Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,093 inspiring examples.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,229 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,093 cutting edge ideas.

25 Delightful Toy Campaigns

From Excited Eyeball Ads to Planetary Building Block Ads

— June 8, 2013 — Marketing
While toys are often the type of playthings associated with little children, if is often the parents who have to be persuaded to buy them, and that's why these creative toy advertisements are more so geared toward adults than kids.

Sometimes all it takes for a child to want something is simply seeing it nicely packaged and new in a store, but it certainly takes a bit more convincing for the parent or adult to make the purchase. These creative toy advertisements are featuring these playful products in all sorts of unusual and thought-provoking ways, surely capturing the attention of any person that happens to walk by.

From LEGO ads that encourages the creativity of children to up-close doll campaigns, these creative toy advertisements are certainly going above and beyond what the average toy ad used to be.
3.9
Score
Popularity
Activity
Freshness
23
Germ-Transforming Toy Ads
Germ-Transforming Toy Ads
The Lifebuoy Hand Wash Campaign Targets Children's Playthings
<
22
Toy-Entwined Weapon Ads
Toy-Entwined Weapon Ads
The War Child Campaign Shows 'Where Childhood Thrives, War Does Not'
<
21
Deceiving Puddy Ads
Deceiving Puddy Ads
The Monami My Dough Campaign Shows Kids Manipulating Kids
<
20
Excited Eyeball Ads
Excited Eyeball Ads
The Hotwheels Elite Collection Campaign Will 'Make Daddy Jealous'
<
19
Wide-Eye Toy Campaigns
Wide-Eye Toy Campaigns
The BIC Alcaline Battery Ads are Intense
<
18
Matching Game Marketing
Matching Game Marketing
This Domino's Pizza Campaign Connects You to Your Food
<
17
Sleepy Toy Campaigns
Sleepy Toy Campaigns
The Horlicks Ads Makes You Sleepy Just Looking at Them
<
16
Planetary Building Block Ads
Planetary Building Block Ads
This LEGO Mars Ad by Grey Paris Showcases the Capacity of These Toys
<
15
Close Encounter Toy Ads
Close Encounter Toy Ads
The LEGO Meet Your Imagination Campaign is Adventurously Thrilling
<
14
Toy Addiction Ads
Toy Addiction Ads
TRENDS Encourages Placing Phones Out of Reach For Prevention
<
13
Eco-Friendly Toy Ads
Eco-Friendly Toy Ads
The WWF We Should Never Stop Recycling Campaign Promotes Playful Alternatives
<
12
Lovable Doll Campaigns
Lovable Doll Campaigns
The Polly Pocket Ogilvy Ads Use Subtle Details to Show Significance
<
11
Animal-Substituted Building Block Ads
Animal-Substituted Building Block Ads
The LEGO Imagine Ad Campaign Follows a Cute Pet Theme
<
10
Censored Toy Ads
Censored Toy Ads
The Naked Rubik's Cube is Too Hot for Print
<
9
Deconstructed Toy Appliance Ads
Deconstructed Toy Appliance Ads
This 'Toaster' Ad for LEGO Technic Encourages Child Creativity
<
8
Minimalist Toy Marketing
Minimalist Toy Marketing
LEGO Story Print Ad Launches Four Page Campaign
<
7
Space Exploration LEGO Sets
Space Exploration LEGO Sets
The Space Shuttle and Launchpad LEGO Kit is Historical and Humorous
<
6
Toy Historical Re-Creations
Toy Historical Re-Creations
LEGO Makes History by Creating Well-Known Past Events
<
5
Gory Toy Campaigns
Gory Toy Campaigns
The Caritas Ad Campaign Warns Parents of Violent Playthings
<
4
Alterable Toy Ads
Alterable Toy Ads
The New LEGO Advertisements Disobey Directions to Initiate Imagination
<
3
Kid-Friendly Retro Ads
Kid-Friendly Retro Ads
The Museum of Childhood Campaign Reads 'Playing is Learning'
<
2
Imaginative Plaything Prints
Imaginative Plaything Prints
The Mattel 'We Create' Campaign Inspires Children's Minds
<
1
Child-Frightening Toy Ads
Child-Frightening Toy Ads
The Limited Edition Collectible Toys Campaign is Not Geared Towards Kids
<