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Top 45 Social Good Trends in July

From Charitable Streetwear Apparel to Donation-Splitting Apps

— August 18, 2020 — Social Good
The July 2020 social good category is extra diverse this month as the work of not-for-profits is much in demand and conscious consumers are requiring businesses to take a stance and help different causes.

For one, there is the Black Lives Matter Movement which has thankfully gained immense traction over the last couple of months. Many brands are taking note and attempting to support it through donations and networking opportunities for Black-owned businesses. EATokra, for example, creates a directory that lists 2,500 restaurants owned by people of color.

The COVID-19 crisis is still not over and the July 2020 social good category calls attention to colleges that introduce more flexible tuition agreements, brands who support healthcare workers, and so on.

Finally, given that it is Pride—many companies are donating to LGBTQ+ communities.
5.1
Score
Popularity
Activity
Freshness
45
Streaming Service Donation Commitments
Streaming Service Donation Commitments
Netflix Will Donate $5 Million to Black Creatives
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44
PWYC ISA Programs
PWYC ISA Programs
Juno College of Technology Aims to Offer Tuition Flexibility to Students
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43
Alternative Ad-Based Donations
Alternative Ad-Based Donations
Ad Revenue from Zoe Amira's Video Will Be Donated
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42
Fashion House Pride Campaigns
Fashion House Pride Campaigns
Coach's We C You Campaign Celebrates Self-Expression and Acceptance
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41
Charitable Donation-Splitting Features
Charitable Donation-Splitting Features
ActBlue Splits One Donation Across Multiple Organizations
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40
Solidarity Donation Initiatives
Solidarity Donation Initiatives
Glossier's $1 Million Supports Black-Owned Businesses and BLM
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39
PWYC Virtual Music Classes
PWYC Virtual Music Classes
Sing Like A STAR Provides Classes for Children Through Zoom
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38
Black Filmmaker Collections
Black Filmmaker Collections
The Criterion Collection Introduced its Black Lives Collection
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37
Charitable Rare Item Raffles
Charitable Rare Item Raffles
Nicole McLaughlin is Raffling Items for Black Lives Mater
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36
Awareness-Centric Donation Campaigns
Awareness-Centric Donation Campaigns
IISE Announces That 100% of Profit Donations Will Go to Blm
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35
Volunteer-Connecting Apps
Volunteer-Connecting Apps
Non-Profit Initiative KOMAK Connects Volunteers with People in Need
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34
Inclusive Ballet Slipper Petitions
Inclusive Ballet Slipper Petitions
An Online Petition is Demanding Inclusive Ballerina Slippers
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33
One-for-One Mask Companies
One-for-One Mask Companies
'Masks2Heroes' Supports Healthcare Workers with Every Mask Purchased
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32
Social Media Page Takeovers
Social Media Page Takeovers
The #SHARETHEMICNOW Campaign Amplifies the Voices of Black Women
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31
Village-Supporting Drag Shows
Village-Supporting Drag Shows
This Virtual Drag Show Raises Funds for Toronto's LGBT+ Community
<
30
Charitable Artwork Auctions
Charitable Artwork Auctions
Micah Spear Hosts an Instagram Auction to Support Black Foundations
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29
Black-Owned Restaurant Directories
Black-Owned Restaurant Directories
EATokra Currently Lists 2,500 Black-Owned Restaurants in the Us
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28
AI-Powered Interactive Language Apps
AI-Powered Interactive Language Apps
Kings Learning's enguru App Boasts Games and Rewards
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27
Charitable Planer Raffles
Charitable Planer Raffles
Bodega Rose is Raffling Its Air Jordan Planter for COVID Bail Out Funds
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26
Charitable Vegan Chocolate Bars
Charitable Vegan Chocolate Bars
jcoco Commits to Supporting Those Experiencing Food Insecurity
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25
Justice-Fighting Jewelry Designs
Justice-Fighting Jewelry Designs
Hatton Labs Honors #BlackLivesMatter with Jewelry and a Tee
<
24
Charitable Toy Block Contributions
Charitable Toy Block Contributions
LEGO Has Donated 4 Million to Educating Children on Racism
<
23
Cancer-Fighting Fast Food Initiatives
Cancer-Fighting Fast Food Initiatives
Burger King's Day Without Whopper Ad Support Its Rival Brand
<
22
Justice-Themed Safety Designs
Justice-Themed Safety Designs
Born x Raised Launched the No Justice, No Peace Collection for BLM
<
21
Racism-Fighting Charitable Tees
Racism-Fighting Charitable Tees
1017 ALYX 9SM Launches the Minimal Anti-Racist Action T-Shirt
<
20
Zero-Carbon Collaborative Shoes
Zero-Carbon Collaborative Shoes
adidas and Allbirds Join Forces to Support Sustainable Causes
<
19
Elevated Nut Butters
Elevated Nut Butters
Butterfly Superfoods' Nut Butter Recipes are Dense on Nutrients
<
18
Sports Brand Solidarity Ads
Sports Brand Solidarity Ads
Nike's #UntilWeAllWin Campaign was Publicly Supported by adidas
<
17
Virtual Feminist Protests
Virtual Feminist Protests
Animal Crossing: New Horizons is Now a Platform Used for Protests
<
16
Collaborative Justice Graphic Tees
Collaborative Justice Graphic Tees
Cherry Los Angeles Taps Wasted Youth, Carrots, & More for a Tee
<
15
Hotel Pivoted Hospital Concepts
Hotel Pivoted Hospital Concepts
LEO A DALY Debuts Hotel2hospital Concept for COVID-19 Response
<
14
Diversity-Focused Bandages
Diversity-Focused Bandages
Band-Aid is Launching a Range That Embraces Different Skin Tones
<
13
Solidary Justice-Themed Tees
Solidary Justice-Themed Tees
The End Racism Shirt by Stüssy Stands for #BlackLivesMatter
<
12
Charitable Limited Edition Prints
Charitable Limited Edition Prints
Takashi Murakami's Prints are Expected to Hit $1 Million for BLM
<
11
Unity-Themed Graphic Tees
Unity-Themed Graphic Tees
HUF and Haroshi Release the Justice T-Shirt for Justice
<
10
Banana-Dominant Healthy Vegan Snacks
Banana-Dominant Healthy Vegan Snacks
The Monkey Bar is Delicious and Perfect for a Mid-Day Refuel
<
9
Virtual Protest Events
Virtual Protest Events
Anti-Racist Campaigners Launched a Digital Black Lives Matter Protest
<
8
LGBTQ+ Support Initiatives
LGBTQ+ Support Initiatives
The Better Skin Co. is Matching Customer Donations in June
<
7
Developing Nation Vehicle Designs
Developing Nation Vehicle Designs
The Conceptual 'Project Outreach' Vehicle Supports Communities
<
6
Diversity-Focused Search Updates
Diversity-Focused Search Updates
Pexels Updated Its Search Algorithm to Increase LGBTQ+ Visibility
<
5
Empowering Virtual Protests
Empowering Virtual Protests
The London-Based BLM Organization Launched a Virtual Protest
<
4
Artistic Face Mask Coverings
Artistic Face Mask Coverings
The Ai Weiwei Mask Art Project Raises Funds for Humanitarian Causes
<
3
Philanthropic Gen Z Brands
Philanthropic Gen Z Brands
Favored Nations Mobilizes Gen Z to Support Important Issues
<
2
Charitable Call-Out Apparel Lines
Charitable Call-Out Apparel Lines
André 3000 is Raising Funds for the Black Lives Matter Movement
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1
Customizable On-the-Go Beauty Tools
Customizable On-the-Go Beauty Tools
The Ready Set Jet Beauty Baton Collection is Multi-Tasking
<