Its 2021 and genderless cosmetic products are still on the rise—even though, quite frankly, they should be the norm at this point. While the industry is working on confronting stigma and expanding the category, with a focus on inclusion and positivity, some pioneering examples of genderless cosmetics, fragrances, and skincare captured our attention with functional formulas and packaging done right.
Vietnam-born and Vancouver-based natural skincare brand Glacyo, for example, boasts an Amber Extract Anti-Aging Serum. The formula contains 69 Glacial Marine Minerals, Amber Extract, Ferulic Acid, Hyaluronic Acid, and a synergistic blend of Vitamins C, E, and B5.
Drugstore makeup brand Revolution Beauty, on the other hand, launched a TikTok beauty pageant earlier this year. The company emphasized the lens of celebrating diversity, inclusivity, and genderless beauty.
15 Genderless Cosmetic Products
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Gender-Nonconforming Skincare Brands
Soft Breaks Stigmas in Men's Skincare Routines
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Eco Gender-Free Fragrances
CK EVERYONE is an Environmentally Conscious Fragrance for All
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Cruelty-Free Unisex Fragrance Collections
Thin Wild Mercury's Line is Genderless & Eco-Friendly
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Amber-Powered Anti-Aging Serums
Glacyo Boasts a Multi-Functional and Genderless Self-Care Product
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Gender-Neutral Beauty Collections
GEKA's Genderless Beauty Collection Uses Sustainable Packaging
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Genderless Sustainable Makeup
Down Boy Studio is a Toronto-Based Makeup Label for Creatives
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Genderless Grooming Products
STMNT Grooming Goods are Formulated for an Array of Uses
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Sustainable Genderless Skincare
Ayond Offers Products Inspired by Resilient Desert Plants
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Next-Gen Beauty Pageants
Revolution Beauty Created a Beauty Pageant for the Tiktok Generation
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Youthful CBD Skincare
MOOD's Wellness & Personal Care Products are Functional & Genderless
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AI-Developed Millennial Fragrances
O Boticário & IBM Created Fragrances with Machine Learning
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Eco-Friendly Genderlesss Fragrances
Henry Rose Debuted Its Sevents Invigorating Fragrance, Smyth
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D2C Fragrance Kits
Snif Helps Consumers Experience a Scent Before They Buy
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All-Natural Functional Fragrances
Shocks of Love's Scent Rituals Support Daily Self-Care Rituals
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Genderless Fragrance Gift Sets
Henry Rose Unveils the Wardrobe Gift Set in Time for the Holidays
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Inclusive Performance Cosmetics
Serena Williams' Wyn Beauty Products are Made to Move
Assistive Fragrance Devices
L'Oréal My Aura Empowers People with Upper Limb & Visual Disabilities
Truth-Forward Beauty Campaigns
The Ordinary X Uncommon Unveil the Beauty Industry’s Biggest Myths
Ethereal Self-Care Collections
The Dream Collection by Rituals Targets Gen Z
Solid Perfume Gels
A'ddict's Minimalist Solid Perfumes Shine on Their Own & Layer Seamlessly
Eco-Friendly Feminine Care Products
Reign Wellness Debuted Eco-Friendly Tampons
Emotive Youth Skincare
The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters
Clean Mindful Cosmetics
Sonela's Lip Glosses and Liquid Blushes Fortify the Mind-Skin Connection
Sustainably Minded Skincare
Iluminar Skin Launches a Collection of Sustainable Skincare Solutions
Natural Luxurious Makeup Collections
Chanel's Les Beiges Collection Delivers Impeccable Results
Dissolvable Skincare Systems
Wanderluxe Beauty Makes Liquid-Free Cleanser & Serum "Petals"
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
24K Gold Skincare Collections
Goldie Lux Skincare Introduces the ONE Collection
Touchless Skincare Applicators
Lunaescent's Universal Skincare Beauty Tool Prevents Contamination
Vibrant Upscale Makeup Collections
Chanel's Spring 2025 Makeup Capsule Boasts Unexpected Pairings
Hydrating Bi-Phase Perfumes
Bella Hadid's Ôrəbella Perfumes are Alcohol-Free and Skin-Nourishing
Athlete-Starring Cosmetic Campaigns
Glossier Recruits WNBA Stars for its New Lip Gloss Debut
Mixed-Reality Makeup Studios
Kosé Corporation Debuted a Beauty-Tech Innovation at CES 2025
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Multifaceted Personal Fragrances
This H&M Beauty Fragrance Collection Builds a Scent Wardrobe
Rococo-Inspired Cosmetic Lines
Flower Knows Calls Attention to Its Violet Strawberry Rococo Line
Spa-Style Body Care
Glossier Unveils the Body Hero Collection with New Formulas and Designs
Skin Enhancer Fragrances
Glossier You Rêve and Glossier You Doux are Two New Subtle "Skin Scents"
K-Beauty Skincare Collections
COSRX Receives the Prestigious Amazon’s Choice Badge
Assistive Beauty Systems
L'Oréal SYNC Makes Applying Makeup More Enjoyable & Accessible
Hydroxytyrosol-Based Makeup Innovations
OLIVE ROSE is the World's First No Makeup Makeup
Targeted Plant-Based Cosmeceuticals
ID Skin Identity is a Line of Skincare for Gen Z
Non-Foaming Oil Cleansers
Sans Savon Launched a Non-foaming, Oil-Based Cleanser
Floral Celebrity-Made Fragrances
Kylie Cosmetics Launches the 'Cosmic 2.0' Eau de Parfum
Sensorial Beauty Brands
Daise Targets Gen Z and Gen Alpha with its Playful Fragrances
Teen-Targeted Skincare Products
InstaNatural Besties Offers Fun Ways for Teens to Enjoy Skincare
Summery Skincare Cosmetics
These New Tree Hut Products Include Fragrances and a Serum
Self-Care Wellness Sets
Grace & Stella’s Self-Care Essentials Glow This Valentine’s Day
Affordable Dermatologist-Developed Products
HH Science™ Launched an Affordable Skincare Line
Kid-Safe Makeup Kits
Jovy Makes EWG VERIFIED Makeup with Plant-Based Ingredients for Play
Affordable Nude Cosmetic Products
about-face Introduces the Nude Beach Collection
Skin-Caring Cosmetics
Versed Makeup Introduces Color Cosmetics That are Beneficial for Skin
Next-Gen Moisturizing Cosmetics
Make Up For Ever Super Boost Appeals to Gen Alpha and Gen Z
Prestigious Lifestyle Products
Officine Universelle Buly 1803 Expands Its Lifestyle Offerings
Gen Z-Focused Personal Care
Kiehl's New 'Pubic Service Announcement' Campaign Taps Ilana Glazer
Luxury Biotech Skincare Brands
AV Laboratories Skincare is The Future of Luxury Biotech Beauty
Solid Personal Care Sticks
WYOS' Everything Set Includes Take-Anywhere Solutions for Skin & Hair
Health-Focused Youth Skincare
Revolution Skin Shares Age-Safe Solutions for Gen Z & Gen Alpha
Genderless Menstruation Products
Vuokkoset's New Menstrual Care Collection is Gender Neutral
Hormone-Friendly Ayurvedic Skincare Brands
Aste Wellness Addresses Women's Health Throughout Life
Illuminating Skincare Balms
Haus Labs' Bio-Radiant Glassy Highlighter Balm Features 64% Skincare
Back-To-School Beauty Kits
ESW Beauty Launches the Glow Getter Kit
Luxury On-The-Go Skincare Lines
evolvetogether Launched the Convenience-Focused On-The-Go Edit
Skincare Research Hubs
The Ordinary’s New Website Grants Free Access to White Papers
Minimalist French Skincare Lines
Doré Offers Clean and Simple Skincare Products for "Lazy Girls"
Elder Millennial Skincare Kits
Bliss' New Campaign Connects with Older Millennials and Gen X
Upgraded Beauty Stick Formulas
BOOM! Beauty Upgrades the Formula and Packaging of Its Boomstick
Scientist-Founded Skincare Brands
Parëva Beauty Shares Radical Transparency and Proven Results
Accessibility-Enhancing Beauty Packaging
The Boticário Group Launches Inclusive Accessories
Anti-Aging Spa Duos
Green-Beauty Co. Boasts the Vitamin C Glow Serum & Vitamin A Supercharge Serum
Affordable Genderless Fragrances
The 'Arkive Makes Scents Collection' Features Four Scents
Sustainable Singaporean Skincare
Belle Femme Offers Inclusive and Accessible Skincare Solutions
Dermocosmetic Product Launches
Sisley Unveils Its Groundbreaking 'Sensitive Skin Soothing Care'
Non-Toxic Kid-Friendly Make-Up Kits
Klee Naturals' Kids' Makeup Kit Boasts Natural Ingredients
Holiday Beauty Advent Calendars
HH Science™'s Special Holiday Box Features 12 Products
Effortless Skincare Campaigns
Garnier's De-Glaze My Makeup with Me Pokes Fun at Beauty Fads
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
Women-Empowering Self-Care Products
Emmeline Skin is a New Skincare Brand Based in Scottsdale, AZ
Minimalist Masculine Skincare Sets
The Jaxon Lane Anti-Aging Skincare Routine is Gifting-Ready
Actor-Backed Hydration Products
Hyphen Launches a New Line of Hydrating Ceramide Skincare Products
Teen-Friendly Cosmetic Lines
Bonjou's Teen Line is the Ultimate Beauty Cheat Sheet
Ageing-Friendly Skincare Systems
Collage Beauty Introduces The Pro-Aging Skincare System
Fragrance-Focused Cleaning Products
These Fabulosa Seasonal Collections Have Captivating Scents
Water-Based Perfumes
Velvetvelo’s Alcohol-Free Fragrances Preserve the Skin and Its Microbiome
Ethical Skincare Brands
Jackie Loos Recently Founded the Eco-Conscious Tone Cosmetics
Natural Scent-Paired Perfumes
Skylar Nude Skin Eau de Parfum Blends with One's Natural Scent
Confidence-Boosting Youth Bodycare
C by Claire's Shares Fragrances and Bodycare for Gen Zalpha
Sensorial Jelly Serums
Milk Makeup's Skin-Caring Serum Sticks Take After Its Viral Jelly Tints
Affordable Skincare Expansions
Bubble Skincare Launches Full Collection at Major Canadian Retailer
Sustainable Beauty Expansions
Givaudan Has Completed the Acquisition of B.Kolormakeup & Skincare
Adult Anti-Aging Skincare Brands
'Boomer Babe Beauty' Offers a Curated Anti-Aging Collection
Microbiome-Friendly Fragrances
State of Change Specializes in Clean, Biocompatible Scents
Collaborative Beauty Collections
Nudestix Partners with Glamzilla for Limited-Edition Blush Kit
Inclusive Eye-Makeup Collections
Live Tinted Debuts its Ophthalmologist-Tested 'Legacy Collection'
Low-Cost Luxury-Inspired Cosmetics
Bath & Body Works Everyday Luxuries Collection is Affordable
Masculine Hybrid Skincare Ranges
Enhanse Men's Hybrid Skincare Supports Skin and Corrects Issues
Relaxing Self-Care Gift Sets
grace & stella Offers Holiday Gift Sets to Foster Feel-Good Moments
Color-Centric Beauty Packaging
Lumson's Absolute Collection is an Ode to the Color of the Year
Refined Candle Collections
VIGYL Re-Introduces Its Core Candle Collection
Sustainable Gold-Infused Skincare
Goldie Lux Skin Spotlights Colloidal 24k Gold
Mix-and-Match Sensorial Bodycare
Jukebox's Clean-Label Soaps & Deodorants Share Nostalgic Scents
Luxury All-Gender Perfumes
The Les Éternels De Balmain Fragrance Collection Has Eight Scents
Mythological Beauty Collections
Greek Mythology Inspired the Goddess Collection by Nobody's Child
Endocrine Support Skincare
Vice & Virtue Specializes in Endocrine Conscious Skincare
Results-Driven Natural Skincare
Britto Skin Shares the Power of Plant-Based Actives
Rainbow Skincare Sets
Beekman 1802's Bloom with Pride Set Features Colorful Mini Booster Serums
Sustainable Baby Skincare Lines
'Mini Humans' is Eco-Friendly and Safe for Sensitive Skin
Sensorial Plant-Powered Skincare
Doctrine Makes Vegan, Cruelty-Free Skincare with Eco Packaging
Serum-Focused Skincare Bundles
Glow Recipe Presents Its Serum Superstars Kit
Dreamy Artist-Approved Cosmetics
r.e.m. Beauty Introduces Two Shimmery Products for the New Year
Gen Z-Focused Packaging Enhancements
Free The Birds Designed BareMinerals' Serum Packaging
Moisturizing Fragrance Sticks
Tremendous Parfum and Scentinvent Technologies Created Three Scents
Skin-Caring Fragrance Balms
The Anywhere Fragrance by NOYZ is Alcohol-Free & Nourishing
Fragrance-Forward Bodycare
BORNTOSTANDOUT's Body Care Collection is a Sensorial Treat
Gentle Pre-Teen Skincare
Your Skin Stuff Specializes in Youth-Safe Skincare for Ages Eight to 12
Ultra-Fresh Cosmetic Fragrances
Lynx Jungle Fresh is Being Added to the Brand's Core Range
Illuminating Multipurpose Makeup
These New Makeup Revolution Products Come in Three Variants
Pod-Style Skincare Packaging
JUNOCO Unveils a Refillable Interchangeable Pod System
Cost-Conscious Clinical Skincare
Wildfleur Makes Accessibly Priced Skincare with Proven Actives
Eco-Friendly Spa Capsules
Divana Unveils a New Sustainable Collection Composed of Eight Scents
Stackable Skincare Treatments
Dr. Few Skincare Shares Clean, MD-Formulated Skincare
Hybrid Cosmetic Lubricants
IF I SAY YES Unveils a New Hybrid Lip Hydrator and Personal Lubricant
Functional Minimalist-Friendly Skincare
Refy's New Skincare Line Simplifies Everyday Care
Parisian-Inspired Luxury Skincare Lines
clé de peau Beauté Presents City of Dreamlight
Encapsulated Serum Foundations
The Revitalessence Skin Glow Foundation Features Serum First Tech
Color-Coded Fragrances
Helio's Color Collection Shares Playful Skin Scents with Luxe Notes
Inclusive Beauty Brands Initiatives
Annabelle Cosmetics Debuts 'Pride and Beauty for Everyone'
Empowerment-Committed Beauty Lines
Kindness Powered Skincare Boasts Safe and Quality Formulas
Multipurpose Beauty Mousses
Fwee's Blurry Pudding Pot Boasts a Viral Fluffy Texture
Chinese Beauty Expansions
Huaxizi Unveils a New Cosmetic Series in its First Global Product Launch
Eyeshadow-Liner Hybrids
Indu's Blendable LiquidEyes Encourage Experimentation
Celeb-Approved Cosmetic Bundles
Kevyn Aucoin Beauty Unveils Stunning Holiday Makeup Bundles
Artist-Designed Beauty Packaging
Youth to the People Celebrates 10 Years of Its Superfood Cleanser
Uncomplicated Youth Skincare
Binomial Takes a Pared-Back Approach to Problem-Solving Skincare
Featherweight Skin-First Foundations
No Makeup Makeup Foundation is Hydrating & Skin-Nourishing
Triple-Threat Skincare Solutions
NUDESTIX Recently Debuted the NUDE GLOW PEPTIDE SERUM
Ultra-Fresh Skincare Products
Fresh Chemistry® Offers a Unique Skincare Approach
Skincare-Fortified Makeup Lines
Isamaya Ffrench Launches the 'Core Collection' Makeup Line
Playful Artist-Designed Skincare
The Isle Adventure by Innisfree Tells the Story of Ingredients
Streamlined Skincare Solutions
Mio Cosmetics Delivers Straightforward Skincare Routines for All
Holistic Wellness Cosmetics
GPI Beauty The Harmony Collection Has Cosmetic and Skincare Solutions
Weather-Centric Beauty Collections
Newbeauty's Winter 2024 TestTube is Your Winter Beauty Arsenal
Affordable Luxury Cosmetics
Pretty Smart Delivers Luxury-Inspired Beauty Without the High Markup
Youth-Safe Skincare Trios
Girlyish Skincare Shares a Simple, Safe Three-Step Routine for All Ages
Aluminum Refill Bottles
SunKiss Products Packages its Products in 'Forever' Aluminum Bottles
Sensitive Skin-Targeted Beauty Ranges
Dermablend Professional Has Introduced a New Skincare Range
Age-Combating Skincare Lines
Nuxe Unveils its Anti-Aging Skincare Range for Traveling Consumers
Inclusive Intimate Skincare
Beauty Below Revolutionizes Intimate Care for Women of Color
Eco-Conscious Beauty Lines
dhartii is Introducing a New Beauty & Skincare Category
Skin-Caring Eyeshadows
Oceanly Eyeshadows are Plastic-Free and Infused with Seaweed
Indie Beauty Gift Sets
Graydon Skincare Launches Holiday Gift Sets for Effortless Radiance
Scientifically Proven Natural Skincare
Finally All Natural's Formulas Avoid Fillers & Irritants
Ethical Ultimate Hydration Serums
Green People Scent-Free Hyaluronic Booster Serum Won't Irritate
Natural Beauty Brand Expansions
Yensa Beauty Expands Its Producst to Norstrom Stores
Inclusive Toxin-Free Makeup Products
Defiance Beauty by Nechami Introduced Two New Products