plush Toys
Slumberkins' 'Dragon Egg Hatchlings' Toys Inspire Emotional Development
Screen-Free Pre-School Speakers
The Learn with Peppa Tonie Supports Pre-Readers with Audio Content
Big Apple Toy Blocks
These Machi Town (New York) Blocks by kiko+ Encourage Creative Play
Experiment-Based Playsets
Moose Toys' Beast Lab Reinvigorates Action Figure Category
Phygital Fairy Toys
The HOLOBRITE Pixie Lantern Mixes Physical and Digital Play
AI-Powered Toy Cars
Rocar is an Interactive Ride-On Robot Car for Kids Ages Two to Six
Interactive Response Robot Toys
The Star Wars Chatter Back Chopper Has More Than 40 Responses
Gen Alpha Creativity Workshops
The LEGO Group Launched Free Creativity Workshops for Ages 6-12
Pink-Hued Furniture Collaborations
The Barbie x Kartell Chairs Mark the Toy's 65th Anniversary
Buildable Paper Playsets
Playper's Curious Kingdom: Castle Playset Encourages Creativity
Fuzzy Musical Collectibles
Furblets are Interactive Toys That Introduce Furby to a New Generation
Virtual Pet Gaming Updates
Tamagotchi Uni Releases the Expansive Tama Portal Feature
Squishing Jellybean-Scented Toys
Jelly Belly Squishi Toys Come in 12 Different Scents
Book-Themed Collectibles
Booksy's Tiny Books & Figures Inspire a Love of Reading in Kids
Kid-Friendly Telescopes
The LeapFrog Magic Adventures Telescope Shares Images Taken by NASA
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Family-Focused Learning Toys
Chick-fil-A Debuts a Family Game Brand to Inspire Family Playtime
Kid-Inspired Learning Programs
Staples Has Announced the Expansion of Staples Kids Learn + Play
Fashionable Zombie Dolls
Zombaes Critter Chaos Dolls Have Spooky Mix-and-Match Features
Brick Builder Community Apps
The LEGO Play App Provides a Kid-Safe Space for Builders of All Ages
Waterless Fish Toys
Zhu Zhu Aquarium Encourages Imaginate Play Without Spills or Mess
Revived Retro Internet Games
Neopets is Celebrating its 25th Anniversary with New Revivals
Summer-Ready Toy-Branded Clothing
The Mattel Barbie Film Merch Collection is Expansive
Gen Z-Focused Board Games
Mattel Launches Scrabble Together for Non-Competitive Gen Z Consumers
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
Anniversary Virtual Pet Toys
Tamagotchi Connection is Back for the Toy's 20th Anniversary
Kid-Friendly Modular Sofas
The Figgy Play Couch is Launching in Durable, Family-Friendly Materials
Multifunctional Game Sets
The 'LEGO' Group is Merging Physical and Digital Play
Preschool Gaming Subscriptions
The Piknik App Subscription Service Shares Games for Preschoolers
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Hatching Duck Toys
Pets Alive's Mama Duck Surprise Hatches Ducklings and Fun Reveals
Cognitive Toy Subscriptions
Lovevery is a Subscription that Delivers Developmental Toys to Kids
Play-Inspired Global Holiday Campaigns
Toys"R"Us Has Introduced a New Global Holiday, Play Day
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Nostalgic Motion Games
Hungry Hungry Hippos: Move N' Munch Reimagines a Classic Game with AI Tech
Video Series Toy Lines
Moose Toys Will Create a Toy Line for The Amazing Digital Citrus
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Insect Habitat Toys
Smart Lab Toys' Insect Inspector Lab Bug Playground Encourages STEM Learning
Magnetic Building Playsets
Moose Toys' Tile Town Has Dynamic Action Tiles to Spark Imagination
Fashion Doll Board Games
Hasbro's Monopoly: Barbie Edition Has Players Build a Dreamhouse
Bilingual Baby Toys
Bebé Fuerte Explores Movement as Play
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
DIY Robotics Toys
The WindBots from Thames & Kosmos are Intricate Learning Toys
Gamified Digital Learning Platforms
Khired Kids Teaches Children Robotics, Coding, and More
Racing Video Game-Inspired Blocks
LEGO Introduces the Dynamic Super Mario Kart Set
Playful Wizard Toy Collections
Schleich and Warner Bros. Launch Wizarding World™
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
AI-Driven Financial Education Games
Money Smarts Unveils AI Financial Game on Indiegogo
Playtime-Encouraging Toy Capsules
Oreo Unveils the Art of Play Toys in Black and White
Adorable Inflatable Halloween Characters
Gemmy Industries Debuts a New BT21-Themed Inflatable
Makeup-Focused Toy Dolls
MGA Entertainment Introduces the DIY-Informed Yummiland Doll Collection
Age-Inclusive Board Games
Hasbro Revamps its Classic Board Games to Accommodate Aging Consumers
YouTuber-Inspired Developmental Toys
Spin Master Unveils a New Ms. Rachel Toy Collection
Stone-Like Supportive Toys
Play Maker Stapelstein Expands to the American Market
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
Kid-Friendly Portable Projectors
Little Tikes' Story Dream Machine Supports Early Literacy
Low-Cost Holiday Retailer Guides
The Dollar General Holiday Toy Guide Has Options Under $20
Family-Friendly Survival Games
Lego Debuts a New Fortnite Survival Crafting Game
Personalized Child Education Apps
Sandbox Group Launches the PlayKids+ Application for Ages 2-12
Playful Puppet Baby Toys
Kids Preferred Taps Sesame Street for a Snuggly Baby Accessory Capsule
Jelly Bean-Inspired Toy Collections
These Jelly Belly Toys Were Created with the Incredible Group
Functional Gaming Toys
Nintendo's Latest Gashapon Toys Can be Added as Controller Parts
Life-Sized Toy Construction Sets
The Funphix' 'Standard' is an Educational Outdoor Playset
Magnetic Building Tiles
Magna-Tiles Introduces its 'MicroMags' Product Line for Young Builders
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Learning-Focused Robotics Toys
The Robots In Motion Building Set Ignites STEM Interest in Youth
Phone-Style Counting Toys
Leapfrog's Chat & Count Emoji Phone Mimics a Real Phone to Teach Numbers
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
AI Birthday Party Invites
Teddy Party Helps Parents Send Invites to Their Kid's Birthday
Interactive Entertainment Board Games
MONOPOLY GO! Transforms Digital Mobile Game into Real Play
Playful Toy-Inspired Exhibits
The Eames Institute of Infinite Curiosity Debuts Toys & Play Exhibit
Play-Encouraging Intational Holidays
The UN Officially Marks the Inaugural Day of Play
Colorblind-Accessible Games
Mattel Commits to Creating Inclusive Play and Game Options
Superhero-Themed Retail Toys
McFarlane Toys Launches Three New Target Exclusive Figures
Arcade-Style Game Machines
Andamiro USA Launches the 'Crazy Toy 31' Game Machine