Children can be hard to say no to, and that is precisely what these examples of kidvertising are exploiting.
It is easy to get annoyed with a pushy grownup telling you how wonderful their particular brand of life-insurance is. With children, it’s much more difficult to get so worked up. They are just so adorable and innocent. Children don’t resonate ulterior motives nearly as much as blender-spinning, knife-wielding infomercial hosts do. Rather than try to convince you to buy the promoted product, kidvertising aims to make you sympathize with it.
From fashion to charities to actual kid’s products like toys, these advertisements cleverly play on the heart-strings to get viewers to succumb to cuteness and buy the featured products.
84 Crafty Examples of Kidvertising
84
Hipster Children's Fashion
'Finger in the Nose' Clothing Makes Kids More Stylish than Grown-Ups
83
Toddler Couture
Zara Kids Catalogue Features Upscale Looks for Mini Prepsters
82
Visually Disturbing PSAs
Juvenile Protective Association Ads Show Effect of Verbal Abuse
81
Jaws Sleeping Bags
The Shark Sleeping Bag is Toothy and Comfortable
80
Kickass Kiddy Hipsterwear
Romain Sellier Captures the Up and Coming Condescending Crowd
79
Stylish Toddler Couture
The Babylady Inc. Spring 2011 Collection Features High-End Looks
78
Targeting Mini Fashionistas
Vogue Enfants Paris 2009 Features Only Children
77
Kid Models
Burberry Ads by Igor Borisov Look Like Adult Campaigns
76
Children's Princess Fashion
The Fred Bare Spring/Summer 2009 Line is Super Girly
75
Cartooned Kid Campaigns
The Wildfox Fall Kids' Campaign is Whimsical
74
Infant Perspective Advertising
This Cam Il Mondo Del Bambino Campaign Dreams Up Imaginative Items
73
Kid-Friendly 3D Printers
The Origo 3D Printer is Designed to Let Kids Explore Their Creative Side
72
Picky Eater Projectors
MUGU by Ruixiao Design Helps Children Eat Healthy
71
Child's Play Restaurants
The 'Tokyo Baby Cafe' is a Perfect Place for the Little Ones
70
Childishly Painted Catalogs
The Diane von Furstenberg GapKids Collection is Vibrantly Cute
69
Clean-Cut Kids Collections
Stella McCartney's GapKids Spring 2010 Line is Western-Nautical
68
Messy Baby Advertisements
The Olvarit Babyfoods Commercial Brings Tots to a Fancy Restaurant
67
Baby Toy Rentals
Dim Dom Offers Short-Term Leases for Kids' Playthings
66
Underprivileged Apparel Ads
The Shocking New Ark Mission of India Fashion Campaign
65
Child Beard Campaigns
These Boy Scouts Ads Capture Young Ones with Fierce Facial Hair
64
Adult Toddler Denim Ads
Bellerose Childrenswear Ads Take Cues from Jeans Campaigns for Grown-Ups
63
Kiddie Eco Rocker Tees
Earthly Beginnings Designs Children's Rocked-Out Shirts for Awareness
62
Animalistic Kids Sweaters
These Organic Toto Knits Sweaters are Wild Fashion Statements
61
Theatrical Eco Apparel
Paper Wings Children's Clothing is Spirited and Green
60
Kid-Friendly Cooking Tools
'Kitchen Kids' Releases Safe Supplies to Prepare Snacks
59
Kid Perspective Campaigns
The Hospital Aleman Ads Show the Differences Between Children and Adults
58
Faux Fur for Kids
Gund Animal Scarves are Cute Comfort Wraps for Young Divas
57
Designer Kiddie Fashion
Marc Jacobs SS 09 For Marley & Me Target Audience
56
Japanese-Inspired Kidswear
The Harajuku Mini Line is Designed by Gwen Stefani for Target
55
Moody Baby Marketing
These DBI Federal Childsurance Ads Urge You to Care While They're Cute
54
Parents as Ponies
The 'Daddle Saddle' Makes Horsyback Rides More Fun
53
Preschool Pickups
High Five for First Kiss Features the Smooth Moves of Elliot and Bowie
52
Gold Kiddie Leggings
American Apparel Launches Line of Shiny Kid Tights
51
Whiz Kid Fashiontography
Stylish Kids Rock Super-Preppy Looks in Vogue Enfants Paris 2010
50
Cutout Kid Campaigns
These Ving Travel Agency Ads Do Away with Drooling Distractions
49
Eventual Artistvertising
The Adorable and Funny 'Civita Art School' Ad Gives Future Hope
48
Basic Hipster Kidswear
New Generals' Children's Fashion is 'Ethicool'
47
Wilderness-Inspired Bedding
Sleep Like a Bird with This Design by O*GE CreativeGroup
46
Kid-Size Comic Book Characters
The 'Young Avengers' Ad for Target Plays to its Market
45
Bewitching Kid Couture
Sandra Freij Photography for Milk Magazine is Enchantingly Dark
44
Teenage Art Abuse Ads
CCS' Art School PSAs Encourage Parents to Talk to Kids
43
Adorable Toon Tees
The Tommy Hilfiger Disney Capsule Collection Gets the Best of Childhood Shows
42
Meme-Based Abuse Videos
Sh*t Kids Say Draws from Popular Clips But Has an Important
41
Stylish Urban Kidswear
The A For Apple x Opening Ceremony Collection is Super Adorable
40
Cavekid Advertising
The Calgary Zoo 'Go Back in Time' Campaign
39
Charitable Teen Stars
Zac Efron Spreads Cheer for Sick Kids
38
Interactive Grinning Totes
The Joupi Shopping Bags Smile When You Fill Them Up
37
Disastrous Children's Fashion
Black Wagon Shows Before and After Shots of Kid Styles
36
Stylish Kiddie Lookbooks
The Sons and Daughters Eyewear Collection Shows Hip Looks for Youngsters
35
Bright Bubblegum Campaigns
The Mentos Gum Ads are Fun, Funky and Easy to Swallow
34
High Fashion Tots
The Kids by Phillip Lim Fall 2011 Collection Creates Uber Stylish Children
33
Maniacal Meal Portraiture
Achim Lippoth 'Dinner' Series Shows Kids Craving Cuisine
32
Clever Childish Branding
The Grown Up Chocolate Company Packaging Celebrates Your Inner Child
31
Baby Subscription Services
Good Karma Clothing for Kids Encourages Collaborative Consumption
30
Coloring Book Tablets
The Griffin LightBoard Lets Kids Trace Pictures Displayed on the iPad
29
Customized Kiddie Charity Kicks
The Nike 2011 Doernbecher Freestyle Collection Helps Kids in Need
28
Child Vigilante Jackets
The 'Kids Superhero Raincoats' Fight Rain and Crime
27
Kooky Kid Collections
The Stella McCartney for Kids 2010 Line is for Every Child
26
Kiddie Fanny Hats
The Cap-Sac Kids is Fun, Playful and Completely Helpful
25
Sharp-Toothed Tot's Apparel
Playful Animal Mouth Hoodies for Kids Bear Cute Critter Imagery
24
Swearing Storybooks
Adam Mansbach's Go the F@*K to Sleep Book is a Grown-Up Read for Parents
23
Mix 'n' Match Cribs
Muu Children's Furniture Allows You to Customize Your Little One's Room
22
Chic Children's Chairs
The Mini Togo by Ligne Roset Provides Fashion-Savvy Seating for Toddlers
21
Cutlery-Clad Kids
Ivan Stoiljkovic's Magnetic Skin Attracts Metal and Media
20
Ads That Nourish Kids
Lazy Angel Browser Add-On Easily Fights Malnutrition in Children
19
Garish Kiddie Clothes
Blue Donkey Crafts Dubious DIY Kids Clothing
18
Toddler Astronauts
The BBC 'Adventure' Commercial Sends Kids on a Journey
17
Charitable Pop Band Tops
The Bluenotes Simple Plan Graphic Tees Dish Out Do-Good Styles
16
Luxurious Children's Cars
The Mini Seven Lets Kids Cruise in Gaudy Style
15
Heartwrenching Defiant Ads
Italian Doctors Without Borders Will Never Surrender
14
Rival-Ribbing Adverts
McDonald's 'Package' Cleverly Pokes Fun at the Competition
13
Miniature Furniture
‘Littlenest' Furniture Designs Give Kids Ideas for Future Furnishi
12
Clumsy Ice Cream Ads
These May 2011 Snickers Real Ice Cream Print Ads Feature Pouting Pre-Teens
11
Toddler Time-Out Ads
Cynical Kids Unite in Kraft Mac & Cheese Dinner Time Commercials
10
Preoccupied Gamer Prints
This Playstation PSP Campaign Promises to Completely Captivate Kids
9
Heart-Melting Holiday Campaigns
The Vodafone Christmas Commercial is Sweet & Thoughtful
8
Funky Flapjack Playthings
'Jim's Pancakes' is a Site with Crazy Food Designs for Children
7
Baby DJ Virals
This 'Sophie Singing the Top 20' Clip Features a Talented Little Tot
6
Striped Baby Basics
Polarn O. Pyret Creates 100 Percent Organic Cotton Clothing for Kids
5
Acoustic Kiddie Virals
The Sandalwood Everlong Cover is Sure to Melt Your Heart
4
Ethical Children's Footwear
TINY TOMS are Charitable Shoes for the Young Philanthropist
3
Net Culture Kid Vids
The Adorable 'Kids React to Viral Videos' by the Fine Bros.
2
Growth Spurt Furniture
The CASPAR Desk by Perludi Adjusts to Growing Children
1
Kids' World Cup Covers
'Outside The Box' Students Sing ‘Wavin' Flag'
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Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
AI-Powered Toy Attachments
The App-Paired ToyPal One Brings Soft Toys to Life for Screen-Free Fun
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Playful Pet Accident Campaigns
IKEA Unveils the Don't Worry, You Can Afford It Campaign
Child-Friendly Medication Dispensers
The 'Singing Bottle' Concept by Fengrui Wang is Interactive
AI-Generated Ketchup Ads
Heinz Designed an Advertisement Using the Slogan 'It has to be Heinz'
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Family Board Game Promos
Hasbro and Birds Eye Teamed Up to Encourage Family Bonding
Halloween-Inspired Pretzel Campaigns
Snyder’s of Hanover Debuts the 'Pretzelface' Campaign
Cartoon-Inspired Children's Fashion
The PAW Patrol x PatPat Line Presents an Exciting Collab
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Sustainable Adapting Shoe Designs
These Baby Shoes by Moa Lövinder Grow With Kids
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
Cartoon-Inspired Digital Watches
Casio and Powerpuff Girls Unveils a New Baby-G Watch
Imaginative Soft Toys
Blabla's Little Monster Soft Toys Promote Listening, Curiosity and Dreams
Parenthood Beer Campaigns
Coors Light Celebrates Parents with 'Cheers to Parenthood' Campaign
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Interactive Early Education Toys
Tokidos PlayCubes Have a Screen-Free Design
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
GenAI Storybook Illustrators
Storybooks Turns Kids' Beloved Toys into Main Characters
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Product Review-Centered Campaigns
Kitchenaid's 'Love the Racks' Campaign Was Written by a Customer
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Kid-Envisioned Urban Environments
The Little Big Playmat Takes a Creative Path to Design Problems
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
Kid-Safe Makeup Kits
Jovy Makes EWG VERIFIED Makeup with Plant-Based Ingredients for Play
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Child-Friendly Safety Smartwatches
The Verizon Gizmo Watch 3 - Adventure Connects Kids to Parents
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Streetwear Experimental Kids Capsules
The Ksubi 'Kids' Collection Arrives Ahead of the Holidays
Pet Shopping Networks
IKEA is Launching an Interactive Pet Shopping Network on TikTok Live
Influencer-Inspired Ads
Tomcat's Ad Shows an Influencer Mouse with a Fatal Unboxing Twist
AI-Generated Holiday Soda Ads
The Coca-Cola Holidays Are Coming Ad Has Been Updated with AI
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Active Lifestyle-Supporting Campaigns
Kellogg's® Vector® Launches the Become Your Player Campaign
Kid-Friendly Beauty Events
Beauty Explorer Day Sparks Kids' Interest in the Beauty Industry
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Child-Friendly Camera Concepts
The Camera for Kids Concept Reimagines the Digital Camera
Parenting-Inspired Furniture Campaigns
Al-Futtaim IKEA Launched the Proudly Second Best Campaign
Convenient Kid-Focused Snack Options
KIND Healthy Snacks Debuts a Product Line Called KIND Kids
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Humorous Pet Furniture Campaigns
IKEA Playfully Presents its UTSÅDD Collection in a Campaign
Nutrient-Dense Baby Food Pouches
Kiddylicious Baby Food Pouches Come in Eight Varieties
Kids' Money Management Books
'The Adventures of Ca$hman & Supersaver' Promotes Financial Awareness
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Neighborhood-Inspired Campaigns
Kotn's F/W 2024 Collection is Released with a Witty Short-Film
Kids' Entertainment Initiatives
Yoto x CF Shopping Centers will Offer Summer Programming for Kids
Self-Esteem Promoting Plushies
Bigfoot Kin Teaches Children How to Love Themselves
Collaborative Streetstyle Furniture
Lovesac x KidSuper Blends Edgy Style and Home Comfort
Retro Appliance Baby Monitors
The Conceptual SMEG Baby Monitor by Priyanshu Maiti is Cutesy
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
In-Game Advertising Services
StackAdapt Offers Engaging Game Advertising for its Clients
Charming Christmas Advertisements
Sainsbury’s Christmas Ad 2024 Evokes Childhood Nostalgia
Toddler-Targeted Smartwatches
The 'NehNehBaby' Training Watch Teaches Children Healthy Habits
Limited Edition Diaper Prints
The Honest Company Blends Style and Practicality
GenAI TV Ads
ITV's AI-Generated Ad Service Helps New-to-TV Brands Affordably Reach More Audiences
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Kids Denim Collections
Levi's Announces 'Levi's Kids' is now available in Canada
Food-Themed Holiday Campaigns
Kroger’s 2024 Holiday Campaign Celebrates Food and Connection
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Teen Skincare Hubs
Indu 101 Educates, Empowers and Inspires Young Beauty Consumers
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
Angelic Toilet Paper Packaging
Angel Soft is Swapping Its Photorealistic Baby for an Animated One
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Peaceful Holiday Ads
IKEA's Take A Holiday From The Holidays Reminds People to Find Calm
Cartoon-Adorned Parenting Bags
JuJuBe Partners with tokidoki on a Playful Bag Capsule
Emotional Well-Being Dolls
Kid Kreations' Heartfuls Support Self-Belief and Resilience in Children
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
Childhood-Inspired Car Campaigns
Mercedes-Benz's 'Drive Pilot Story' is Based on Young Aspirations
Kid Entrepreneur Carts
Allboss is a Creative Approach to Entrepreneurship for Children
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Cognitive Toy Subscriptions
Lovevery is a Subscription that Delivers Developmental Toys to Kids
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Socially Supportive Retailer Promotions
Wawa 'Buy a Kids Meal, Make an Impact' is Supportive
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Heist-Themed Cheese Ads
This Maxi Babybel Ad Celebrates the Cheese's Return
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Gamified Digital Learning Platforms
Khired Kids Teaches Children Robotics, Coding, and More
Magnetic Hand-Holding Socks
These Children's Socks Add a Touch of Whimsy to the Everyday Item
Planet-Friendly Organic Clothing
Toby Tiger Offers Ethical and Affordable Kids Clothing for All
Kid-Friendly Hotel Amenities
Vanity Group Offers Soothing, Entertaining Hotel Amenities for Kids
Children-Empowered Adorable Smartwatches
NehNehBaby Introduces the Training Watch for Toddlers
Emotive AI Actors
CreatorKit Helps Businesses Create Video Ads with Hyper-Realistic AI People
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Kids Show Cosmetic Ranges
The Tubby Todd x Mister Rogers’ Neighborhood Range is Limited-Edition
Sustainable Kids Apparel
Kidly Debuts a New Eco Denim Collection for Toddlers and School-Age Kids
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
Mini Musical Productivity Ads
Slack's The Big Meeting Takes on a Musical Number
Hypoallergenic Children's Apparel
Crann Organic Offers Sustainable Hypoallergenic Apparel for Kids
Children's Wearable Blankets
Super Blanky Encourages Adventure and Positivity
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Early Literacy Campaigns
Leapfrog Launched the Everything Starts with Reading Campaign
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Modern Baby Apparel Lines
Gerber Childrenswear Launches Modern Moments™ by Gerber® Lifestyle Brand
Celeb-Backed Refreshment Ads
The Pure Leaf Martha's Little Helper Ad Stars Martha Stewart
Animated Turtle Clothing Collections
Shein's Teenage Mutant Ninja Turtles is Kid-Friendly
Kid-Friendly Portable Projectors
Little Tikes' Story Dream Machine Supports Early Literacy
Kid-Friendly Oral Gadgets
Sensodyne's 'Kidlid' is Helping Children Measure Their Toothpaste
Cheeky Candy Campaigns
This Kinder Bueno Campaign Targets Millennial and Gen Z Consumers
Personalized Bedtime Stories
StoryGenius Let's Parents Insert Their Children Into Books
Playful Puppet Baby Toys
Kids Preferred Taps Sesame Street for a Snuggly Baby Accessory Capsule
Witty Plushie Toys
Punchkins are 'Punny' Collectibles with 3D Details
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Child-Friendly AI Doodles
Dodoboo Uses AI to Turn a Child's Doodles into Art
Kid-Friendly Headphones
Tronsmart's Headphones for Kids are Foldable, Durable and Comfortable
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Kid-Specific Headset Designs
AVID Products Has Introduced the WonderEars Headset
Parenting Course Apps
Tiny Souls Media Debuts Zip and the Tiny Sprouts Alongside a Parenting Tool
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Personalized AI Storytelling Apps
Story Creator AI Takes Aspects From a Child's Personality
Comedic Groundhog Day Campaigns
Lay's Flavor for Days Campaign Taps into Groundhog Day
Childhood Memory Capturing Apps
Dear Little One Allows Parents to Record Messages for Their Child
Kid-Friendly Cartoon Bedding
Brooklinen Teams Up with Sesame Street on a New Kids Collection
Expansive Children's Story Collections
KidTales PLR Helps Cultivate a Love of Reading
Kid-Friendly Financial Support Apps
Goaly Offers Financial Lessons for Kids and Their Parents
AI Birthday Party Invites
Teddy Party Helps Parents Send Invites to Their Kid's Birthday
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Tween-Oriented Content Series
Claire's Launches a New Media Partnership with Sony Pictures TV-Kids