BoxLunch and Disney Created a Wall-E Collection for Earth Day
Madison Mackay — April 16, 2018 — Eco
Civic-minded web company BoxLunch and Disney teamed up to create a collection of Wall-E-themed toys and accessories to celebrate the upcoming Earth Day.
The range features a Wall-E Funko Pop! toy, which is perfect for kids who are fans of the movie. As well, children can boast one of the hats or socks that all feature classic characters from the movie. Keeping in line with Earth Day, the brand decided to create a watch that is made from recycled cork, making it both comfortable and eco-friendly.
As well as bringing awareness to the cause, the brand will donate a meal to a person in need for every $10 spent on the website. The BoxLunch and Disney Wall-E-themed line for Earth Day became available as of April 16th, with options for everyone.
The range features a Wall-E Funko Pop! toy, which is perfect for kids who are fans of the movie. As well, children can boast one of the hats or socks that all feature classic characters from the movie. Keeping in line with Earth Day, the brand decided to create a watch that is made from recycled cork, making it both comfortable and eco-friendly.
As well as bringing awareness to the cause, the brand will donate a meal to a person in need for every $10 spent on the website. The BoxLunch and Disney Wall-E-themed line for Earth Day became available as of April 16th, with options for everyone.
Trend Themes
1. Sustainable Collectibles - Opportunity to create collectible items with a focus on sustainability and eco-friendly materials.
2. Cause-related Marketing - Opportunity to align consumer purchases with charitable donations, creating social impact.
3. Branded Collaborations - Opportunity for brands to partner and create limited-edition collections for special occasions.
Industry Implications
1. Toy Manufacturing - Opportunity to develop eco-friendly toys that align with environmental causes.
2. Fashion Accessories - Opportunity to create sustainable fashion accessories, such as hats and socks, using recycled materials.
3. Watch Manufacturing - Opportunity to innovate in the watch industry by using alternative materials like recycled cork.
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